Clean It Up
UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: mark_roberts on May 11, 2005, 01:59:29 pm
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For those of you using allergstop over the last few weeks could you answer the following:
1) hows does it clean compared to normal microsplitters
2) has it failed you when cleaning
3) how much does it cost per metre compared to normal products. I use dilution rate of 10-1.
4) how have customers re-acted to it pre and post sale.
5) for CFR users - will it work with this system.
I'm thinking of promoting it and maybe going on the training so would appreciate you honest feedback. Private message me if you wish.
thanks
Mark
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I must admit after first dismissing it I think it sounds a great idea and am warming to it.
Although initially expensive you are getting all of the extras ie the Allergy bit and the protective soil blocking what else is in there?
For those already selling Allerg-stop how are you incorporating it to your services or the way you sell your cleaning?
I tried selling another simular product years ago but found that if I spoke exclusively about Allergies that most (not all) were not adequately interested, only interested in the quality of the clean and possibly bothered about the allergy side or the dissinfect and cleanliness.
My point being if you exclusively go to the Allergy audience you will not look attractive to the general carpet cleaning buyer?
My idea would be to offer it as part of a high quality service offering a more than 1st class clean with the added benefits of Allergy removal from the cleaned items, a better rate of soil repellency, leaves no residues has a sanitizer and a product that is non harmful to humans etc....have I missed anything out?
In an essence sending my message to a large audience, as the allergy one is yet a small one, but the more benefits the higher the audience figures.
Has anyone tried doing thiswith their Allerg-stop advertising yet?
Shaun
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Hi Shaun
neich marketing Shaun.
You should market to message match all neich markets. you cant just use on type of marketing to everyone. evan with the genral public you would still select on income basis.
I'll give you an example of an experance today. pull up in my van with Allergstop signs all over it, start setting up, now i normally strat doing my upselling and other marketing things as i fill my machine. this job was just a normal clean. I use Allergstop for all my jobs as its it only costs 2.3p per foot . anyway just about to start my scripts and the client asked me if the product pervents allergies. (she had hard floors on ground floor).
So she has noticed before I have evan started chatting to her about it. anyway you know the benifits of microsplitting. I explane this to her and then tell her that the product will kill all the substances that cause allergies. she is over the moon that she is getting this within her clean.
One client without an allergy problem that from now on will use a cleaner that provides that extra benfit. she does not need the protection, but like prospect that change carpets for hard floor for health reasons she is sold on Allergstop, which means that as the only network person in my area she will come back to me because she wants the extra value.
We have also started to use the reference from swenden about hard floor being bad for everyones health. I have just written a client newsletter for the network with the proff of the reference. This will be a major marketing tool as most people belive that hard floor are healthly. and have swapped carpets for them. some with no real reason to do this. this will now work in reverse now with Allergstop.
I am getting new ideas all the time about marketing this product. I read a report the other day about the conection between the allergens and poor sleep. the conection that is needed for marketing mattress cleaning. I will put this into my client newsletter next month.
We are seeing interest from outside carpet cleaning now. just meet a person from a company that works with animals and they told me that pet allergy has just been reconised as a real problem with animals workers. and in some areas a real solution is needed. cant say any more but just trying to give you an idea about the posabilities.
No question this product will be big. been chatting with some professors in the allergy field, as the allergy show is coming very soon and I for one will be there. making contacts. speading the word.
Just putting the finishing touches to a consumers guide that explains everthing so you dont have to keep going over and over the same info all the time.
I think that you will find that the allergy market is a very large one. I went and meet all the new network members this week and one was an asthma suffer. this guy did his own test with the product. he did not take his medaction before coming to the meeting and he know how long it would take before he would need it. he did not need it all day. He wanted to know that it was what it said it was, and put himself up without telling anyone.
With referance to the above. this is a cleaning product that is prevention not medaction. we are cleaners not doctors so it is very important not to get trapped into this conversation as we will be out of our depth. this product gives healthly indoor air quility, and by doing so gives releaf to suffers.
Shaun you are thinking on the same lines as me as the way you might market this type of service. you could just add say .15p to you sq yrd, or do as i do just use it on every job. remember its a microsplitter with extra benifits.
Respect.........Ian
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Can i just say that you are not allowed to promote the fact that you are using the product in anyway whatsoever unless you are a member of the network. That is what us the network members are paying for. For just anybody to be allowed to use it in their company promotion would just make the whole idea of the network pointless. We are unique and you will be sued if you are not licensed.
