Clean It Up

UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: Big_Fish on April 07, 2005, 06:45:45 pm

Title: Does your local paper bring much work?
Post by: Big_Fish on April 07, 2005, 06:45:45 pm
Ours charges a fortune, often gets the text wrong and responses are usually from price sensitive shoppers.
There does however seem to be a growing number of adverts ???, but more and more weeks when ours actually doesn't get delivered.
I gave up advertising professional cleaning in the money pit, local rag years ago.

Just wondered if anyone uses them successfully?

Nicky
Title: Re: Does your local paper bring much work?
Post by: Scott Martin on April 07, 2005, 07:30:20 pm
ONE OF THE LOCAL RAGS IN MY NECK WORKS WONDERS FOR ME! AVERAGE £850 PER WEEK IN SALES FOR A 30.00 ADVERT.

A FEW BITS OF COMPETITION WITHIN BUT THEY ARE KNOWN AS COWBOYS AND THEY ADVERTISE IN RAG AT 12.00 PER CARPET! THINK THE CUSTOMER KNOWS THAT YOU GET WHAT YOU PAY FOR

CHEERS
Title: Re: Does your local paper bring much work?
Post by: John_Flynn on April 07, 2005, 07:33:27 pm
Now that is what you call VFM.
Title: Re: Does your local paper bring much work?
Post by: gwrightson on April 07, 2005, 07:38:43 pm
Scott I suggest you spend £60 per week ;) ;)
think of the return on that
 geoff
Title: Re: Does your local paper bring much work?
Post by: Mike Halliday on April 07, 2005, 07:40:26 pm
thats what you call silly :D :D

now every carpet cleaner with any sense in glasgow will be  putting an advert in the same paper!!

if you've got a good thing going, keep your trap shut ;)

Mike
Title: Re: Does your local paper bring much work?
Post by: Scott Martin on April 07, 2005, 09:03:10 pm
Fair point but i am established and only i know what paper! and under what section.

Glasgow has around 100 local rags.

Cheers Guys

ps what is VFM???????????
Title: Re: Does your local paper bring much work?
Post by: Shaun_Ashmore on April 07, 2005, 09:47:03 pm
 Value For Money

Shaun
Title: Re: Does your local paper bring much work?
Post by: cheryl new on April 07, 2005, 09:48:27 pm
For 3 weeks now, our local paper has placed my ad under re-upholstery with other cc's under Carpet & Upholstery cleaning.  They've also overcharged me by £90 and then had the cheek today to actually suggest that it was all my fault!

Richard/Hy-Jan, you might want to check your bank statement for the last week in Feb & the 1st week in March which is when they overcharged me.

The ad in the paper brings in the majority of calls so no wonder it's been quiet.  

 >:(
Cheryl
Title: Re: Does your local paper bring much work?
Post by: *paul_moss on April 08, 2005, 12:21:56 pm
I put an ad in my local every week some times might even splash out on a quarter page full colour.I also occasionally place an ad in the other paper ( there are 2 by us) as well at the right times of the year.
Must say I dont get a lot of response from it,as my main winner seems to be leaflets.
I would say 6 out of 10 calls are from leaflets.
Paul
Title: Re: Does your local paper bring much work?
Post by: Amberleyandmick on April 08, 2005, 08:32:44 pm
been getting very poor response - but had a hard look at add and rewrote it so hopefully be improvement soon. -a dry -cleaner has a bigger add- perhaps his draws all the attention
Title: Re: Does your local paper bring much work?
Post by: paul@ctcs on April 08, 2005, 09:01:54 pm
Does your local paper bring much work?

In a word............No >:( >:

I was offering for a limited period half price cleans and It was a fair size with colour :'(

Paul
Title: Re: Does your local paper bring much work?
Post by: *paul_moss on April 08, 2005, 09:04:16 pm
Amb
Does size matter :o

Paul ;D
Title: Re: Does your local paper bring much work?
Post by: Doug Holloway on April 08, 2005, 10:31:24 pm
Guys,

One of the first things I learned  was that free papers are a serious waste of money (1982 )


Cheers,

Doug
Title: Re: Does your local paper bring much work?
Post by: Scott Martin on April 09, 2005, 01:38:29 am
Each to there own Doug!

Works for me! Religiously!
Title: Re: Does your local paper bring much work?
Post by: Doug Holloway on April 09, 2005, 07:52:11 am
Scott,

I do think there are certain papers which are more read and therefore more likely to produce a response.

My experience was a long time ago in N.London where there were 3 papers and all were useless.

Cheers,

Doug
Title: Re: Does your local paper bring much work?
Post by: Don Atkinson on April 09, 2005, 11:33:37 am
ONE OF THE LOCAL RAGS IN MY NECK WORKS WONDERS FOR ME! AVERAGE £850 PER WEEK IN SALES FOR A 30.00 ADVERT.

 ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D OHHHHHHH IVE JUST WET MYSELF!!!!
Title: Re: Does your local paper bring much work?
Post by: Scott Martin on April 09, 2005, 01:28:22 pm
This is genuine, £850 is a fugure based on a years worth of work from this ad!


ONE OF THE LOCAL RAGS IN MY NECK WORKS WONDERS FOR ME! AVERAGE £850 PER WEEK IN SALES FOR A 30.00 ADVERT.

 ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D ;D OHHHHHHH IVE JUST WET MYSELF!!!!