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How can I win over price shoppers?
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Aquakleen Restoration Services
Cleanitup God
Posts:
1083
How can I win over price shoppers?
«
on:
July 19, 2007, 06:19:24 pm »
I get lots of people calling for prices then saying "I'll have a word with my hubby" or "I'll get back to you in an hour". What is the best way(s) of sealing the job there and then without them going to someone else. What ways can i put them off or indeed attract them to my services? Thanks in advance, John
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Newcastle Carpet, Upholstery and Leather Cleaning
The Great One
Cleanitup God
Posts:
12722
Re: How can I win over price shoppers?
«
Reply #1 on:
July 19, 2007, 06:30:45 pm »
HI
Ask them what their budget is?
Regards
Martin
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John Gregory
Guest
Re: How can I win over price shoppers?
«
Reply #2 on:
July 19, 2007, 06:39:48 pm »
I have the same problem , you no the potential customer is just going down a list of carpet cleaners from yell. com looking for the cheapest price
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bennymon
Cleanitup God
Posts:
816
Re: How can I win over price shoppers?
«
Reply #3 on:
July 19, 2007, 06:41:40 pm »
with price shoppers if your not the cheepest you wont get the job it doesnt matter how good you are just stick with the people who value your service
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www.carpetcleaningguildford.co.uk
vangaurd
Cleanitup God
Posts:
625
Re: How can I win over price shoppers?
«
Reply #4 on:
July 19, 2007, 06:51:48 pm »
hi john, same here your lady phoned yesterday,
said you had told her my name
gave her a qoute a bit cheaper than you had given her
oh thank you she said, i will check with my hubby!
did she get back to me did she poope!
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brights cleaning
Cleanitup Sr. Member
Posts:
156
Re: How can I win over price shoppers?
«
Reply #5 on:
July 19, 2007, 07:00:02 pm »
why don't you get back to the people you have quoted for instead of waiting for them to get back to you,
sometimes life gets in the way and its not that they don't want you but maybe something more important cropped up and they forgot about you
you'll be surprized how many people will say
i'm glad you phoned, yes we would like to go ahead.........
try it, its only the cost of a call!
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Aquakleen Restoration Services
Cleanitup God
Posts:
1083
Re: How can I win over price shoppers?
«
Reply #6 on:
July 19, 2007, 07:03:22 pm »
Why would these women need to 'check with their hubby'? Surely if she needed to check then it should be the hubby doing the calling around!
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Newcastle Carpet, Upholstery and Leather Cleaning
Robert Watson
Cleanitup God
Posts:
1058
Re: How can I win over price shoppers?
«
Reply #7 on:
July 19, 2007, 07:44:38 pm »
If your quoting over the phone, your pitch had better be good.
You have to sell it hard, (We will do this, that, and the next thing)
I know it`s hard at times, when your not in the right frame of mind, bad timing etc. But it`s got to be done.
To be honest I don`t get many price shoppers.
Or maybe my pitch is so good, I convert them.
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The Kitchen Door Centre
lands
Guest
Re: How can I win over price shoppers?
«
Reply #8 on:
July 19, 2007, 09:37:06 pm »
The only thing I can add is to tell them how you do it and more importantly why so they can attach a value to the price. I say to custys that its better that they don't vac before I get there and wait for them to ask why.........wellmr/mrs custy you will be amazed at the difference in the finish if you brush the carpet before vaccing etc. etc. I get alot of calls back from price shoppers. I'm sure you can work it out without me going on about the psychology of it all.
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Kev Loomes
Cleanitup God
Posts:
1353
Re: How can I win over price shoppers?
«
Reply #9 on:
July 19, 2007, 10:13:54 pm »
As has already been said, if they are looking for the cheapest price there is nothing much you can do. But in saying that, you can convert some - if you fight hard.
When they ask for a price ask if they are ringing around looking for the cheapest price possible. Most will say yes so forget it. One or two will actually say 'well no, not necessarily'.... There's your chance! go into your routine explaining the pitfalls, your service, expertise, free quote, not covered on insurance unless survey done, website etc etc - anything to convince them that you are better than potential cowboys.
Works for me
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www.clean-pro.co.uk
www.leatherrepairing.co.uk
Bertie Boo
Guest
Re: How can I win over price shoppers?
«
Reply #10 on:
July 19, 2007, 10:15:10 pm »
hi guys and gals
One thing i'd like to know - if someone doesnt commit there and then (or does not call back) why do you automatically assume its to do with the price?
cheers
Stephen
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lands
Guest
Re: How can I win over price shoppers?
«
Reply #11 on:
July 19, 2007, 10:22:34 pm »
Good point BB
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Mike Halliday
Cleanitup Global Moderator
Cleanitup God
Posts:
11578
Re: How can I win over price shoppers?
«
Reply #12 on:
July 19, 2007, 10:23:20 pm »
just don't give them a price over the phone.
if you accept that you will not get the job anyhow, then you have nothing to lose by refusing to give a price.
Mike
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Mike Halliday.
www.henryhalliday.co.uk
Liahona
Guest
Re: How can I win over price shoppers?
«
Reply #13 on:
July 19, 2007, 10:25:22 pm »
On thing I would like to know is why would you want to convert a price shopper in the first place. For indeed if its only a little they want to pay why would you want to clean for them? Only a thought.
Best, Dave.
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Bertie Boo
Guest
Re: How can I win over price shoppers?
«
Reply #14 on:
July 19, 2007, 10:28:20 pm »
Thanks Pete
So any idea though? I ask this as when i decide who i do and dont allow to work for me (i dont mean carpet cleaning especially, i mean in general), the price is only one factor out of several.
Stephen
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Mike Osbourne
Guest
Re: How can I win over price shoppers?
«
Reply #15 on:
July 19, 2007, 10:37:01 pm »
When they say how much will it be I say, well I can tell you now I won't be the cheapest.
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Liahona
Guest
Re: How can I win over price shoppers?
«
Reply #16 on:
July 19, 2007, 10:40:01 pm »
Mike, I bet you are less expensive than I am. Best, Dave.
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lands
Guest
Re: How can I win over price shoppers?
«
Reply #17 on:
July 19, 2007, 10:41:32 pm »
BB
If you have to price over the phone sometimes (which I do) you have to ask lots of open questions. These are designed to get your customer talking to you and more importantly you listenening. the resonses will guide you to your next qusetion. ie. what can can you tell me about yr carpet? "well we bought it 3 years ago etc.etc. what stain guard was put on it? etc etc.....none! really? etc.etc.
In all this time you have a, built a rapport and b, opened extra earning opportunities.
Key is...........................get them to do the talking
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Bertie Boo
Guest
Re: How can I win over price shoppers?
«
Reply #18 on:
July 19, 2007, 10:47:20 pm »
Sorry, i didnt realise the thread was relating directly to people telephoning for prices, sorry.
I thought it was a 1-to-1 visit etc
cheers
stephen
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Mike Osbourne
Guest
Re: How can I win over price shoppers?
«
Reply #19 on:
July 19, 2007, 10:50:16 pm »
Dave
It's people like you who make me look cheap. I don't understand why people get upset over high prices, you're doing the industry a favour.
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How can I win over price shoppers?