Sorry, just had to make that clear to everybody!
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Carpet Knights - I am confused. Why does Nick not restrict the sale of the product to franchisees/licensees?
Nigel
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The network is in no way a frachise. We are license holders just like promite etc.
As members we get a large discount and the benefits of the promotion of the product.
As a non member you would have to pay a lot more for the product and you would not benefit from the promotion as you are not permitted to tell your customers that you use it.
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It is illegal to withhold information as to what chemical/material you are using, should you be asked.
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Goron, I am not using the product or advertising it, but looking at ways and means of how I would.
I'm sure Nick's leaflets are great but I do feel that they will be heavily on the product itself, where as a carpet cleaner you have to make sure that you can advise on the cleaning and then sell the benefits of a 'healthy home' and that you have THE unique product to do this with and place it all in a flyer, info sheet or ad.
If you were to advertise in the Yellow Pages carpet cleaning section
Allerg Stop carpet and upholstery cleaning
carpets cleaned and allergy free
you wouldn't get a great response as not everyone knows that Allergic reactions can come from what can be in your carpets.
but if you were to put
Thorough carpet cleaning
Natural cleaning solution that cleans
and sanitisers your home, kills Allergens
in your carpets but so safe you can drink it!
Non detergent formula which leaves no residue and has a soil blocking additive that will keep your carpets looking cleaner longer.
Which one do you think will do the best?
What I'm trying to say is, that you have to advertise your services slowly by building a picture in the clients head, don't just shout Allergy cleaning from the highest hill top Joe Public will get confused.
Shaun
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Carpet Knights
you are not permitted to tell your customers that you use it.
This is the bit that confuses me. How is anyone who is not a network member supposed to get a client to pay them additional money for providing them with a service they cant tell them about without being sued? If this is the case them why doesn't Nick restrict the sale of the product to "network" members.
Nigel
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I think you'll find that anyone is allowed to advertise the fact that they use it, you can buy it, but at a higher cost than licence holders. BUT you cannot say you are authorised, and you will not get refferals from Solutions.
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My opinion is that Approved / Licensed/ Network members sholud be the only ones able to purchase and use the Allerg-STOP cleaning solutions.
Anybody should be able to buy and use the room spray, mattress spray and Surface cleaner, wether direct from Solutions or through Approved member.
I dont make the rules but only time will tell if the public availability of the product is detrimental to the Network ???
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The best thing that Nick did with Allerg STOP was to make it pre diluted/ neat to the user, stops any 'mis calculations' in using it :o
Where is Nick I thought he'd be on line?
Shaun
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I think people will try to get around the 'using of the name' as they did with Scotchgard. Many people advertised Scotch Guard and it was read as the original. Someone will undoubtedley state the use of allergy stop and follow the same route. People still talk about scotchgarding items in the same way the most people hoover. A brand name that is abused long enough can become lost amongst the normal names ........................ IMHO :-X
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hi all
just got back from 2 very enjoyable days in sunny cornwall and i'm proud to be an allerg-stop authroised member i think this is going to be big.
ian and goran it was good to meet you as it was to meet everyone, ian did you say you wanted my scrubber/drier also how do i get the logo under my name on here.
as for the original question i tried some allerg-stop carpet cleaner before i went on the course and it gave the same quality clean as normal.
thanks
dave
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dave you said it gave the normal clean as before does that mean its no better
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hi guys
shaun and chris are spot on .
you cant use name or logo
this means that if you are outside the network you pay full price and have to find a way to advertise it. like shaun's example.
respect.........Ian Harper
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Sherlock,
Dave means that you will still get the high end result you expect from Solutions. You also have the added benefit of all the air allergies eliminated. Two supreme results for the price of one ;D
ps. On another subject mentioned elsewhere, thought the letters after your name were a medical condition not your qualifications. Never thought for one minute that you were a babe lookalike either, or it seems you can change your appearance daily with make up ;)
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allerg STOP
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Hi Guys
Though I'd watch for a while.
for your information
the name AllergSTOP and the logo are registered trade marks and can only be used with our permission, all advertising and promotional material containinng the log etc must be approved by us, to make sure the content is truthfull and correct.
Any one who uses the name or logo without the correct permission will be persued legally.
Best Regards Nick
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nearly DRY
Len
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Hi Nick
Can you please remind me about the disinfecting side of Allergstop and the MRSA bug. did you say it can kill it?
