Phil you live in one best areas in the country for potential work, i know one carpet cleaner who lives down the road from you and is in constant work and i know of a guy near me who regularly travels a 45 minute trek to Blackpool to do commercial work, so the work is there in your area. I would not worry about the £20 pr at the moment, just get the work in and when you are constantly booked a week in advance start easing up your prices. The advice Mike gave about contacting contract cleaners & facilities management is a very good one, it's a tactic i have used and once you have a rapport you will get loads of work from it. I would also contact small cleaning companies, domestic cleaners are always turning carpet cleaning work away. I have about 10 good contacts for commercial work in the North West and about 5 good local domestic cleaner contacts all passing on constant work. The first thing i would do is hire your self a helper for 2 or 3 days and drive from your town down then beach front right down to st annes and blitz every pub, b&b, amusment arcade, industrial park and business you can see with flyers or postcards, do this 2 or 3 times and if you are confident enough follow this by going into the same business yourself and start selling, this is the perfect time to start and promote the fact that they will have all the work done before the busy summer season. I would not bother selling your DryFusion, they don't sell for what they did on Ebay, i would get yourself a cheap second hand hwe machine for a few hundred quid off Ebay for now, you can always run your DryFusion over after any really bad carpets if you are not entirely happy after extraction, just get the work in first, spend as much budget as you can afford on marketing and invest in better equipment as you go on. I see so many carpet cleaners spending 4/5 grand on equipment and getting a brand new van on tick and then complain they have no work and no money to market, doing it the wrong way round if you ask me. I have about 10 ideas that could transform your business, i will email them to you when i have time.