Hi Bosh
I have just watched your video and personally I cannot see any difference between this product and others I use on a weekly basis.
Like jp I like to try different chemicals, equipment and methods to speed up my cleaning process.
On first cleans I cleans everything that is white and in the customers eyeline, I have not done a staircase yet, but I have washed down the walls and porches which have been lot dirtier than the one you showed.
I have tried various products and all do clean to some degree, some of the products I use come from the carpet cleaning, car washes, engine cleaners and even sainsburys, where I get nector points.
While I am not knocking your product or method of conducting business, I do feel that you need to show how this product compares with the other chemicals and diffrent cleaning methods that are being used on a daily basis.
In the early days Alex did the same, he showed how his poles compared with others on the market and let the potential customers decide.
Pricewise, charge what you like, I use to have a shop and market stall, I would buy my products double the price, add 20% and that would be the price I sell at, if you are to high for the product compared to others on the market then you won't sell many, if you sell loads and make net profit, then why worry what people say about your charges.