Clean It Up

UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: derek west on October 22, 2008, 03:02:02 pm

Title: my leaflet has evolved
Post by: derek west on October 22, 2008, 03:02:02 pm
following on from my leaflet that you all had a laugh at and slated, i thought i would give yo another laugh, as i like the design so much ive placed this in a free adds mag, chuckle away boys and girls, iiiiiiii looooooooooooovvvvveee it.
derek
Title: Re: my leaflet has evolved
Post by: benny d on October 22, 2008, 04:14:46 pm
I think it looks good. certainly punchy, and the pink should attract the ladies.
I like the photograph, and will copy your set up for a new photo of me and my van.
I would have " High Quality Carpet, upholstery and leather cleaning".,

Dont like the word dear, but just me.

As you have a TM, how about "all furnishings virtually dry as I leave!"
Ben

PS:- How much for the young lady?  :o  ;D
( Joe Polish says everybody read a PS:- )
Title: Re: my leaflet has evolved
Post by: derek west on October 22, 2008, 04:22:18 pm
that young lady is my wife so she's not for sale. not yet anyway ;D
take your point on the "dear" word.
what could i change it to?
and we don't charge the earth?
expensive?

don't like joe polish or his methods but thats just my opinion.

anyway glad ya like it, give ya a good feel factor when someone comments lke that, all though the proof is in the pudding. fingers crossed, goes out beginning of november.
derek

Title: Re: my leaflet has evolved
Post by: Steve Barnett (Carpet Care Plus) on October 22, 2008, 05:17:43 pm
yea nice leaflet Derek - professional and to the point.

Like Benny I also don't like the word "dear" - I drive my fiance crazy everytime I correct her telling her it's expensive not dear.

Steve
Title: Re: my leaflet has evolved
Post by: Jim_77 on October 22, 2008, 05:57:51 pm
Likewise with the "dear".  Also, generally, you're filtering off a certain proportion of prospects by focusing on price and implying you're cheap, some people want to pay more because they think it gets them a better job.

You photoshopped the boy out of it!  If only life were that simple :)
Title: Re: my leaflet has evolved
Post by: derek west on October 22, 2008, 06:13:58 pm
no jim
ive got a few different photos.
we thought about having joel in but decided against it.
don't agree we're implying we're cheap, but not gonna argue about it, we're high quality cleaners at an affordable price, thats the message we're trying to get across and hopefully we'll achieve it with a few tweaks here and there.
derek
Title: Re: my leaflet has evolved
Post by: Ian Gourlay on October 23, 2008, 07:32:31 am
What Market segment are you going for.

I think you have limited yourself in years to come.


You have invested your fotune in van and equipment  you need to get as high as pice as you can for your work.

I realise the word affordable is relitive and one of those meaningless marketing words and when people see your van maybee you upsell

So basicaly you are bait and switch in a nice way ;D ;D
Title: Re: my leaflet has evolved
Post by: derek west on October 23, 2008, 07:51:22 am
ian
my market is everybody
i give confidence to the poor that its worth paying a bit more and i save the posh people a few quid while giving them belief that i'll do a high quality job.
i'll agree that i have limited myself in the future as i'll never be able to charge top whack, but to be honest if i can eventually fill my books, (plan being i will in 3 years time) then i'll be more than happy with my wages.

this ad is for the poor to medium and i have one a bit more professional for the toffs.

thanks for your comments, all taken on board.

derek
Title: Re: my leaflet has evolved
Post by: carpetworx on October 23, 2008, 07:52:08 am
I like it.short and sweet.
Title: Re: my leaflet has evolved
Post by: Aquakleen Restoration Services on October 23, 2008, 08:19:26 am
Does the pink look really attract women that much? John.
Title: Re: my leaflet has evolved
Post by: derek west on October 23, 2008, 08:21:26 am
hope so john
i'll let ya know next week as my leaflets are the same colour and we start putting them out tomorrow.
derek
Title: Re: my leaflet has evolved
Post by: Aquakleen Restoration Services on October 23, 2008, 08:34:11 am
Good luck with them Derek I am sure it will work for you as it is a nice leaflet!!
Title: Re: my leaflet has evolved
Post by: benny d on October 23, 2008, 03:27:02 pm
Good luck with the delivering.
I have just done  one and a half hours posting, and it felt like 10 hours!
You never know though, as I have just done a job from a leaflet I delivered after going to the dentist a couple of weeks ago.
Not a fortune, but it all helps  :)
Title: Re: my leaflet has evolved
Post by: David_Annable on October 23, 2008, 05:58:23 pm
Hi