Respect.........Ian Harper
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With all due respect Ian - you have been on the training course - prepared an Allergstop web site and an Allergstop DVD. You are a licensed member of the network and most likely speak to Nick on a regular basis when ordering products etc.
Are we to believe that you do not know the answer to this question? Or that you could not pick up the phone and have a conversation with Nick?
I may be completely off track here but many of the Allergstop replies on this board seem to be blatant and shameless adverts for the recruitment of new licensees and the promotion of the product. Mike Boxall must have the patience of a saint.
Just to clarify - I use Solutions products, like and respect Nick and do not use a competitve product.
The arrival of the nutters ::) and the domination of this board by Solutions/Alergstop supporters has in my view detracted from its effectiveness.
I have put my tin hat on and await the missiles ;D
Nigel
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Hi Guys
firstly yes Allergstop will deal with MRSA and others we are curently having some further independant testing completed to ascertain just how much more in bacterial terms can be removed/eliminated using the product.
Hi Nigel,
I take your point and agree to an extent Mike must have a lot of patience, it is sometimes very difficult not to answer a direct question with a direct answer, a large number of the questions directed on the forum regarding Micro splitting get answered not always by Myself directly but by people like your good self who actually use the products, when a new one is launched abviously there are alot more questions,
Best regards Nick
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Do i qualify as a supporter or a nutter :o
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Mmmmmmm, a nutter ;D
( And that was even before AllergStop)
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:-X allerg PLEASE stop :-X
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You say Nutter, like its a bad thing ::)
ps. bennymon, If you are allergic to AllergSTOP dont worry, there will be a new product to help out soon ;)
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Chris
A definite fruit and nut but it takes one to know one, where’s the so-called Dart player not a lot of fruit methinks.
Nigel
Once again thanks another £30 for wife’s holiday fund. ;D
Len
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Its not advertising it sharing information. about a very inportant new area in carpet and upholstery cleaning. and thats better Indoor air quilty. just look at your yellow pages and see how many other carpet cleaner are trying to educate the prospect. if we only sell on dirt then we will have to wait until the prospect see that their carpet is dirty. and what does that mean longer time between cleans and greater wear on the prospects carpet.
The reason that I did not answer the question on one of the posts is that i did not want to get it wrong and wanted to inform others about the disinfecting aspects of Allergstop.
There is a differance between advertising and informing. And the people that say if its one or the other are the people that run the forum.
If you read though this forum people are asking questions and seeking information. Bye the way how can it be advertising as I dont make money out of it. And everything from my site and the DVD is done free of charge to help other understand this unique product.
This fruit that Allergstop comes from is amazing. just take a look for yourself on the internet. And apart from the product side, its very interesting. MRSA is a topic that we all have an interesting in and I think that any information should be sharded regarding this killer. getting the communication right is important some tech stuff is over my head, and need someone like Nick to explane it in his way. as you know he is somewhat of an expert.
I respect your view, so please dont take this as any thing other than me explaning my view.
Respfully ....................Ian Harper
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put me down for 10 bottles chris ;)
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i am here lenny baby :P
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well guys after attending the last allerg-stop course on the 10may i can honestly say its a great product in fact it does more than just clean/disinfect/remove air allegens/improve air quality it will also act as an air puifier.
example: if someone smokes in a room then leaves that room leaving a smell of smoke, 1 squirt of allerg-stop room spray and the smell has gone and all you are left with is an allergen free fresh smelling room. belive me i've tried it.
dave
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sounds like good stuff [im surreys no 1 dart player]
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No your not i am ;D
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Nick Holman
Why is your picture all fuzzy? Has someone sprayed Allerg-STOP on it.
Paul ;D
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I got it off the pro darts website Thats not me (I wish it was )
Starter for 10 who is that in my pitcure?
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Is it Phil Taylor?
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Its not Len in his younger days is it? :o
Paul
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LEN was never young................. ;D ;D
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Paul
Had the hush puppy look in them days, now trying to do a Chris but he has the edge less hairs. :P
Kev
(Sky walker) get back whipping you have orders to fill! Yoda has spoken! ;D
Len
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Looking through the Franchise Section of Sunday Expressed notice there is an Anti Allergy Franchise.
Looks like there will be many more Like Oven Cleaning, Confectionary Rounds, Plumb Doctors etc
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Allerg-stop has won first prize for innovation at the Italian cleaning show in Verona ;D
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Hi Steve
Youi just beat me to that! ;)