[williamx]

$97 us dollars which is around £70 but you do get free p&p, well I have 10 :

You sign up for a 39 page report every month for £300 a year .

Well what am I getting?

He didn't give 1 marketing idea that will be in this monthy issue or any of the issues, he just kept on flipping though it, while going on that its got this and that in it, but he never gave an example of what it might be?

His sales approach and method was also top grade as well , I mean give us some respect , you want our money yet you could not get someone to hold the camera for you

The part I did pick up on though was how he is going to show you how to get the maximum amount of money for window cleaning in your area, this he is going to charge you £70 for or £300 if you are really lucky.

Well all you have to do is kept increasing you rates until the customers start to cancel, you have now reached the maximum that they are willing to pay.

This secret is free of charge, if you want to make a donation, please make it to the NSPCC.

[williamx]

If any one does want marketing help.

May I recomend http://www.create-presence.com/

If you ask for Fran Connop, I am sure she will be helpful, if you mention William from Pure HYDRO Cleaners a member of the Edgbaston Bob Club recomended her I would be grateful.

I will contact her in the morning to let her know thats she will be getting loads of calls, as I won't see her until next Tuesday at the next Business Networking Event I go too.

[macmac]

Well, I have to say ( apart from the prat with oppinoin) Ewan's posts I have suprisingly enjoyed this thread!
A good discussion all round.

Tony

[L.J.Thorpe]

i have read through a lot of this post and would like to make a couple of observations
i am sure this bloke knows loads about marketing and no doubt some of his advice can be applied to this country
but
he is talking canadian dollars so that $400 house equates to 200 quid or so
if the window cleaning business in canada is like the states then it is more like once a year than once a month for a clean
on that basis the 1150 dollars of work for 34 fliers equates to 3 jobs
done once a year :
so thats a sub 10% take up
good for leaflets but not unheard of
my best response was 5 out of 21
right place right time,sometimes it happens that way
this marketing practice is probably portable and applicable to us over here but needs to be viewed in perspective

[WCBusinessCoach]

I have started to use it to target commercial work Kevin (but only on a limited basis) no returns yet on commercial.

Residential yes it works!!

If you want to re-work it then fine, feel free; I'd be interested to see.

Matt

Hit me, let's have at it...

[Nathanael Jones]

His website says US$,... not sure how much they differ from Canadian$ though?

[WCBusinessCoach]

Oops, sorry, I'm dumb.

You already posted it! Let me take a look and see what I can do...

[WCBusinessCoach]

Kevin, I know how you could (with very little effort on your part, based on devoting your time for a limited period only; but with permanent benefit) increase your revenue 4/5/6 maybe 10 fold. Possibly 20!

Does that sound like a nice plan to you?

It WOULD work, I guarantee it.

Matt

Talk to me, I'm listening

Sales/Marketing is easy see! I have your attention.


You expect me to just tell you? For free?

What sort of a business man do you think I am 

Saying that I think there is a huge market youve probably not considered approaching yet.

Are you trying to make me beg?

[Oakley Windows]

You have mail.

Please read the mail carefully!!!

 

[Oakley Windows]

Kevin, I know how you could (with very little effort on your part, based on devoting your time for a limited period only; but with permanent benefit) increase your revenue 4/5/6 maybe 10 fold. Possibly 20!

Does that sound like a nice plan to you?

It WOULD work, I guarantee it.

Matt

Talk to me, I'm listening

Sales/Marketing is easy see! I have your attention.


You expect me to just tell you? For free?

What sort of a business man do you think I am 

Saying that I think there is a huge market youve probably not considered approaching yet.

Are you trying to make me beg?

No no! I was just turning the tables a little to be honest 

The angle I was coming from was......what countries do you market yourself in? Canada? USA? UK?

[boshravie]

You know guys I am so glad that now there is some one here (THE COACH) who can raise the bar about window cleaning prices, we should all praise this guy who wants us all to earn good money and have a better life, instead of running all day for £10- £20 window cleaning.
So if on the way he earns money from us, let it be.
After all is not easy to have an imaginative talent. And he has.
You have to be borne with it.
So for me any way good luck to KEVIN and please keep up the good work.