If your
Quote
we're high quality cleaners at an affordable price
why not just use that phrase ?

Dave

Title: Re: my leaflet has evolved
Post by: garry22 on October 23, 2008, 06:06:05 pm
Derek,

I appreciate why you removed the picture of your lad.

What was the thinking behind changing from the one you posted recently? How did your test for that one go?

Garry
Title: Re: my leaflet has evolved
Post by: Chris Galloway on October 23, 2008, 06:28:31 pm

You photoshopped the boy out of it!  If only life were that simple :)

Im sure that pic had his little kid in it :)  wow nice piece of editing :P
Title: Re: my leaflet has evolved
Post by: derek west on October 23, 2008, 06:49:00 pm
its a diff picture all together. i had several done,
me! edit!, your havin a giraffe.
i can use the crayon and draw beards on people and stuff but thats about it.
derek
Title: Re: my leaflet has evolved
Post by: Shaun_Ashmore on October 23, 2008, 07:02:51 pm
Edit??

When the Missus is on one you could edit................................2nd thoughts better not!

Shaun
Title: Re: my leaflet has evolved
Post by: clinton on October 23, 2008, 07:10:40 pm
Just put out 20 leaflets today and that was the next few houses to were i was working.

Must say i dont like doing them :(
Title: Re: my leaflet has evolved
Post by: newbroom on October 23, 2008, 07:10:47 pm
Like the leaflet alot but i would take " we are not as dear as you think" completely out simply because you state on the leaflet you are high quality and affordable. Which are probably what most customers are looking for a quality service at an affordable price. Dear is a word which will frighten potential customers off from enquiring particularly in the current climate.

cheers Mark
Title: Re: my leaflet has evolved
Post by: Shaun_Ashmore on October 23, 2008, 07:14:08 pm
What about

Price and Quality Guarantee

If you can find the same quality at a cheaper price I will match that quote"

Lets face you can't, it's impossible until after the event.

Shaun
Title: Re: my leaflet has evolved
Post by: derek west on October 23, 2008, 08:00:54 pm
correction mark me old china.
not as dear as you "might" think.
high quality affordable. not high quality and cheaper than a man with a hose and a stetson.
but!
if you read it like that then maybe youve got a point. so i'll monitor it and if i  feel i can improve i may just alter it to your liking. as the sayings goes
proof is in the pudding
 dont  count me chckens until they hatch
a bird with a bush aint worth 2 shaven ravens on each hand. or something like that.
derek

Title: Re: my leaflet has evolved
Post by: David_Annable on October 23, 2008, 08:43:47 pm
Hi

Dont most people think Carpet cleaning is affordable.

Dave
Title: Re: my leaflet has evolved
Post by: derek west on October 23, 2008, 08:50:57 pm
that depends if you can afford it or not dave?
derek
Title: Re: my leaflet has evolved
Post by: Ricky M on October 23, 2008, 08:59:17 pm
ive read all the critics Guys/gals and derek is new to this industry (as im I ish !!)

  Rather than cut to bits a mans work :o I would of thought to encourage and Guide would be more to the
  Idea of what this forum is all about .

  any way I its eye catching and the thats the idea ........if you look at a piece of ADD for more than 15 sec
  you will ring, if ur in the market !!
  
   you wil ring if your not in the market as long as there is a dam GOOD reason to pursue...... ie......

