Clean It Up
UK Window Cleaning Forum => Window Cleaning Forum => Topic started by: no way Jose on January 30, 2015, 07:12:19 pm
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hi just wondering what is your average percentage of new customers dropping out before 2 or 3 cleans? Cheers
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1 or 2%, maybe that's because most are younger Army wives over here. Used to be more when I first started at the end of the 80's. I think as you get on with the game, you get a nose for the drop offs.
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Pretty low if they don't sign up to CG before first clean they don't get cleaned , signing up to CG shows commitment and not had a drop out yet .
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What's CG?
Just twigged. Cardless Go
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Lots of messers these days , I always charge for intial cleans these days, I would say 30% drop out in first 18 months, less likely with 8 weekers.
This is why I like 8 weekers because I charge more for them and they are less likely to opt out.
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I reckon that a third are gone within a year - that includes the ones where I do the cancelling myself.
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As cozy says :you get the nose for it. which is certainly true!!
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lol when I said in a recent post that I was loosing around 10 % of my custys a year ( including: new custys, those moving out and those changing their minds) I was told that was an awful lot as their average was 2 or 3% a year
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lol when I said in a recent post that I was loosing around 10 % of my custys a year ( including: new custys, those moving out and those changing their minds) I was told that was an awful lot as their average was 2 or 3% a year
That is an awful lot IMO. When I said a third gone within a year (including those I drop), I only meant a third of *new* customers :) . Having said that, I have had the odd year where 10% have gone but it is the exception as most of my round has been fairly stable for some years now.
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lol when I said in a recent post that I was loosing around 10 % of my custys a year ( including: new custys, those moving out and those changing their minds) I was told that was an awful lot as their average was 2 or 3% a year
and i stand by my comment ;) haha. established work i loose hardly any, a customer once in a blue moon because of movimg house/dying. i can honestly say iv had one cancel in the last 3 years from bad cleaning, dog poop everywhere and i splashed n dashed and was glad to get rid. i canvassed £600 last september and i lost one this november cus she couldnt afford it lol
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well , of course it's quite different if you're well established and have a good and solid round!! I've been in this game for 18 months only .I loose very few custys ( the one's I've had for over 1 year!).
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yeah true i didnt realise u had been going 18months to be honest. as long as u get more than you loose you will end up with a good customer base. u always get the people who see you as the window cleaner, and the people who see you as the nice (young) chap who comes around and is friendly and considerste and does a brilliant job, if you loose customers that dont perticularly value you that much what you are left with is gonna be decent
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I'm wfp I'm therefore more likely to loose custys than trads
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I'm wfp I'm therefore more likely to loose custys than trads
why would you say that??
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I reckon the ones that are cheap get fewer dropouts and more Christmas tips.
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I consider myself to be very conscientious.bottom trad , top wfp .no splash and dash! But when asked to do the inside I then sometimes notice little white spots here and there . nothing really bad and I suppose most people wouldn't notice it. but the thing is : it's not perfect!! even if you've been using wfp for 15 years you can never be obsolutely sure it's totally perfect!whereas doing trad conscientiously you can't really go wrong! since you get to wipe dry the windows. I' m still a newbie but that's the way I see things.
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I work in london. I charge : front: £10 every 4 weeks or £12 every 8 weeks. front and back: £15 to £20 .but I focus mainly on doing front only as it's less hassle and quicker! I have to say I've never thought much about it but maybe I loose some customers because of my pricing! ???
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depends where you are too i suppose to a degree, if you got a lot of competition u could loose a few more, majority of my work is in the countryside and villages and often im the only cleaner in the area so i have nobody pinching my work lol
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that's fab to be the only one!
I'm sure you must feel more appreciated by your custies too!
yes, more competition down here!
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lol when I said in a recent post that I was loosing around 10 % of my custys a year ( including: new custys, those moving out and those changing their minds) I was told that was an awful lot as their average was 2 or 3% a year
and i stand by my comment ;) haha. established work i loose hardly any, a customer once in a blue moon because of movimg house/dying. i can honestly say iv had one cancel in the last 3 years from bad cleaning, dog poop everywhere and i splashed n dashed and was glad to get rid. i canvassed £600 last september and i lost one this november cus she couldnt afford it lol
£600 in one month. Do some for me mate :)
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People living in Rental properties I find the biggest drop out
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alarm bells ring when I come across them ( which is not often lol)
I have to say I"ve always found it rather strange that since they don't own the property they don't really care about the state of their windows!!
even here in london in expensive neighbourhood they often don't care!
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lol when I said in a recent post that I was loosing around 10 % of my custys a year ( including: new custys, those moving out and those changing their minds) I was told that was an awful lot as their average was 2 or 3% a year
and i stand by my comment ;) haha. established work i loose hardly any, a customer once in a blue moon because of movimg house/dying. i can honestly say iv had one cancel in the last 3 years from bad cleaning, dog poop everywhere and i splashed n dashed and was glad to get rid. i canvassed £600 last september and i lost one this november cus she couldnt afford it lol
£600 in one month. Do some for me mate :)
paul dale is ur man for that. il do some for u if u wanna pay me and ur very near me, lol. door knocking is a laugh i like it, two of us can pick up 150 in a day easily
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we loose about 30% over first 3 cleans..
but your drop off rate depends on many things. we have pretty strict T&Cs regarding deferring cleans, payment, frequency etc etc..
you could call it us selecting the right customers because those we are left with are quality clients.
