Squeaky,
I like the duck - it demonstrates your humour - and theres nothing wrong in that.
And some of this may have already been said but considering there 6 pages of replies on this topic forgive me but ive only scanned through it.
I would definitely have a landline number diverted to your mobile and have that written on the side of the van (when I started out my first lot of leaflet where printed with a mobile number and although I did get work from it, nowhere near the work I got when I changed the number to a landline)
Also the 2 most important things that are written on the side of your van are 'Window Cleaner' and 'Your Number' so allocate the space they deserve.
I know you've invested a hell of a lot of money in a short space of time but if your struggling so much at the mo, put the sign writting on a back burner for the time being, get some cheap single colour leaflets printed gather up some family and friends and get out and pound those streets you'll be amazed at the amount of customers you'll pick up.
Whatever you decide, I hope it works for you.
Regards
Al
P.S. If you dont like what ive written please dont set Emma on me
