Introduction letters DO work.
It was some years a go when I was scraping about for work that I knocked up a letter introducing a service to letting agents.
In that letter was a picture of an agent showing a prospective tennant around a nice clean home.
The heading of the letter stated, FIRST IMPRESSIONS LAST.
I simply listed with bullet points, reasons why they should choose me.
Needless to say, that letter among other forms of cheap well thought out advertising have given me little need to spend thousands on Thompsons and the like.
You can have that tip for nothing