Regards
Bosh

[L.J.Thorpe]

His website says US$,... not sure how much they differ from Canadian$ though?

nat i cant see where it says us dollars
the blokes in canada
a canadian dollar is about 60p i think

[WCBusinessCoach]

Coach

You claim that you know the window cleaning industy.

Yes you are a window cleaner and you might be very sucessful at being one (why you would want to deviate to another business if this was the "bees knees" is saying a lot though).

I still own my own WC company, don't forget that.

But you are a "Canadian" window cleaner not a UK one, there are differences you know.

For example there has always been a shortage of window cleaners in the Uk, I don't live and work in an area where I am the only one, I wish it was so.  In the roads that I clean on there are sometimes 5 different cleaners, we all get on well together and help each other out if need be.

I don't target their customers, because there are enough households out there without a cleaner, the same applies to nearly every member on this and the other forums, if you don't believe me, which you don't, then ask them.

You marketing methods seem to go down the lines that your client will target the other window cleaner who has got the work, that is not going to happen.

If you have never taken a client from another window cleaner, and never "stolen" work from other local competitors, than I am even more shocked at how unbelievably ripe your local market is. CRAZY shocked. I wish that was true everywhere.

If you're telling me that you never compete for work, then please STOP this long, drawn out conversation. If no effort is required to surmount local marketplace noise, than either you have the sweetest market in the world, or you don't understand what's happening around you.

But if you do suceed, then this and every other forum will close down, because you do not help those that are in compertition with you, because they will come after your customers and livelihood.

You may be interested in knowing that I do NOT allow any of my local competitors (or anyone in the Toronto area for that matter) to subscribe to my dossier for this very reason.

And in your case, since you will never subscribe (or so it sounds), then I would really suggest that anyone reading this who does business in your area DOES subscribe, and we'll test the durability of this utopia you apparently are living and working in.

I have already said that marketing is worth its weight in gold, but yours looks like lead.

Ouch...

Oh, that reminds me, it doesnt matter what I think, or what you think.

What matters is the results. I know you don't like those rules, but I didn't make them, I just use them to make money.

I suggested that those who need marketing help should go to a company that will work with their businesses, on a one to one basis, you rubbished this idea because the marketing company are not window cleaners and therefore they couldn't understand the window cleaning market, well Sachi and Satchi and one of the top marketing companies in the world, they have had thousands of clients and they have marketed thousands of products that they have no expertise in, yet their marketing ideas have worked.

Were you suggesting that these guys start hiring a professional marketing company, then, and pay thousands and thousands of pounds instead of trying my dossier for free?

Is that really your best advice for these guys, since I refuse to promise one-on-one intensive feedback for $1.57/day?

You also said they are too expensive for a window cleaner, well they do charge a few pounds more than your prices I agree, but not much more, the only difference is your help and marketing ideas come out piecemeal whereas with them you get the whole package and benefits at once, this is well worth the extra cost I think.

Oh buy...you make me smile, man....I'm glad you keep talking...

Like I said you might be a good marketeer but you do not have a clue about the window cleaning ways that are operated in the Uk, and because of this "flaw" you methods won't work.

Again, flying in the face of reason, PROVE to me that I'm wrong. Show me a fully leveraged marketing piece from your company that was outperformed by one such boring,  simplistic, cookie-cutter flier that you are so emotionally attached to.

Please? How many times have I asked this? Seven or eight, now?

And anyone who wants to take your package, remember that you will be required to target your fellow window cleaners, and this will result in your business also been targeted.

Warning: My information will only help window cleaning business owners who do not have life and their window cleaning clients handed to them on a silver platter, like our friend Pure Hydro here.

The choose is yours.

I think you meant "choice", and I couldn't agree more.

