Clean It Up

UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: Joe H on April 06, 2009, 03:44:54 pm

Title: Strictly For NCCA Members
Post by: Joe H on April 06, 2009, 03:44:54 pm
A carpet cleaner called Ian Harper has made a short video for NCCA members to freely use.

http://www.youtube.com/watch?v=UsBSmvuO9fE
Title: Re: Strictly For NCCA Members
Post by: daysdeepclean on April 06, 2009, 09:03:34 pm
Was I not really meant to have watched that ???

Just imagine if a shortened version was shown on TV ::)
Title: Re: Strictly For NCCA Members
Post by: derek west on April 06, 2009, 09:25:16 pm
is there a slower version for people who can't read as fast?
derek
Title: Re: Strictly For NCCA Members
Post by: Fraser Thom on April 06, 2009, 09:27:46 pm
doesnt exactly sell the NCCA - it's seems to be saying "want to find a carpet cleaner?, talk to someone who's already used a good one!"
Title: Re: Strictly For NCCA Members
Post by: clinton on April 06, 2009, 09:52:22 pm
Thats what we thought ???
Title: Re: Strictly For NCCA Members
Post by: Joe H on April 07, 2009, 08:37:54 am
doesnt exactly sell the NCCA - it's seems to be saying "want to find a carpet cleaner?, talk to someone who's already used a good one!"

That does come over Fraser, but when you dont know anyone who has had their carpet cleaned to recommend to you - what do you do?
YP, Thom etc, google it (or other search engine, pick up local paper.
Your into the iffy zone again - so I thinks its quite clever.

I have put it on my new website, if people get to my website, viewing that video may be the final clincher. I have already told them I am a memebr of the NCCA (with links to their site) but if they got past them then this also directs then to NCCA.

Just another aid.
Title: Re: Strictly For NCCA Members
Post by: Fraser Thom on April 07, 2009, 09:18:10 am
Yes Joe, anything that helps is good, of course.

Maybe the video should emphasise the NCCA a bit more as you don't see the logo until right at the end.
Title: Re: Strictly For NCCA Members
Post by: Joe H on April 07, 2009, 12:07:58 pm
I am sure some will be turned off that video in the first 10 seconds - thats life - but it held my interest right till the end, then it came as a suprise with the NCCA - I wasnt expecting that.
I dont think we should shun any form of advertising - especially when its free.
If someone is a member of the NCCA, like I am, then I think its worth putting into your web site like I have done.
Title: Re: Strictly For NCCA Members
Post by: gwrightson on April 07, 2009, 12:25:47 pm

I dont think we should shun any form of advertising - especially when its free.


But it isnt free, is it Joe ?  not really.

Geoff
Title: Re: Strictly For NCCA Members
Post by: Neil Grainger on April 07, 2009, 12:43:32 pm
Pass a test use this Video, your an expert. The NCCA mislead the public as becoming a member is not based on ability or experience. Just be good a remembering a test then you are a specialist NCCA member.

What a joke that is. 99% of people only join in the belief it gets them more work. I use the NCCA as a reason not to use them in my sales pitch by expalning the joining system and the fact you dont need any onward training. I also show them my Training manual and exam details and then explain why I have not joined.
Title: Re: Strictly For NCCA Members
Post by: clinton on April 07, 2009, 03:16:09 pm
I have always thought the exam was a put off for me  with the ncca..

Title: Re: Strictly For NCCA Members
Post by: gwrightson on April 07, 2009, 03:25:18 pm
not done the ncca ,

so I wont knock it .

when i first started I plumbed for the iicrc  , a little more in depth I was told at the time , and yes I learnt alot and built from there.and has I had already learned the working basics of c/c by Mike who was more than helpful  " hence is award " ;D I knew  the iicrc course would benifit me more as the ncca course is a little more hands on and not such a difficult exam " so I, m Told "  .
So for a newbie , no experience ncca  must be good , but just goes to show that anybody with an inclin to do c/c can pop along to the ncca and hey presto a week later . they are duping the public .

