So the new machine is £3370 + VAT and a new Jag will cost around £2600 + VAT 
How much better will the new machine preform for a lot more money?
Thats a fair point  ...
The heater will be included which jag buyers would have to pay 500 or so extra for ( or does it not need heat  

 )
Jag has two cords no heat ( 3 cords needed for heat ... alltec just needs two cords )
The APO is optional  ... I know i could live with out it , can be fussy too .
Quality /design / appearance  is subjective but i know which i'd choose .