I think too many w/cleaners judge what others make at w/cleaning purely on their own limitations and perspectives as to what is a fair price.
For me your own round will inform you better then any other person as to weather you are ripping customers off, being too cheap or having your prices just right.
If you have a very poor customer base due to frequent cancellations which are due to the cost of cleaning only, then you are too expensive for your chosen cliental.
But if your customer base is mainly old people and the unemployed then your on an hiding to nothing. You will never get a good rate per hour if thats where you are building your round.
You have too target the wealthy areas. A freind of mine as moved to Manchester about a year ago and as been building a new round in Manchester,He has kept his old round going and traveled the 60 miles, 120miles round trip. He is now looking to sell his old round as he now as enough work in Manchester.
Now reading Simons posts he should charge £25.00 an hour or there abouts.
Well he has priced all his new work at £50.00 an hour or more then that.
Now if hes ripping customers off his round will collapse. But if that does not happen and the customer is happy paying it, How can you say its a rip off?
I do not earn below £30 an hour. I also know in certain areas I could not get increase my average price to £50 an hour without loseing a lot of my customer base. But I do price higher for new work.
Its not ripping customers off. I have had customers who have been with me for nearly 30 years. If I went to a pub and got charged £10.00 for a pint,he would not see me again because I know its not a fair price, Hes ripping me off.
But when you price a job up and you tell the customer the price and they say clean them on a regualer basis you cannot say its a rip off.
If you charge £20 an hour, and someone comes into w,cleaning and charges £10 an hour. Are you then at £20 an hour ripping the customer off? Or is the other chap too cheap? Then someone says they will clean for £7 an hour.
I know someone who has worked for a local w/cleaning firm for 12 years. He earns £6.50 an hour doing 50hours a week. Now is his Boss ripping him off?
Priceing is down to a matter of Perspective,But making statements like Rippoff shows your lack of understanding on priceing.

Nel.