You are doing the sort of thing i would like to do, and i am very jealous.
I've copied a couple of things you've done re a proffesional approach, i don't want to seem like a stalker but i have the same van as you (scudo maxi comfort 1200kg 800litres, 2.4m three stage ladders inside roof,two side door roof mounted electric reels, and three functional varistreams and pumps).
I did a leaflet (not a brochure) and it didn't really work for me. I do have a couple of wrinkles that do work on a much smaller scale than you are suggesting.
The moneys not so important for me, i like the idea of buiding a business, and that probably means branding. I think you are doing this well.
I wouldn't share this kind of info on this forum but i wouldn't mind seeing what you've got. I understand you saying no to that, and inevitably i am going to comment from a branding perpective.
My thoughts so far are that you will have a disappointing response. If this is the case i have a wrinkle (pinched from diymat of all people) that will focus your target market.
What was the cost of each brochure?
Email the stuff to me if you want a proper ear bashing
