[garry22]

I've just booked a job in and had a real laugh with the chap who called.

After booking, I asked him where he got us from ( the website) and why he chose us.

He said "what did it for me was your terms and conditions. You are obviously a company that does not p*ss about"!

Here's the page he was on about. I got so fed up with time wasters so see what you think...

http://www.carpetcleanerwestmidlands.co.uk/contact_us.html

[jasonl]

A fantastic  , no nonsense approach ,  will be adapting something similar!

[Steve. Taylor]

Why not like it

[John Kelly]

Very good

[derek west]

love it, will probably do something similar too. cheers garry.

[Linds Russell]

Love it!

You should add a further line that tells them how you take your tea or coffee and for it to be ready upon arrival 

[clinton]

Erm gary i do like that one

I would like something similar on my site too..
Am sure it will put any price shoppers off ..

[jasonl]

.... Mine will also say , yes I can quickly run over that LITTLE rug , for £8/metre , and ill just clean the stairs for £2 each . 

[Colin Day]

That's brilliant...

[jasonl]

I dont like this thread , everyone agrees 

[garry22]

Thanks for the comments.

I'm about fourteen miles from Birmingham city centre, so I'm looking at a minimum of an hour and a half to do quotes plus diesel costs.

Since I've done it, I've had a "better class of enquirer" and only try on (a blatant attempt to scam Tescos by saying a food spillage had dyed his carpet

[wynne jones]

Apart from filtering out the idiots, this approach gives you posture. It says we don't need any old work we are busy and selective. This can create MORE of the urge to buy, the scarcity/exclusive value.

 

[clinton]

Wynes right with his post with being selective too..

[Alban Cleaning]

Quality 

[creighton foyle]

brilliant !!!!

 i think after reading this thread a lot of cc's on ciu will be adding similar text to their websites.

[garry22]

For what it's worth, I got the idea after reading a brilliant (but cheap book) called "Winning through intimidation" by Robert Ringer.

It's nothing to do with beating people up. As Wynne says, it's about positioning yourself in such a way that people do not even dream of messing you about.

Ringer was a real estate broker in the USA. He used to put buyers and sellers of real estate together and collect a broker's fee. After getting ripped off a few times he totally revamped his marketing and the way he did business so that people looked upon him as the "main man". He was able to go into every deal in a real position of strength.

I guess it's one more step in being a professional.

People should not mess you about just because you clean carpets for a living.

[Peter Sweeney]

Thats brilliant Gary. Will pinch too if you don't mind. Might be inclined to add to the furniture bit that in most cases we expect to move furniture unless a cost has been given that allows for not doing so.

Well done mate
Pete

[Billy Russell]

thats brilliant, do you mind if i borrow it???

[garry22]

Feel free.

In a way it's what Derek is trying to achieve with TACCA. It's a two way thing.

It's not just offering the client the right service, it's about respect for the professional as well.

I might change the site so everyone has to go to that page. It will be interesting to see how many get scared off.

The idea is to get rid of the idiots without scaring off the honest old lady. Any thoughts anyone?

[Mike Halliday]

So all us carpet cleaners think its brilliant, (probably because  its rings so  true with all of us) problem is its not aimed at carpet cleaners but the  general public who will read it with totally different eyes.

as you say 99% of your customers are Ok this is aimed at the 1% who do cause these problems..... I think it risks alienating  a big part of our market just to stop that 1%

Take no5:  a manager of an office reads that and thinks "I can get the lads to empty the room... but what if the lads are busy or we can't get that big box of files out.... will they just leave?"

you are putting obstacles in the way of legitimate customers calling you just to stop that 1%

I would use that as part of a script when doing quotes not on my website