       R.T
Title: Re: my leaflet has evolved
Post by: David_Annable on October 24, 2008, 09:19:24 am
Hi

What i ment was, that most people that dont have them cleaned, do so because

"they dont think they need cleaning"

"the last guy left it soaking wet"

"last time it got dirty again quickly"

"the last one didnt get the stains out"

 or some other reason.

Dave
Title: Re: my leaflet has evolved
Post by: ross12345 on October 25, 2008, 10:17:15 am
i think it looks gay bit like how u look pmsl
Title: Re: my leaflet has evolved
Post by: derek west on October 25, 2008, 10:51:13 am
well at least ross12345 can count, all be it on one hand.
should i PMSL at my own joke? i think not.
derek
Title: Re: my leaflet has evolved
Post by: davep on October 26, 2008, 07:37:26 am
Recognise this guy??

h ttp://carpetcleaningleaflets.com/index.html
Title: Re: my leaflet has evolved
Post by: Joe H on October 26, 2008, 07:45:48 am
Which company is that, Dave - do you know?

Is it DM Printing? Thats who did my leaflets and I know they are in Hull.
Title: Re: my leaflet has evolved
Post by: davep on October 26, 2008, 07:49:29 am
Just seen a pic of Mike H on the home page, think he is trying out as a model part time?  ;D
Title: Re: my leaflet has evolved
Post by: Joe H on October 26, 2008, 07:59:52 am
I think Shaun Ashmore has a similar piccy of himself on the side of his van in the same pose.

Shaun - I was in Sheffield all last week - would that be you on Wednesday morning about 10.30 am near the Chapeltown / M1 interchange (going toward Chapeltown) ??
Title: Re: my leaflet has evolved
Post by: clinton on October 26, 2008, 08:38:04 am
I got mine printed at dp too and the quality is top notch :)
Title: Re: my leaflet has evolved
Post by: derek west on October 26, 2008, 12:28:47 pm
420 delivered on friday, got first call today and survey for it on monday 6pm.
trouble is ive got a lot on next week so gonna struggle to get many more out.
clinton, am i 1-0 up?
derek
Title: Re: my leaflet has evolved
Post by: newbroom on October 27, 2008, 11:04:11 am
Hi Derek,

Sorry if you got the impression i was critical for the sake of it, actually like the leaflet alot just didn't agree with the one phrase. A good thing about the bright colour scheme is that when the leaflet is sitting on someones doormat theirs eyes are immediately drawn to it rather than letters/bills etc it will be laying their with.

Cheers Mark.
Title: Re: my leaflet has evolved
Post by: derek west on October 27, 2008, 01:09:15 pm
no worries mark, its all constructive. your right about it standing out, just got one of the magazines its going in this morning, stands out like a sore thumb, fingers crossed it does the biz along with the leaflets.
and like i said, no worries about the comments, it all helps.
derek
Title: Re: my leaflet has evolved
Post by: Shaun_Ashmore on October 27, 2008, 04:49:46 pm
Yes Joe it was me, where were you? what you doing in Yorkshire, you do know that they still hang red roses here!

Shaun
Title: Re: my leaflet has evolved
Post by: Joe H on October 27, 2008, 05:35:06 pm
Shaun, I got asked to do a weeks worth of carpet cleaning in the area - they reckon there was no decent c/c in Sheffield :o
I thought "Im sure someone said Shaun was half decent" ;D

No, No, thats a windup (or was it)

My son went on hols to sunny Greece and we went kitten sittin for a week in his flat near Hillsborough.
That day we were going to "The Deep" in Hull, and I always look out for carpet cleaners and just about spotted you.
Title: Re: my leaflet has evolved
Post by: Shaun_Ashmore on October 27, 2008, 05:57:38 pm
I live a few miles away from Hillsborough which parish doe he live in?

Shaun

Kitten sitting you big girl thingy cat!
Title: Re: my leaflet has evolved
Post by: gwrightson on October 27, 2008, 06:01:05 pm
should have let me know Joe , when you went to the deep  you pass 200yds from home on a63

what you think to the deep ?  not alot :)

Geoff
Title: Re: my leaflet has evolved
Post by: Joe H on October 27, 2008, 06:16:26 pm
Hi Geoff
Looked out for yours and Micks van but dont know if you have them signed or not anyway.

