Clean It Up
UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: terrymaloy on March 18, 2010, 04:00:46 pm
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Any tips on an eyecatching leaflet ?
And should I put my prices on the leaflet or not ?
Tips would be appreciated, cheers
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Never put your prices on leaflets unless your as cheap as chips and want to attract a lower market
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prices will stop price shoppers, here's a leaflet that shows high prices.
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prices will stop price shoppers, here's a leaflet that shows high prices.
BLIMEY !!
Thamks for the advice..
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prices will stop price shoppers, here's a leaflet that shows high prices.
BLIMEY !!
Thamks for the advice..
Chem Dry "Under cutting" us honest hard working carpet cleaners.... It disgusts me ;D ;D ;D
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I have a rough price guide on my leaflets but it says prices from............£xx.
Do you think this will put people of enquiring then?
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I know Mark uses this to great effect but you do have to get plenty of leaflets out there to make it work.
Shaun
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cuts out the time wasters and price shoppers
Mark
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I never put prices on my leaflets. I did a leaflet drop a couple of weeks back and a lady rang me and told me that I didn't have any prices printed on the leaflet that she'd had through her door. I told her that I always prefer to quote each job separately so that the free, no obligation quote I provide will be the price the customer pays. Oh, okay she said and she didn't ask me for a quote! Work that one out!
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Think it will cut out the time wasters and price shoppers as mark said.
Depends on how much time you have to filter them out..
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When a lot of you say it cuts out 'price shoppers' I have never understood that attitude.
Ok I agree I hate people who just want to pay the lowest price but the one thing I want above anything is that phone to be ringing constantly. This way when someone rings up you can use your sales skills to close a deal. If the phone doesnt ring you cant even try and do that. I would much rather the phone ring than not at all.
Unless the price is sooooooo cheap some people you can never turn around but its all about getting that phone to ring and educating the prospective customer about the dangers of splash and dash cowboys and paying that little bit more to get them done professionally with you!
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When a lot of you say it cuts out 'price shoppers' I have never understood that attitude.
There are price shoppers and price shoppers. Its fine when someone calls for a a price and you have a chance to close a deal. But there are some who call several times on your 0800 number trying to start a Dutch auction.
They are a pain.
Mike
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Yes but unless the phone rings you will never find out. Just part of the game Im afraid!
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I tried price on leaflet for first time does not apear to work but I have not abandoded experiment yet
Problem with carpet cleaning unless you are a bait and switch merchant we do not have a product they would not buy like a sofa that over fills the room or a blind in a yuky colour to use as our attention grabber
I think Free Room
!0% off or Free Potector do not mea much as there is no standard price .
In other industries computers sofa etc all major suppliers apear to have same starting price its not very often a sofa advert says £200 they are usually promoted at £400 to £500 as headline grabbers
Wheas Carpet Cleaning varies from £1.50 to £6.00 a metre
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I know Mark uses this to great effect but you do have to get plenty of leaflets out there to make it work.
Shaun
Did you try the postcard i sent you Shaun?
Mark
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showing prices i think can work if it's done well with showing off your services and why you charge that amount. just putting a "high" number and what you do i don't think is enough as a customer will see no reason to spend more on you then on someone else if from the leaflet it looks like you do the exact same thing.
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Mine was A4
With all the 10 reasos on the Front
As Shuan says maybee I need more out
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When a lot of you say it cuts out 'price shoppers' I have never understood that attitude.
There are price shoppers and price shoppers. Its fine when someone calls for a a price and you have a chance to close a deal. But there are some who call several times on your 0800 number trying to start a Dutch auction.
They are a pain.
Mike
if the phone rings here in the states, we can call out to that person for the next 18 months even if they are on the Do Not Call Registry. That's part of what makes Joe Polish's program work.
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Interesting point from the US ..........which suggests they use telesales for carpet cleaning prospecting. Don't think anyone's ever tried it in the UK.
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Yes they have 8) Don't waste your time or money. Not the same intellect over here as in the USA ;D
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I have a leaflet designed by the same guy that does the all Natwest brochures and posters and ads you see. I can not seem to add it on this site, Just about to order 120,000 of them ,, can anybody put it up here if I e mail it ?
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Yes send it to me Jase Ill have a go
aquakleenquery@gmail.com
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I agree with the comments above but,,,
How is it we all ALWAYS want the cheapest price for the products we need/buy for our work , not to mention personal purchases ?.
A bit like the pot calling the kettle black.
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Hi Glynn
Have to disagree slightly with your comment. From experience I find if you buy cheap, you buy twice. If we're talking about buying a new TV for example, and you know which make and model you want, then I have no problem going for the best price possible although, on occasions, I do pay more for a local supplier to get a better after sales service. With CC'ing your buying a "service" not a piece of hardware.
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Interesting point from the US ..........which suggests they use telesales for carpet cleaning prospecting. Don't think anyone's ever tried it in the UK.
I did but found the best houses were registered with TPS
I am actually hoping the New Pro Bussiness Government will abolish such regulations
Maybee the US example is a half way house
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Things in life are never so simple, buying the same items but from different suppliers can also differ, I bought a 42" plasma from John Lewis it was £50 more than the internet, I now know that I can take it back if anthing goes wrong and also instead of a 12 onth warranty John Lewis did a 2 year one at no extra cost.
Buying like for like isn't as easy as you think ( I must be getting old when you start reading the small print)
Shaun