[wpclean]

Have any of you tried Royal mail delivery of your leaflets ?    The prices look quite good per thousand and can target the postcodes you want.

[Wc Solutions]

the prob is with this: it will end up tucked inside all the ads they have too post eg farmfoods flyer,pizza hut ....

so when on the floor, customer just picks the whole thing up in one and straight in  the bin!!

waste of time n money in my eyes.

[Andy@w.c.s]

looking at doing the same ,but wiyh my local free paper 24000 delivered per week able to select the postcodes i want to target , and only £ 25 per thousand  might have a pop at that for a few weeks

Andy

[wpclean]

The price is 35 per thousand, and they deliver to the business in your target area as well .
Good thing with royal mail is you can be confident they will be delivered at least 

[erithwc]

you need to shop around royal mail £35 per thousand    i can get a thousand done with a popular free paper for £17.50 plus vat per thousand

[Perfect Windows]

Yep, mine was £17.50 with my local free ads paper through http://www.nlmhertford.co.uk/

It might have been a result of timing (leaflet went out in October versus others in Jun/Jul) but I got 1/4 the response rate of previous leaflets.  I'll be doing one next summer at which point I'll have a comparison.

Royal Mail - it may go out with four or five other leaflets.  For a similar amount a local distributor might well do single or with just one other leaflet.  However, people who've used it seem to like it.

Vin

[Perfect Windows]

Yep, mine was £17.50 with my local free ads paper through http://www.nlmhertford.co.uk/

And, by the way, the same free ads paper I delivered with through NLM quoted me £21 per thousand to do it directly with them!

Vin

[dave0123]

What was the responce like with your local paper?

[Perfect Windows]

0.11%.  42,000 leaflets in total.

Paid for itself (2.5x on annual business basis), but not as spectacularly as previous drops in June/July at 0.44% and 0.43% respectively (around 10x on annual business basis).  Those two were with a very classy little local magazine.

One very odd thing about the advertiser drop was that I got 2/3 of my customers from it on the Monday after the paper was delivered.  The other drops were much more spread out and still keep coming in.

I am very wary of comparing June/July drops with October.  I need to try it again before I make a final judgment.

My next one will be April/May.

V

[Lee Pryor]

I used royal mail to deliver 120,000 for me in 2007, lots of fun, and gets the phone ringing, a bit of work involved with labeling the boxes and taking them to their depot and so on, I would use them again, but then i dont need to as I have built a team of leafleters over the years and tend to do around 100k each year anyway.

my team can deliver up to 5k a week, royal mail has the advantage there and can do alot more, they did about 10k a week for 12 weeks for me.

[wpclean]

How often do you guys re leaflet ?

[Lee Pryor]

1-2 times a year for each area.

[chopsie]

The price is 35 per thousand, and they deliver to the business in your target area as well .
Good thing with royal mail is you can be confident they will be delivered at least 

I would not be that confident, I know of one postie who regularly burns junk flyers in a burning bin in his garden

[Perfect Windows]

I asked selected customers to let me know if they got the leaflet.

As an incentive I gave £1 for each response to Age UK.

Gave me peace of mind that they were going out.

Vin