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paul ette

  • Posts: 631
Leaflet design
« on: October 28, 2013, 02:46:37 pm »
Any criticism on this leaflet would be appreciated , need to get a new design as getting next to nothing call backs like 1 in 4000

Clever Forum Name

  • Posts: 5942
Re: Leaflet design
« Reply #1 on: October 28, 2013, 02:59:15 pm »
Is this the leaflet you are getting next to nothing on?

paul ette

  • Posts: 631
Re: Leaflet design
« Reply #2 on: October 28, 2013, 02:59:52 pm »
Ye total crap

Clever Forum Name

  • Posts: 5942
Re: Leaflet design
« Reply #3 on: October 28, 2013, 03:01:09 pm »
To me it looks like ya standard window cleaning leaflet which should pull in work.

Only thing i would have changed is the images to be "real images" of you cleaning, your van(s) etc etc

roundbuilder

Re: Leaflet design
« Reply #4 on: October 28, 2013, 03:02:18 pm »
I like it, nice leaflet! You are prob posting them out in the wrong areas.

Clever Forum Name

  • Posts: 5942
Re: Leaflet design
« Reply #5 on: October 28, 2013, 03:03:43 pm »
I like it, nice leaflet! You are prob posting them out in the wrong areas.

This my thinking as well.

The only thing you can do is do a special offer on it. Mention prices. Or from £10 etc.

My leaflet works well usually get between 5 - 10 calls per 400/500 leaflets.

But my leaflet is totally different and some guys wont agree with it. But we price our work :)

Clever Forum Name

  • Posts: 5942
Re: Leaflet design
« Reply #6 on: October 28, 2013, 03:07:12 pm »
Paul I am guessing your website doesnt pull in much work either?

When i viewed your website, id seen it before. Took me about 2 mins but found the other site. Word for word on your site and his its copied etc :)

paul ette

  • Posts: 631
Re: Leaflet design
« Reply #7 on: October 28, 2013, 03:07:35 pm »
Might try an offer see what happens

paul ette

  • Posts: 631
Re: Leaflet design
« Reply #8 on: October 28, 2013, 03:09:05 pm »
Got it done by mike at studio arts, gets me on first page google, what's other site?

Clever Forum Name

  • Posts: 5942
Re: Leaflet design
« Reply #9 on: October 28, 2013, 03:10:38 pm »
Will send the link via ya www


Paul Coleman

Re: Leaflet design
« Reply #10 on: October 28, 2013, 03:26:51 pm »
I'm far from being an expert but the leaflet looks OK for the most part.  My personal view is that a leaflet should be a minimum of A5 size - but I'm sure people get results with smaller.
The only constructive criticism I would offer is:
1) It is generally better to make statements than pose questions (though there are many exceptions*).
2) In heading your leaflet "dirty windows?", that's exactly what people think of - dirty windows.  The most effective advertising tends to create an image in people's minds - preferably one that will trigger a positive emotion.

However, I feel that the biggest error (if I may call it that) is the omission of a contact address.

*)  The best example I can think of in using a question to good effect was a local newspaper ad some years ago.  It asked "do you scratch your bottom in the bath?"  It was a place that sold bathrooms and also offered a re-enamelling service for old metal baths :) .  So sometimes, using questions can work very well.

dannymack

  • Posts: 1624
Re: Leaflet design
« Reply #11 on: October 28, 2013, 03:27:22 pm »
Defo no good it's upside down  ::)roll

paul ette

  • Posts: 631
Re: Leaflet design
« Reply #12 on: October 28, 2013, 04:45:46 pm »
Ye sorry bout that , poxy iPad does it every time

paul ette

  • Posts: 631
Re: Leaflet design
« Reply #13 on: October 28, 2013, 04:53:22 pm »
I did see a leaflet design saying a nice house with dirty windows is like a nice smile with yellow teeth, might try that ;D

Whizz-Bizz

  • Posts: 395
Re: Leaflet design
« Reply #14 on: October 28, 2013, 05:15:22 pm »
Sometimes its not the leaflet so much but the area its self, personally for canvassing you cant beat a pic of van and pic of doing 3rd storey windows and above conservatory roofs. They seem to be the main hooks
Marketing solutions for window cleaners
https://www.facebook.com/WhizzBizzSales

Jack Harris

  • Posts: 256
Re: Leaflet design
« Reply #15 on: October 28, 2013, 07:23:19 pm »
Put an offer on the leaflet, Make them think they will get a good deal if they use your company, keep it simple as possible. Leaflets do work.  ;D

Richard iSparkle

  • Posts: 2491
Re: Leaflet design
« Reply #16 on: October 28, 2013, 08:32:21 pm »
what you need to do is trial a new leaflet and measure the response.

then go with the best response one and trial again improving with each go.

that's what pro direct marketing companies do, and that's the only way to find the best leaflet.

it doesnt matter what people on here think, all that matters is the number and the quality of the customer its bringing you.

good luck!
iSparkle Window Cleaning

www.isparklewindowcleaning.uk

TheWindowManChris

  • Posts: 401
Re: Leaflet design
« Reply #17 on: October 28, 2013, 09:30:01 pm »
Good place to get leaflet designed would be fiverr.com

robertphil

  • Posts: 1511
Re: Leaflet design
« Reply #18 on: October 28, 2013, 09:44:16 pm »
attach a small special offer ticket to your leaflet ,such as "free inside kitchen window everytime if booked by oct 31 "  or some such  ,or numbered tickets with free case of bottle of wine, winning number will be posted on your website on such and such a date . thatl get you noticed 

TheWindowManChris

  • Posts: 401
Re: Leaflet design
« Reply #19 on: October 28, 2013, 09:46:39 pm »
attach a small special offer ticket to your leaflet ,such as "free inside kitchen window everytime if booked by oct 31 "  or some such  ,or numbered tickets with free case of bottle of wine, winning number will be posted on your website on such and such a date . thatl get you noticed 

I remember getting told that flyers are Vat free or something but pay Vat as soon as there is a voucher on it