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james44

SIMPLE BUT EFFECTIVE LEAFLET
« on: August 10, 2010, 04:46:25 pm »
This is a leaflet idea I have been using in the past,

Basically it is a royal mail delivery card, the ones you receive when you get a parcel/package delivered,

I altered it and use it as my window cleaning flyer
Now I have searched for a good flyer one that customers will notice and not pick up and through straight in the bin,
I thought I could spend hundreds on a flashy leaflet  and not get the customer to look at it as just another flyer through their door and bin it,

I wanted a simple flyer but to be effective so I came up with the idea of the royal mail type of delivery card,
Now when a customer receives a flyer from me they think they have a parcel/package delivered so will pick my leaflet up and read it, getting a customer to read your leaflet amongst all the other flyers then you are half way there,
I have had quite a few comments from customers to my new flyers to different,unusal,neat, crafty a******e  ;D because they thought they had something delivered, but putting these through customers doors will almost guarantee they will pick it up

I also use a smaller version of the card for your windows were cleaned today so customers cant say they did`nt see it like they normally do as it stands out in their mail

And that’s what I wanted a simple but effective leaflet to do for me stand out!


R.M. Window Cleaning

  • Posts: 20
Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #1 on: August 10, 2010, 04:59:21 pm »
Thats sounds like a great idea is there anychance you could email me the design. And would you mind if i modified it for myself and used it.
many thanks rob

rmwindowcleaning@gmail.com

Blue Frog Systems

  • Posts: 3813
Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #2 on: August 10, 2010, 05:02:30 pm »
Any pics James ?

Would like a copy to look at please  ;D
Only those who risk going too far will truly know how far they can actually go

james44

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #3 on: August 10, 2010, 05:03:42 pm »
Rob it`s  the red/white ones you get through your door just alter it to what you want

james44

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #4 on: August 10, 2010, 05:09:09 pm »
Ok for thoses of you who are interested theses are the one i have altered just put your details in where you want and instead of the royal mail crest at the top put your own logo!

http://www.google.co.uk/images?hl=en&source=imghp&biw=646&bih=328&q=royal+mail+deliver+card&gbv=2&aq=f&aqi=&aql=&oq=&gs_rfai=

Ask your freindy post man and he will give you some scan on to your computer and alter done!

Take to printer and get them printed

Paul Coleman

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #5 on: August 10, 2010, 07:38:59 pm »
This is a leaflet idea I have been using in the past,

Basically it is a royal mail delivery card, the ones you receive when you get a parcel/package delivered,

I altered it and use it as my window cleaning flyer
Now I have searched for a good flyer one that customers will notice and not pick up and through straight in the bin,
I thought I could spend hundreds on a flashy leaflet  and not get the customer to look at it as just another flyer through their door and bin it,

I wanted a simple flyer but to be effective so I came up with the idea of the royal mail type of delivery card,
Now when a customer receives a flyer from me they think they have a parcel/package delivered so will pick my leaflet up and read it, getting a customer to read your leaflet amongst all the other flyers then you are half way there,
I have had quite a few comments from customers to my new flyers to different,unusal,neat, crafty a******e  ;D because they thought they had something delivered, but putting these through customers doors will almost guarantee they will pick it up

I also use a smaller version of the card for your windows were cleaned today so customers cant say they did`nt see it like they normally do as it stands out in their mail

And that’s what I wanted a simple but effective leaflet to do for me stand out!



Well James, I have read some fairly odd (IMO) ideas from you over the months which I've mostly felt were not worth pursuing.  But with this one, I think you have come up with a real beauty.  I like it  :)

R W C™

  • Posts: 1649
Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #6 on: August 10, 2010, 07:44:54 pm »
Jouk mentioned this one about 12 months ago  ;)

bobby p

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #7 on: August 10, 2010, 07:49:20 pm »
,its a very good idea james  :)

AJ

  • Posts: 1262
Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #8 on: August 10, 2010, 09:28:56 pm »
Nice idea!!!
Its one of those 'why didn't I think of that' things.

james44

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #9 on: August 10, 2010, 09:44:06 pm »
Quote
Well James, I have read some fairly odd (IMO) ideas from you over the months which I've mostly felt were not worth pursuing.  But with this one, I think you have come up with a real beauty.  I like it

Thanks paul ;)

I have had a far better responce to this one as to any other that i have put out!

Once you do your own the customer feedback is good!

as i have said a few have called me an a******e because they thought they had something delivered,

I just reply thanks least i know that they are working ;D

TonyD

  • Posts: 331
Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #10 on: August 10, 2010, 09:47:42 pm »
Fantastic, thanks for posting up, definitely something I will try.

james44

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #11 on: August 10, 2010, 09:57:37 pm »
No problem tony i had to make sure it worked before i posted as i did not want to  get slated again ;D

cleewindows

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #12 on: August 10, 2010, 10:15:16 pm »
James i have to say m8,legendary idea,pure class,im going to give it a go.like your style pal.
Could i see what you put on james?
cheers lcfcwin@hotmail.com

Im thinking on the top logo
Cleaner Brighter Window Cleaners
website address
Sorry we missed you today
Please call to get your windows,conservatories and driveways cleaned using the latest technologys.

james44

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #13 on: August 10, 2010, 10:58:06 pm »
Clee  i don`t have a scanner at home used my mates at his house but if i get a chance tommorrow i will sort something out for you!

cleewindows

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #14 on: August 10, 2010, 11:10:10 pm »
cheers pal
i think it is a quality idea.
Do you print them off yourself?
Clee  i don`t have a scanner at home used my mates at his house but if i get a chance tommorrow i will sort something out for you!

james44

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #15 on: August 10, 2010, 11:38:31 pm »
No printers got to be right to get the maximum effect

james44

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #16 on: August 10, 2010, 11:39:27 pm »
Clee here is a post that i have put up on another forum hope it helps you

Yes i have kept the boxes, the bit were it says( we are looking after your) we have put the services we offer, and put a tick in them for the services that we offer ie windows, gutters, facias etc.
The bit were it says (sorry you were out) we post through customers doors who are not in when we door knock,
We also fill in the time date and address of that customer

The bit were it says (because with the 2 tick boxes) we have put our other services!

I have put my logo were the royal mail crest would be and below i have put est:2002 instead of (with us it`s personal)
over on the right were it says (you can collect item from) i have put you can contact us
below i have all contact details and have kept the hours mon-fri bit and put my own hrs that i work,
below that i have put next to the( please leave tick box) i have asked ones who are not likely to be in if they require their windows or any other service to leave this leaflet in their front window or give to a neighbour or they can contact us through our contact details

Were it says( or you can)we have put 4/8/12 weekly cleans when we will be in their area( this we fill in with pen) and any other details you need to put
We have also included the use of trad and wfp methods
I have kept it as original as possible to get the maximum effect
I did not want to overload it with loads of services and the like just put everythink where the tick boxes are.

Hope this helps

james44

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #17 on: August 10, 2010, 11:41:57 pm »
Clee keep all your contact details to the right phone no. web /email address

You want it to look like the real thing!

cleewindows

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #18 on: August 10, 2010, 11:45:34 pm »
look forward to seeing them m8,they sound quality
Clee keep all your contact details to the right phone no. web /email address

You want it to look like the real thing!

james44

Re: SIMPLE BUT EFFECTIVE LEAFLET
« Reply #19 on: August 11, 2010, 04:24:22 am »
Clee you can start with this but make your logo smaller!




And fill in your own contact details, hope this helps you!