I raise the question "What are you?" Most people would instinctively reply "A carpet cleaner" WRONG We are all businessmen. We're in the business of cleaning carpets. At some time in our lives, we made the conscious decision to start our own business in order to provide better for ourselves and our families, and some of us have further ambitions to build a small empire. With this in mind, wouldn't it be reasonable to expect to earn more than the average industrial wage? (a little over £400pw)
As a one man band, working from home, you can't get a much smaller business than mine. No business premises, no business rates. Yet it still costs me in excess of £10k per year in overheads to run my business. This doesn't include any drawings for me or salary for my wife. It doesn't include any capital expenditure or income tax. You need to earn quite a bit with your wand before you start putting money into your own pocket.
If you charge a lower rate, but have high productivity, whilst this is admirable, believe me, you will burn yourself out. You can't physically work flat out, day after day, week after week, year after year. I've been in this industry for quite a while now. Since I turned 50 I've noticed that muscles and joints now hurt if I haven't worked for a week or so. I've just returned from almost a month's break, lost my working fitness and boy, am I suffering now. So don't expect to be able to have the same productivity in years to come. So, you will eventually need to realign your prices to earn a reasonable living.
Ask yourself this. In this ever changing, fast moving world, what would you consider to be a realsitic income for a person of your skill, dedication, commitment and entrepeneurial spirit. £20k pa? £30k? £40k......? Are you falling short and if so why? Without wishing to be rude, if your goal is to earn a shop floor salary, you're missing the point of being a businessman.
Safe and happy cleaning:)
Ken