[Richard iSparkle]

[/quote]

How bad were the companies mate? the issue of trust is a tough one for me but till now have just had to factor in 10-20% getting lost in transit. I have a minimum % rate and have always got that till recently. Just pulled the trigger on 100k with a company we have used for a few years but the rate has dropped considerably since the last run. Dropped 250k last year and done ok. First 50k this year is disgraceful. Trying to figure out if its the climate or if im gonna go the tracker route. Tracker route still works out more expensive imo but you know exactly what you are paying for so you can take the hit if you so wish.

how did you "prove" you were getting mugged off. Gonna be dumping 250 this summer so would be interested in your experience.

Regards

BVC.


[/quote]

in my opinion, if it works out cheaper using a company to drop leaflets, than paying your own guys...  the company are not legitimate.

you know for a fact that on average a leafleter will drop on average just over 100 leafltets/hour.  so if you pay them min wage that £60 per thousand leaflets.  if a company is quoting cheaper than this, and many of them will, they are pulling as fast one somewhere.  there's no way to make leafleting more efficient.. other than getting your leafleters to run..  and on min wage they aint gonna be running for you!

[Pete10]

......just a guess on my part but I think leaflettng-companies drop leaflets from two or three businesses in one go....I've steered clear of them (as they were suspiciously cheap) but tried getting a local lad to drop leaflets along with the local paper....not a single call....I don't think it gets the attention you require when delivered with other material.....like the pizza/kebab leaflets....they just hit the recycling bin without a second thought (unless I'm hungry)

Also would add the "foothold effect" is significant (I'm embarking on a 50k drop leaflet only drop (limited canvassing) which is going well) what I would price in is the neighbours you get as a result of getting one customer from the leaflet, I got a call this week, nice little estate, picked up four neighbours on the first clean.....those deals should be priced in to the economic return of the leaflets, no?.

[Richard iSparkle]

......just a guess on my part but I think leaflettng-companies drop leaflets from two or three businesses in one go....I've steered clear of them (as they were suspiciously cheap) but tried getting a local lad to drop leaflets along with the local paper....not a single call....I don't think it gets the attention you require when delivered with other material.....like the pizza/kebab leaflets....they just hit the recycling bin without a second thought (unless I'm hungry)

Also would add the "foothold effect" is significant (I'm embarking on a 50k drop leaflet only drop (limited canvassing) which is going well) what I would price in is the neighbours you get as a result of getting one customer from the leaflet, I got a call this week, nice little estate, picked up four neighbours on the first clean.....those deals should be priced in to the economic return of the leaflets, no?.

leafleting companies do all sorts of things.  for a start they immediately say that some thing like only 90 % of houses will be leafleted out of the areas youve agreed.

some of them are plain rip offs, but there are good ones out there too.  another option is the royal mail distribution, but your leaflets go in with the post.  you will still get a response tho, even then

[BVC]

The flyers go out with 3 or 4 others. Maybe im on my own but I flick through whats delivered just to see if there is anything of use to me. I make that about 100 - 120 an hour so It should work from a financial perspective for the company.

I have been happy with the return till now. Just wondering if anyone else had experience a significant drop in % rate return. I reckon there are double the wcs in my area since last year so should not be suprised there is less work about. what do you reckon.

BVC.