[paul ette]

I've recently bought 10'000 leaflets a6 size at a very reasonable 67£ . Found a local company that will deliver them for 22£ per 1000 , so in total leaflets printed and delivered will cost less than 300£

I'm hoping for between 50 and 100 new customers out the leaflet drops , maybe will take few months as I know people call you later on when they remember.
Hopefully the customers I gain will be reliable people who want a window cleaner (else they wouldn't ring) rather than messers.
What's your thoughts on these projections? Are they about right?
Never done a massive leaflet drop before so looking forward to see the outcome

[roundbuilder]

From what others say on here id guess 25-50 customers at a max.
If i was you id canvass and use the leaflets for the people who aren't in, whats the point in 25 customers all scattared about between 10000 houses??? By canvassing you would easily gain 25 from 500 houses making it much more compact to work with meaning a better return for minimal driving between jobs.
 I havnt any jobs where i have to pull up and only do 1 as have constantly canvassed between and around all my existing work.
Leaflets work and get interested Customers yes but they fail with compactivity and speed..
25 customers is a single nights canvass in a half decent area with 2 lads, leafletting would take months to bring in 25 new calls unless all 10000 went out at the same time.
Good luck though i hope you get the return you wish for.

[home6442]

All depends on how many window cleaners there are already working in the area if Its saturated then
you could get nothing.
If you get poor results after the drop then canvass the same area you will be surprised how many don't
read or trust leaflets.
I got nothing from leaflets even offering freebees that I didn't offer when canvassing.
I know a lot have built their businesses up from leaflets but you need to be able to canvass if this fails.
Best of luck.
 

[roundbuilder]

All depends on how many window cleaners there are already working in the area if Its saturated then
you could get nothing.
If you get poor results after the drop then canvass the same area you will be surprised how many don't
read or trust leaflets.
I got nothing from leaflets even offering freebees that I didn't offer when canvassing.
I know a lot have built their businesses up from leaflets but you need to be able to canvass if this fails.
Best of luck.
 

Agreed especialy with the amount of cleaners there are now its near impossible to build a round solely from leaflets and like i said on post above even if you do to it to extremes with 500 000 leaflets plus for a full round(maybe lol)the round would be so saturated and not worth while doing as so much traveling and putting out and packing away will have to be done would waste so much time. Would be working like a blue arse fly.

[Smudger]

Way to optimistic in my opinion your more likely to get around the 20 to 30 mark

An a6 leaflet is too small and at £22 per thousand you will be a multidrop leaflet 3 or 4 others (at best) then you have to hope the leafleter just does not dump them because he/she is being paid a pittance to deliver them.

If you need customers quick. You can't beat canvassing

Darran

[paul ette]

I agree canvassing defo best, just after a few hours work I can't get motivated to do it, was considering getting a canvasser but two times the clean and then lose loads of time wasters doesn't really interest me. I thought hit rate was 1 percent roughly on leaflets ?so thought maybe 50 to 100. Thought if I spent 300 pound and get around 500£ worth of regular work(50 customers) would be a good deal, I know they will be spread out but as time goes by you always pick up neighbours or people over the road or even canvass the area around the ones that call.
V
I am worried about sum tw@t throwing them in the bin tho

[HampshireWindowCleaning]

I've just paid someone to print and deliver 5000 leaflets for me, I'm too busy to canvass at the moment and just want a few new jobs flowing in every now and again to replace any I lose. I'd be happy to get 10 new regulars out of 5000.
I think your being a bit optimistice in getting 50-100 but you never know so good luck mate.
But yes, if you don't have much work you really need to get out and canvass which is what i've been doing for the last year or so, really brings in the numbers.

[robertphil]

if i was you id follow whoevers leaflettin , undercover so they dont see you.  after the first 3 hours many will skive or sit in a cafe playin with their phone .  you dont want your leaflets dumped in a bin do you

 anybody who tells you they will do 5 hours a day leafletting is likely untrustworthy,if they say 6 or 7 hours at a time no problem theyll cheat i promise you

 youv got a quote of £22 per 1000,  a leafletter will be lucky to shove out 500 in a day in my experience ,think about it whose gonna do say 10 hours work for 22 quid ,nobody mate

[paul ette]

They multi drop, say drop 4 different leaflets at the same time from different companies so its more like 88£ per 1000.
Think ill give it a go see what happens. Trial and error and all that

[PAUL ERITH]

They multi drop, say drop 4 different leaflets at the same time from different companies so its more like 88£ per 1000.
Think ill give it a go see what happens. Trial and error and all that

You will be lucky to get 5-10 new customers multi drops are a waste of time 

Paul

[paul ette]

that bad? does it really make a difference single leafleting?

[Smudger]

Find someone local via gum tree

We do solo drops 1k per week and pay £60 on self employed basis plus £5 per lead that converts to a job

We get great coverage and response this way

Darran

[Ste b]

Iv droped about 1200 in the last 4 weeks, between 5-7 pm, 
Aswell as posting the leaflets you bump into people going in/out of ther houses at this time so the leaflet is abit of an ice breaker.

Iv picked up 10 new customers out of the 1200 iv posted, but i look at it that its took me 10 hours posting, so 1 customer per hour , which isnt to bad.

[PAUL ERITH]

that bad? does it really make a difference single leafleting?

Put it this way when I get home from work and there's a pile of leaflets i put them straight in the bin if there is just one leaflet i will look at it before putting it in the bin or  i'll keep it.

Plus if your leaflet is going with others your small a6 leaflet will be inside the larger a4 folded kebab menus that will certainly go straight in the bin with your leaflet inside.

Paul

[stuartb]

Canvasing is the best way. You never can tell which roads are going to give best results. Just systematically work your way though roads and estates and your round will grow. Think of it like this, while your pushing the leaflet through the door you may as well bang on the door. make a note of all the ones that arnt in, if there's lots, do the road again. It will work. Be persistant.
Stu

[Paul Coleman]

I have hit 1% on leaflets I've dropped over the past few months - but the sample isn't large enough to give accurate results.  It may well be that a much larger sample would be around 0.5% or less.

[paul ette]

So around 50 per 10,000 , that's 0.5 isn't it?

[Peter Jones 1958]

Starting 2007, I built my round on 10,000 leaflets. 6000 posted by me and the rest by monthly local mag, but not inside it. I was the only leaflet.  Maybe you do only get 50 custys, at least 100 I would think with good leaflets, but among them will be at least 4 or 5  serial introducers. One good one will get you five or so of his friends, then you will pick up a few neighbours etc etc. It will become like a snowball rolling down a hill, getting bigger all the time.  I have a small £20 ad in local monthly magazine, I pick up maybe 20 jobs a year from it directly plus neighbours, friends etc of new custys  After a year you will have plenty of custys. Whenever I have canvassed in the past, I have found the custys don't last that long. My leaflets were all A5, very good quality, colour, with landline tel and address.

[wpclean]

So around 50 per 10,000 , that's 0.5 isn't it?

That is the best case scenario in my experience !

[robbo333]

Definitely give it a go. I pay £250 for 5,000 A5 printed and delivered. Out of that I would expect about 20 new custys and a couple of nice big facia jobs as well.