[eco freindly. peoples champion ron .sherlock]

fact.that logos and marketing messages on free giveawys. pens key fobs and the like,become invisible to us about 10 minutes after receiving them,is only one reason this type of marketing investment is almost always a big money waster, sherlock says save your money, and put it to better use,many small business owners mistakenly believe that marketing is more of an art than science.in reality is not art it is very much a proven science with specific principles, rules and quantifiable results, dont be tempted to waste money on every form of advertising gimick that comes accros your path. treat most offers with contempt, remember if its that good we should be begging the advertising promotion salespeople not them begging us, daily

[Shaun_Ashmore]

I understand that one and whole heartedly agree with it.

Shaun

[ianharper]

how about a sticker that you put on the vac when you clean her carpet, so every time she vac's she see you name number and message

[eco freindly. peoples champion ron .sherlock]

ian that does cost very little and is a very good idea. i would think that if they have a bagless type of cylander. it would perhaps be better on there as they remove the cllander they see the sticker,

[gwrightson]

Sherlock, Seems you seem to be contradicting yourself!!!
As I recall from a reply you made , regarding fridge magnets ;
 
You thought it was a good idea from your reply, now your saying dont waste money on items people forget in 10 mins.  Hmmmm now before you respond with some quitky remark like " but people can see those on the fridge every day
 or similar retort, Remember, People use pens every day, they use key fobs all the time, and no not every body keeps those fidge magnets on their fridge for the lifespan of the fridge.
 geoff
 p.s. I do use fridge magnets

[eco freindly. peoples champion ron .sherlock]

not a co0ntradiction at all it was a reply to another member who brought the point up,i agreed that it was a sensible idea,because the item being a fridge magnet has a longterm use, a purpose to keep, a purpose to display, wheras a pen or similar has short term use , little purpose to keep after its expiry, those who wish to waste money on promotional items, need to look at the lifespan of such , and most have no lifespan and the odd one does and also now i know you do keep fridge magnets i will send you one of a good cleaner for you to keep

[gwrightson]

now how did i know you would say that 
 so a key fob is a short term use        
  or is it the fact you must lose your keys frequently ??

[eco freindly. peoples champion ron .sherlock]

you are missing all points . a key fob is an item that no longer an incentive for a customer to use. that is however not to say that in the 70s it was a good item for car dealers to give with the customers keys on,perhaps you might have a good idea yourself with out desperatley trying to undermie other members knowledge, that would be far more usefull. than pointless critisism, tell us what works fo you.

[Shaun_Ashmore]

Recently we bought a brand new car and instead of giving us flowers the rep said that when they died the feel good factor had then gone they presented us with a hand drawn picture with characatures of the car and the salesmen and the name of the company selling us the car and all in a good quality frame, something we will keep.

Shaun

[ABLECLEAN]

As I said previously, give your customers a bottle of spotter with your details on. They will use it instead of 1001/Vanish etc and will contact you for more when it is empty so that you are always remembered.

[ASHLEY39]

A calender full stop"

[eco freindly. peoples champion ron .sherlock]

ashley whilst not a bad idea. competition on calenders come from your local chines_indian takeaways, they give them out and look pretty tacky. but along those lines it again has short use life and whilst 12 months may not seem short, most people dont clean there carpets on a yearly basis the cycle works out much longer, hence an out of date calender and your name aint there

[eco freindly. peoples champion ron .sherlock]

shaun yes thats something you will keep if you like. and of course it has no life to expire, also in the motor industry you no longer see tax holder  rarely printed up. but you do see the sticker adertising on your car at the back without your permission another car bought from whoever, even if the car is sold you sell it with that advert generally left on it. again longevity

[Gareth House]

The only form of Logo i produce to customers is on my receipts and Ifind this very effective. But I think their is no right or wrong in what we give away to customers i think a good service is more important, and i never have a problem with repeat business.

gareth