I am not saying i dont like the guild, I just wouldnt present the cert to a potential client.
A few points.
Safecontractor,
It is up to you to tell the client about it, most people i hhave told about it have heard of it, it is govt recognised in the fact if you apply for Chas it will pre qualify you.
The FED
Overpriced, not a chance for £100 or so it is tremendous value, far cheaper than any other trade.
Nat
Very professional answer i am impressed, if you carry on in that manner i believe you will take the Guild forward.
One thing i would say for £12 you will struggle, some day someone is going to want some money for running things and £12 wont go very far at all, its ok now with a few members, how you going to cope with 500 members at £12 a head, it will cost more than that just in administration alone, no one is going to do it for free forever.
Perhaps the fed is a reasonable price compared to other trade bodies but i dont see why its so essential to have a membership id much rather spend the money elsewhere,
And as i said earlier, the fed may be the top for window cleaning memberships now, but they had to start somewhere, and someone who does the same thing a bit more reasonably may steal their crown

These are the benefits offered but the fed on there website, nothing substantial that id feel yeah thats really worth my hard earned cash!!!
* Representation of a government recognised Trade Association
* Business investment to an independently run organisation
* Help in preparing Risk Assessments/Method Statements & Policy Statements
* Free 24 hour Legal Advice Line
* Discounted Window Cleaning Equipment
* 25% discount with Website Wizard
* Discounted personalised work wear
* Free quarterly Trade Magazine
* Corporate advertising in Yellow Pages
* Use of Logo to highlight professionalism & dedication
* IOSH accredited Health & Safety Awareness courses- including Ladder & WFP training
* Annual Trade Shows & Window Cleaning Competition
* Group Accident financial assistance for members and their employees
* Personalised identity card and certificate
* Area membership Lists available on request to Councils/Agencies etc.,
* NVQ's in Cleaning Building interiors, Windows & facade surfaces
* Our nominated insurance brokers can assist and help with Liability Insurance
* Affiliations with the following organisations; British Cleaning Council (BCC), Cleaning and Support Services Association (CSSA), Asset Skills & close working relations with the HSE's Cleaning Industry Liaison Group.
Alot of what they offer is discounts, ie you are still subject to pay for stuff, nothing is really free that is
Maybe its worth discussing?