[Ola Normann]

Hey guys!

Thinking for starting a leaflet campaign this week..

100K - with delivery about 2500 a day.

A good idea?

[windiewasher]

i think you will get between 250 and 500 new customers for that!
printing costs would be over £1k and delivery costs would be £4k so for £5k would be a lot of money!

[Ola Normann]

It sure cost money - but you got to spend money to get money!

[H S and Son]

Probably the same percent as the next guy that delivers 300 leaflets.

[Scrimble]

you should put a poll up of what percentage would actually get delivered and not  dumped in a bin

[SteX13]

£5k investment isn't bad for what could make £5,000 a month if averaging £10 a clean and gaining 500.

Will be really spread out though mate. 1 in every 200 houses would suck!

[Ola Normann]

Yes it will!

Its two people - they both have to use phones with GPS trackers - so we can see them live all the time.

Plus we quality check the work

[Kwackers]

The most important point would be are they all unique houses or are you doing 25,000 x 4 drops, 10,000 x 10 drops etc...if that's the case, then I guess the % rate will drop considerably the 2nd, 3rd, 4th time around

[Steve Sed]

The most important point would be are they all unique houses or are you doing 25,000 x 4 drops, 10,000 x 10 drops etc...if that's the case, then I guess the % rate will drop considerably the 2nd, 3rd, 4th time around

Dunno. I leafleted a development in Newbury when I started and got one call. I leafletted it 6 months later and picked up about 10 jobs. There seems to ne no rhyme or reason. The only thing i would suggest is to leaflet on that scale in the spring as I'm quite sure the response will be better. Responses are much better when the sun begins to shine.

[Kwackers]

I agree there, no rhyme on the whole. Although it would stand to reason if you average 1/200, then when you leaflet the second time, then the 3rd, your rate should drop. I guess the moral is, just keep leafletting

[gordonswindows]

Cant see if you have a website or not but if not spend the money on that and follow it up with local newspaper ads you will get a much better return and not end up in the bin

Plus like the advert says it will "keep on giving"

Good luck

Gordon

[Tom White]

I reckon you'll end up with two jobs per 1000 leaflets; so for 100,000 leaflets, you'll get 200 jobs; okay maybe in the region of 150 to 200.

I bet I'm right.

[Steve Sed]

I reckon you'll end up with two jobs per 1000 leaflets; so for 100,000 leaflets, you'll get 200 jobs; okay maybe in the region of 150 to 200.

I bet I'm right.

I reckon i get around 1 in 100.

[Tom White]

I reckon you'll end up with two jobs per 1000 leaflets; so for 100,000 leaflets, you'll get 200 jobs; okay maybe in the region of 150 to 200.

I bet I'm right.

I reckon i get around 1 in 100.

I've put literally 1000s of leaflets out over the years; some I delivered myself, others I had a local marketing company deliver for me.

I've used different sorts of leaflets, from rough home designed (which worked really well) to posh glossy leaflets with photos on them.

I never received hits of 1 in 100; not usually anyway - only in places where a window cleaner had dropped an area and hadn't been seen in months.  From my last leaflet drop (just 5000 leaflets), I received the sum total of four jobs; so that's even less than than 1 in 1000.

I door knock now, when I'm motivated to do so; and only in areas where I work already to compact my already compact work.

[Roy Harding]

We put out 100 a few months back and got 8 jobs from one village, also our website has pulled in £538 of new work this month so far.

Roy

[Tom White]

We put out 100 a few months back and got 8 jobs from one village, also our website has pulled in £538 of new work this month so far.

Roy

C'mon, Roy, give the full picture!  Was this one of the villages where you KNEW there was a window cleaner who had dropped out?

Or are you saying that an 8% success rate for flyers is normal?

[Steve Sed]

I reckon you'll end up with two jobs per 1000 leaflets; so for 100,000 leaflets, you'll get 200 jobs; okay maybe in the region of 150 to 200.

I bet I'm right.

I reckon i get around 1 in 100.

From my last leaflet drop (just 5000 leaflets), I received the sum total of four jobs; so that's even less than than 1 in 1000.

Did you deliver these yourself? I have dropped a total of 12,000 or so leaflets and have nearly 200 customers. Not all from leafleting - some recommendations, but the vast majority are from leaflets. From your posts, you are Chepstow way. Is the market saturated there? I'm in Newbury, though from Bristol & whilst there are a lot more window cleaners than I thought there were here, there is plenty of work.

[mick hay]

the thing with leaflets is, its luck.

ive built my whole business on leaflets, and next year am planning another mass leaflet drop. Some months it will feel like you are totally wasting your money, others, you will get very brave window cleaners calling you ( witholding their number) threatening you,  and others, earn a fortune, so its just a case of a lucky gamble.   BUT...it does work.

For what i pay, printing and delivering, i need 2 jobs per 10,000, for those jobs to pay for that months over a year.

e.g. £138 printed £125 delivered = £263 / 13= £20.23.....so, i look at it as long term investment.

I always have 2 sides printed....other side, conservatory cleaning, i always get connie jobs of them, so that pays for the leaflets straight away!!!

[Steve Sed]

the thing with leaflets is, its luck.

ive built my whole business on leaflets, and next year am planning another mass leaflet drop. Some months it will feel like you are totally wasting your money, others, you will get very brave window cleaners calling you ( witholding their number) threatening you,  and others, earn a fortune, so its just a case of a lucky gamble.   BUT...it does work.

For what i pay, printing and delivering, i need 2 jobs per 10,000, for those jobs to pay for that months over a year.

e.g. £138 printed £125 delivered = £263 / 13= £20.23.....so, i look at it as long term investment.

I always have 2 sides printed....other side, conservatory cleaning, i always get connie jobs of them, so that pays for the leaflets straight away!!!

You need 2 jobs, but what do you generally get? Mine are one side comp slips. Really simple, but I reckon more effective than A4 folded full of info. Keep it simple. WINDOW CLEANING SERVICE. A couple of bullet points then Big phone number. Works for me.

[john the cleaner]

tried it dont bother go and knock on the door they see you and you see wot your picking up cant beat face to face trust me