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well , of course it's quite different if you're well established and have a good and solid round!! I've been in this game for 18 months only .I loose very few custys ( the one's I've had for over 1 year!).
OK I get it. That 18 month bit explains a lot. My round was a lot more volatile in the first few years too. It can be like that for a while. I still have a very few customers who are still with me from when I started in 91/92 - but most are long gone.
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we loose about 30% over first 3 cleans..
but your drop off rate depends on many things. we have pretty strict T&Cs regarding deferring cleans, payment, frequency etc etc..
you could call it us selecting the right customers because those we are left with are quality clients.
I get very few drop outs now. I have a pretty rigid selection policy and make it crystal clear that I don't do one off cleans. I am loosening it a little though now I have a full time employee and just want to make sure we don't run out of work. I still won't tolerate messers. Time will tell.
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lol when I said in a recent post that I was loosing around 10 % of my custys a year ( including: new custys, those moving out and those changing their minds) I was told that was an awful lot as their average was 2 or 3% a year
and i stand by my comment ;) haha. established work i loose hardly any, a customer once in a blue moon because of movimg house/dying. i can honestly say iv had one cancel in the last 3 years from bad cleaning, dog poop everywhere and i splashed n dashed and was glad to get rid. i canvassed £600 last september and i lost one this november cus she couldnt afford it lol
£600 in one month. Do some for me mate :)
paul dale is ur man for that. il do some for u if u wanna pay me and ur very near me, lol. door knocking is a laugh i like it, two of us can pick up 150 in a day easily
Paul wont do my area. Hes too busy down south
90 miles from Leicester. That's 3 hours travelling every day. Still want to ?
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I thin a lot of customer see there window are very dirty and after one clean they seam to stay clean forgetting you are doing a monthly maintenance clean then think its chucking good money for nothing. Cancel until the glass gets to a minging state and the cycle starts over. Lets face it the average customer is a bit thick. The thing I find if they want to stop having there windows cleaned they just stop paying this adds insult to injury.
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lol when I said in a recent post that I was loosing around 10 % of my custys a year ( including: new custys, those moving out and those changing their minds) I was told that was an awful lot as their average was 2 or 3% a year
and i stand by my comment ;) haha. established work i loose hardly any, a customer once in a blue moon because of movimg house/dying. i can honestly say iv had one cancel in the last 3 years from bad cleaning, dog poop everywhere and i splashed n dashed and was glad to get rid. i canvassed £600 last september and i lost one this november cus she couldnt afford it lol
£600 in one month. Do some for me mate :)
paul dale is ur man for that. il do some for u if u wanna pay me and ur very near me, lol. door knocking is a laugh i like it, two of us can pick up 150 in a day easily
Paul wont do my area. Hes too busy down south
90 miles from Leicester. That's 3 hours travelling every day. Still want to ?
no ;D dont you like canvassing? the best way to get good solid customers, within the first ten seconds of them answering the door u know whos gonna be a good customer or not
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lol when I said in a recent post that I was loosing around 10 % of my custys a year ( including: new custys, those moving out and those changing their minds) I was told that was an awful lot as their average was 2 or 3% a year
and i stand by my comment ;) haha. established work i loose hardly any, a customer once in a blue moon because of movimg house/dying. i can honestly say iv had one cancel in the last 3 years from bad cleaning, dog poop everywhere and i splashed n dashed and was glad to get rid. i canvassed £600 last september and i lost one this november cus she couldnt afford it lol
£600 in one month. Do some for me mate :)
Not really. Much rather hammer leaflets out. Its working so far, as I share with a takeaway. I will give it a go in summer. I get enough hassle from other windys as it is. My problem is, if a person tell me to F off at the door, I will get sent down. Not much hassle with flyers
paul dale is ur man for that. il do some for u if u wanna pay me and ur very near me, lol. door knocking is a laugh i like it, two of us can pick up 150 in a day easily
Paul wont do my area. Hes too busy down south
90 miles from Leicester. That's 3 hours travelling every day. Still want to ?
no ;D dont you like canvassing? the best way to get good solid customers, within the first ten seconds of them answering the door u know whos gonna be a good customer or not
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it makes a huge difference how you get your customers too..
customers who find you online are different to customers from leaflet drops, different from canvassed customers... and different from canvassed customers from yourself or by a bought in canvasser...
we used a canvasser who's drop off rate has been over 90% obviously didn't choose to use him again... but all these things make it difficult t compare across businesses..
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it makes a huge difference how you get your customers too..
customers who find you online are different to customers from leaflet drops, different from canvassed customers... and different from canvassed customers from yourself or by a bought in canvasser...
we used a canvasser who's drop off rate has been over 90% obviously didn't choose to use him again... but all these things make it difficult t compare across businesses..
yeah true, someone who has made the effort to come and find you is less likely to mess about, but your probably not going to get ten people all on the same road visit your website and ring you in the same time period