Betterclean
Referrals don't come as a right to people who've been around for a while !
I sought referrals from day one ( long before JP ) and Piranha Marketing, but they have to be earned and they have to be asked for, at least in the early days.
rob
Rob,
I know that. I've been CC'ing for about 5 years but only as a bi-product of end-of-tenancy cleaning, therefore it wasn't every day.
Only started marketing stand alone CC business in the last couple of months. Got my marketing in place - Branding, letters to existing and past customers, leafleting programme, website, newspaper adverts, newsletter, newsagent ads, yell, YP, Google, visiting letting agents, & parish magazines
Got voucher system in operation for all CC jobs - discount further work & discount for referred customers. Customers are asked for referals. Customers have been very pleased with work so far and just starting to get referrals.
My question was really how long it took people to be operating vans (like they say they are on here) purely on the back of referrals, as this is what I am aiming for.
But I suppose it was a stupid question in hindsight though - like asking how long is a piece of string!