Yes shiner it would be helpfull if someone could bullet point the main items.
In more specific terms you have posted before about the steps you have taken and i agree with these in the main. Marketing is one of my strong points but i have to admitt that i have struggled with window cleaning. I did expect to be succesfull right from the start but i wasn't.
There were two problems i had a job understanding. The first was in ww words WC is loyalty based, or as in davestives little story about buying work that he had leafleted for years and the custies said the old wc was rubbish but had never jumped ship.
The second was confusion in my mind about what I was selling (style over substance)
All sorted now and I am sought after without canvassing etc.
However I am still a dismal failure at commercial.