Now thats only my opinion, and perhaps a little harsh , but i,m sure you get the jist.

geoff
Title: Re: Strictly For NCCA Members
Post by: derek west on April 07, 2009, 03:33:49 pm
some of the guys i met on the course said to me, "this is a loads of old bo11oxx, i'm only here for the certificate, carpet inspection! pre vac! pre spray! get in get paid get out"

i laughed as they'll forever be chasing business which costs money, but it proves that the ncca is harder to police than you think. in fact its impossible unless you have to submit your clients names and then the ncca contact the odd 1 or 2 a year to make sure they were happy with there members, 3 strikes and your out.
derek
Title: Re: Strictly For NCCA Members
Post by: clinton on April 07, 2009, 03:48:38 pm
Derek

Long as you were happy with the ncca course ???

Title: Re: Strictly For NCCA Members
Post by: Bob Robertson on April 07, 2009, 05:48:46 pm
I would rather have the NCCA  pay a professional to do a video rather than someone knocking one out for free. I know Ian means well but as a member I want to know If this been approved by the association. Its like me making a new NCCA logo and telling everyone to use it on there site.

Bob
Title: Re: Strictly For NCCA Members
Post by: Mike Osbourne on April 07, 2009, 05:55:14 pm
If it's not official isn't it a bit embarrassing for the NCCA when members have to resort to marketing the organisation?
Title: Re: Strictly For NCCA Members
Post by: Bob Robertson on April 07, 2009, 06:00:37 pm
If it's not official isn't it a bit embarrassing for the NCCA when members have to resort to marketing the organisation?


Even if it is official it is more embarrasing as they should be getting it done  right!
Title: Re: Strictly For NCCA Members
Post by: clinton on April 07, 2009, 06:02:39 pm
Mike

Do the so called ncca board know about this ???
Title: Re: Strictly For NCCA Members
Post by: Mike Osbourne on April 07, 2009, 08:04:10 pm
Clinton I don't know, I should state I have nothing to do with the NCCA, just in case. ;D
Title: Re: Strictly For NCCA Members
Post by: Ian Gourlay on April 08, 2009, 04:08:26 am
Geoff

On The IIRc course in Nottingham we were both on

There was a Rusian who did not speak much English Former Major in KGB. In Fairness he did not take the exam

A family who had never cleaned a carpet and scandal scandal did the examine as a team effort
Title: Re: Strictly For NCCA Members
Post by: gwrightson on April 08, 2009, 06:03:45 am
Ian,

Yes remember it well  , now i may be wrong but i pretty sure the russian failed , as for the family havnt got a clue,

still I take your point Ian, which in a way is reitterating what I am saying, exams not every thing , experience is , for me  at that tme I wanted to know a little more about the technical side and the iicrc was the way to go.

and as we know passing the iicrc is a passage to the ncca if you wish, providing the  other criterea is in order.

geoff
Title: Re: Strictly For NCCA Members
Post by: Joe H on April 08, 2009, 07:10:22 am
Personal recomendation is the best way - most of us will agree with that.
So why do we spend hundreds if not thousands of £'s on advertising?
Is it not because there are people who have not received personal recommendation but are still looking for a carpet cleaner.

Lets suppose they use a search engine and get to your website - why should they trust YOU. Yes, you may include all the blurb selling your service or machine - but at the end of the time they are on your website they have to be convinced you are the one they trust with their household possessions.
Whilst this little video may not be the ultimate advert (what is?) it reminds them what they probably already know - how do you trust someone these days, and personal recomendation is best. Then right at the end it gives them a way forward - NCCA.
OK, for various reasons to each of us the NCCA is good, bad or indifferent.
But for NCCA members I think this is a cheap way of advertising.

We all have our opinions on Yellow Pages (and other forms of advertising), some find it good, some bad, some cant make their minds up,...... some spend thousands on it when it may not payback.
So whats wrong with something thats for nothing. 
Nothings wrong with it!  We are just a nation of moaners!
Title: Re: Strictly For NCCA Members
Post by: clinton on April 08, 2009, 08:01:55 am
Joe

Good post.

Like you said were never happy with all these set ups and never will.