"Cash Back" on a system you are buying? 
Now thats a very interesting way of describing a LOAN.
Cash Back - infers you agree to take out a loan (or hire purchase arrangment) and that Ionics 'give you' £1,000 back from that loan.
BUT - you'ver still got to make payments and INTEREST on that loan (and that £1,000 they 'gave' you)
Why not just drop the price by a grand?
....maybe somebody is making money off the finance charges well?
NOT really as 'cash back' as it first appears is it?
watch it, the ironics lot will be onto you if you even mention anything bad about ironics
Indeed.
I would argue:
This would technically breach the terms of the Hire Purchase Agreement - in as much as you are receiving a benefit from the finance which was not written into the original agreement.
I think you may have heard of such practices on 'new build' flats and houses where the developer was offering 'cash back'....by OVER INFLATING the price of the property.
Such practices have been deemed unlawful and possibly fraudulent by the courts.
All in my humble opinion and posted for discussion purposes only 
Having read the Cash Back offer postcard, the offer says nothing about finance. In fact in the small print it says that a deposit needs to be put down by 24th December and the full balance by 31st January 2009. So this is a genuine £1000 off the purchase price and does not apply to lease deals.
As far as inflating the prices, they have not done this because the money is off of their standard system price which I believe has been the same for quite a while now.
hi ricky
busy but not ionic busy
jerry
Lol as much as there systems are the dogs a 650 thermo system at 10k is mad. it companys like them who will struggle in coming years as i feoel wfp market is going to get very competitive over the next 12 months
I think that they have more room for manoeuvre that a lot of suppliers as their profits were £400,000 last year. Gives quite a cushion to ride through on.
Alex,
Are you SURE thats correct?
1. £1,000 cash back (implies finance)
2. £1,000 cash back of your own money?...doesnt really make much sense (grammatically or financially!).
So you send them a cheque cheque for £10,000 and they send you a cheque back for £1,000??? What advantages are there for the customer or dealer?
Presuming this is indeed your own money - is the company not eliminating potential sales from customers who only have £9,000 to spend?
I've heard of cash back deals which involve customers spending money throughout the year and if you hit certain levels, the company will send you a 'reward' or 'cash back' on a percentage of your total annual spend (I believe some credit cards offer this type of promotion).
But this deal is for a one-off purchase so it wouldnt fall into that category.
Unless of course you go out and find your own finance and present the lender with a bill for £10,000 of which you get £1,000 'cash back'......both parties would still be on shaky ground with that 'deal' I would have thought! - collusion?
Has anybody got a link to this promotion card?