By the way, I have given various methods that will help all window cleaners generate new business, maybe in your hast to give another aggressive response you failed to notice them.

Interesting. I guess I'll have to make this request one last time, and if you still find it confusing, then I'll give up, and assume that you don't understand the question:

This is not a discussion about methods.

Let me repeat that: This is not a discussion about marketing methods, it is a discussion about how to develop powerful marketing tools. Understanding and discussing methods is useless if you can't migrate them into real-world tools.

Can you please show us some proof that a boring, typical, everyday window cleaning flier has outperformed a fully leveraged window cleaning flier?

And can you please share with us examples of these fliers that were used in your test?

My hopes are high, as you've led them to be.

[WCBusinessCoach]

Kevin what would in your estimation be the average hourly income for a window cleaner in Canada?

Matt

The typical suvvessful owner/operators earn $55/hr to $100/hr and up.

is that canadian dollars

Around here it is, but in the US its about the same.

On the seminar video, you hear WC'ers like you say just that:
http://dossier-content.s3.amazonaws.com/index.htm

[L.J.Thorpe]

sorry but could you clarify
are the figures on your website in canadian dollars

[L.J.Thorpe]

canadian dollar is about 55p
american dollar is about 68p

[WCBusinessCoach]

$97 us dollars which is around £70 but you do get free p&p, well I have 10 :

You sign up for a 39 page report every month for £300 a year .

Well what am I getting?

He didn't give 1 marketing idea that will be in this monthy issue or any of the issues, he just kept on flipping though it, while going on that its got this and that in it, but he never gave an example of what it might be?

His sales approach and method was also top grade as well , I mean give us some respect , you want our money yet you could not get someone to hold the camera for you

The part I did pick up on though was how he is going to show you how to get the maximum amount of money for window cleaning in your area, this he is going to charge you £70 for or £300 if you are really lucky.

Well all you have to do is kept increasing you rates until the customers start to cancel, you have now reached the maximum that they are willing to pay.

This secret is free of charge, if you want to make a donation, please make it to the NSPCC.

I really wish I could sit down with you "live" and respond to you in person.

I really do...alas, I am pretty far away.

I guess I haven't made enough vids or provided enough examples, or supplied enough downloads to make the smallest dent in your intellect. And its obvious that you didn't watch the extensive previews of the dossier, that shoed you what was INSIDE the January 2009 edition.

I have decided to stop caring about it all, Pure Hydro...you win, I will officially investing time on a project that you have no current interest in: correcting weak logic.

You are not correct, but you do have a loud voice, I'll give you that.

When you want to stop yelling, let me know.

[Nathanael Jones]

Kevin,.. can I buy your book and pay upfront? I'm a bit old fashioned and would prefer not to do the weekly payment thing!

[WCBusinessCoach]

Kevin, I know how you could (with very little effort on your part, based on devoting your time for a limited period only; but with permanent benefit) increase your revenue 4/5/6 maybe 10 fold. Possibly 20!

Does that sound like a nice plan to you?

It WOULD work, I guarantee it.

Matt

Talk to me, I'm listening

Sales/Marketing is easy see! I have your attention.


You expect me to just tell you? For free?

What sort of a business man do you think I am 

Saying that I think there is a huge market youve probably not considered approaching yet.

Are you trying to make me beg?

No no! I was just turning the tables a little to be honest 

The angle I was coming from was......what countries do you market yourself in? Canada? USA? UK?

I've got subscribers in the UK, Canada, US, and Australia too.

This stuff works in any free market economy. If you're in one, I can help you.

[WCBusinessCoach]

You know guys I am so glad that now there is some one here (THE COACH) who can raise the bar about window cleaning prices, we should all praise this guy who wants us all to earn good money and have a better life, instead of running all day for £10- £20 window cleaning.
So if on the way he earns money from us, let it be.
After all is not easy to have an imaginative talent. And he has.
You have to be borne with it.
So for me any way good luck to KEVIN and please keep up the good work.

Regards
Bosh

Thx man