"The Deep" - yep, your right - not a lot going on.
Just got there and were followed in by a gang of screaming school kids.

Sorry I missed you - loved to have taken a look at your Cimex.
Title: Re: my leaflet has evolved
Post by: Jim_77 on October 27, 2008, 11:18:50 pm
what you think to the deep ?  not alot :)

We enjoyed it!
Title: Re: my leaflet has evolved
Post by: Ian Gourlay on October 28, 2008, 08:42:57 am
Which one are you Jim
Title: Re: my leaflet has evolved
Post by: Joe H on October 28, 2008, 05:14:37 pm
The one in white slacks on the right - just to keep everyone confused as to who Jim really is  :)
Title: Re: my leaflet has evolved
Post by: derek west on October 28, 2008, 06:46:33 pm
clinton
2-0
off 440 leaflets
you put any out yet,
that viking lager is mine, aaaalllllllll mine i tell ya.
derek
Title: Re: my leaflet has evolved
Post by: clinton on October 28, 2008, 06:56:34 pm
Hi derek  ;D ;D ;D

just put another 10 out today when i was working am afraid i dont really like the leaflet through the door thing :(

Going to get someone to do it for me i think :)

Title: Re: my leaflet has evolved
Post by: clinton on October 28, 2008, 06:58:28 pm
Joe what is the deep ???

As we all say who is jim hope you know now joe the mystery deepens :)
Title: Re: my leaflet has evolved
Post by: Joe H on October 28, 2008, 07:22:34 pm
Joe what is the deep ???

Hi Clinton - here is a copy/paste from their web site ..... google    The Deep

Welcome to The Deep, one of the most spectacular aquariums in the world. This award-winning Yorkshire family attraction is home to 40 sharks and over 3,500 fish. The dramatic building designed by Sir Terry Farrell is located in Hull on the Humber Estuary, just an hour from York. The Deep is operated as a charity dedicated to increasing enjoyment and understanding of the world's oceans.
Title: Re: my leaflet has evolved
Post by: clinton on October 28, 2008, 07:28:03 pm
Cheers joe

Sounds a good day out :)

Hope its beter than blue planet...
Title: Re: my leaflet has evolved
Post by: Jim_77 on October 28, 2008, 11:32:25 pm
The Deep is fantastic first time around - as long as you don't go there expecting it to be like Alton Towers or Disney Land.  It's a big tank full of fish, but they make it as interesting as a big tank full of fish can be!

I must have been there 5 times now, it's kind of become a tradition, just like shouting "BRIDGE!!!!" as we come round that bend on the A15 and see it :)

Got a friend runs one of the bars in the centre, we get up there normally a few times a year.  God knows how we get back :D

(I'm not ginger, work the rest out for yourself  :P )
Title: Re: my leaflet has evolved
Post by: derek west on October 28, 2008, 11:37:53 pm
looks like jims the one who's not put deoderant on and the other 2 are feeling the effects. ;D ;D ;D ;D
sorry jim, only joking, well obviously as i cant smell the photo.
derek
Title: Re: my leaflet has evolved
Post by: Jim_77 on October 28, 2008, 11:59:06 pm
Don't worry Derek, the fish smell was covering up the B.O. ;D ;D
Title: Re: my leaflet has evolved
Post by: gwrightson on October 29, 2008, 06:19:37 am
What bar doe,s your friend run Jim?

when you visit the deep next , take a walk round the old town and see if you can find the smallest window in the world. 
very unusual  :)

Geoff
Title: Re: my leaflet has evolved
Post by: Jim_77 on October 29, 2008, 12:14:43 pm
lol ok I'll take a peep :)

Biarritz, on George St.  Just ask for The Greek ;)
Title: Re: my leaflet has evolved
Post by: gwrightson on October 29, 2008, 04:48:25 pm
Biaritz  ,

know it well,  its on the friday night circuit 

Geoff