Sharon
Find anybody who has home owners as a customer base - and work a deal with them.
For example - a plumber, gardener, window cleaner, oven cleaner, estate agent, ANYBODY who has a list of customers who trust him/her. You offer to write to the plumbers customers offering something exclusive for his/her customers and also some sort of incentive for the plumber.
Say a discount for his customers and £10 per contract for him. All the plumbers customers have to do to claim their special is send a coupon (in the mailing) to the plumber (so he is confident he will get his commission from you) and he sends it to you - simple.
Of course the details can vary but you get the idea......find people who already sell to your ideal customer and hitch a ride.
Stop chasing after customers directly - this is FAR more effective and less costly(time and money).
Oh yes - if you can tell him you will write the letter(he has editorial control), pay for the printing and posting etc so he has NO expense - has happy customers (becaue he's got them a deal) and earns £10 per contract/job.
Andy Clarke
P.S. ALL businesses are looking for additional income sources at the moment - and you can give it to them!