there used to be at least half page adverts from some local competitors last year this year no ad was bigger than 1/4 page and the whole section just took 2 full pages.
Its a major slimming down!!
Ive not had a inclusion in the yell pages this year except for a free line, and considering that all of my work is from recommendations or flyers i dont see any needs to be included.
Yell.com is the same, i may get inclusion, but reduce the over all working area and dont bother having a web link to reduce the rates if they give me a good price. otherwise i will pull away from that too.