Clean It Up
UK Window Cleaning Forum => Window Cleaning Forum => Topic started by: peter holley on August 29, 2008, 10:55:19 pm
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ok... project yourself... its the month after christmas and your gas bill has gone up by 40 quid per month :o are you going to get rid of the window cleaner who charges £10-£15 per month???
i have some very cash rich custies,,,, i cant see it affecting them
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Oh god yeah, he uses one of those awful water things. ;D
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Have you been drinking this evening ?
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Not really.
Just in a reasonably good mood.
Maybe a bit bored.
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ok... project yourself... its the month after christmas and your gas bill has gone up by 40 quid per month :o are you going to get rid of the window cleaner who charges £10-£15 per month???
i have some very cash rich custies,,,, i cant see it affecting them
Thats like saying would you brush your teeth if tooth paste went up by a pound, people have there windows cleaned because they cannot be bothered or do not have the time to clean them. Everyone will lose the odd customer if bills go up but you lose one and gain 5 or this seems the way it is going at the moment, I think giving an option to them if they are honest enough to say they are tight on money helps save some of them.
People should not always listen to the bad news because it is there because it sells and instils fear in some people, when was the last time anyone read a nice story in a newspaper.
Rant over sry about that P holley none was aimed at you, I was speaking to a customer today about this same thing and he said the exact same thing.
Ian
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no offence taken nm8... i seem to be picking work up all the time...i like peoples perception of the "poor" wc... lol.... i hope im right but i havnt felt the pinch yet.... 8)
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ok... project yourself... its the month after christmas and your gas bill has gone up by 40 quid per month :o are you going to get rid of the window cleaner who charges £10-£15 per month???
I dont think it will be that cut and dry.
Yes, I do think we're heading for some pretty grim times in the next few years. But it wont be the end of civilisation as we know it.
Being "aware" that things are different from the last decade and will probably get worse before they get better is a good way of hedging your bets.
Example -
1. Customer lives in an affluent area, lives in a detached house and drives a Bentley.
Will he be affected by the crunch? Yes. But everything is relative and cleaning his windows is a very very small expense to him compared to his income/expenditure.
2. Customer is retired. No mortgage. Drives a decent car.
Affected by the crunch? Yes, his savings are not rising as fast as fuel/food but he has always had his windows cleaned and will probably 'weather the storm' without too much trouble - maybe he will go 8 weeks instead of 4 weeks.
3. Young couple, bought their first house recently. New estate. Drive quite nice cars which are probably new or only a year or two old and she may have just had a baby (reducing their income?)
Affected by the crunch? MOST DEFINITELY!! they have most likely borrowed well beyond 3.5x salary and have other large commitments such as credit card debt, car loans and the like. These customers will have no choice but to cancel or end up owing you money.
This isnt an exhaustive list of all the possible permutations, but it does highlight the need to put a little bit of thought into who your customers are, what brackets they fall in to and the possibilities of default from some sections.
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nice post!!! my plan over the next few weeks isa massive leaflet drop! i have plenty on but i need to be prepared :-*
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nice post!!! my plan over the next few weeks isa massive leaflet drop! i have plenty on but i need to be prepared :-*
Have you got an idea who you will be targeting?
Have you got a 'perfect customer' profile or are you going to drop a postcode area and see what feedback is like?
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i will be targeting 3 and 4 bed semi's or detatched....£10 -£20 region.....i always look at houses with easy access .etc...
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i will be targeting 3 and 4 bed semi's or detatched....£10 -£20 region.....i always look at houses with easy access .etc...
sounds good :)