I'm about to start my leafleting campaign next week for the carpet cleaning, I'm doing 5000 a week (well, not me personally)repeated every 8 weeks, its slightly different for the carpet cleaning though as we have to constantly attract new customers, the thing being if you get your name about enough even if your services are not needed now maybe your name will be remembered, I'm going for time limited offers with offer codes to see what works and where, either way the flyer's are better out than sitting in a box
Andy