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UK Window Cleaning Forum => Window Cleaning Forum => Topic started by: DaveG on July 27, 2008, 01:35:40 pm

Title: Community Magazines?
Post by: DaveG on July 27, 2008, 01:35:40 pm
Does anyone advertise in Community Magazines/Flyers and if you do what sort of response are you getting??

Cheers Dave
Title: Re: Community Magazines?
Post by: Andrew McCann on July 27, 2008, 01:41:53 pm
I don't any more but I used to a lot.

Parish mags/village newsletters etc are very good. It's cheap to advertise in them and you do get a decent response. Much better than leafletting/local free newspapers etc.

It gives the local touch and with domestic especially people like to deal with local companies for window cleaning etc.

My advice would be not to go over the top with the "PRO" image in any adverts you do in these. Keep it simple and emphasise the local touch/trustworthiness/fully insured etc.

Hope this helps

Andrew
Title: Re: Community Magazines?
Post by: DaveG on July 27, 2008, 01:47:52 pm
Thanks Andrew ive been offered a trial month for £39 in a mag that goes out to around 5000 houses .
Im going to give it a go and if i get a good response then ill sign up for a longer term.
Title: Re: Community Magazines?
Post by: Oakley Windows on July 27, 2008, 02:47:41 pm
£39.00 A MONTH!!!!

I pay £6.00 a month and get good regular calls from it.
Title: Re: Community Magazines?
Post by: prestigeclean on July 27, 2008, 04:30:41 pm
i advertised in one last month and got 12 £20.00 plus jobs , go for it regards alan
Title: Re: Community Magazines?
Post by: pjulk on July 27, 2008, 04:51:02 pm
Quote
£39 in a mag that goes out to around 5000 houses

Christ thats expensive i used to advertise in our local mag but don't need to any more morgan 1 also advertise's in our local mag.

Thats £30 and goes out to 17000 homes and business's
Title: Re: Community Magazines?
Post by: michael papworth on July 27, 2008, 05:51:01 pm
Thanks Andrew ive been offered a trial month for £39 in a mag that goes out to around 5000 houses .
Im going to give it a go and if i get a good response then ill sign up for a longer term.

NO! NO! NO!

Ask them for a "Try before your buy" deal.

They give you three months free advertising. Then, once you know that it works, you'll buy advertising every month.

NEVER offer to pay for advertising!!!!!!!!

ALWAYS ask for "try before you buy."

Simple rule: No try, no buy.
Title: Re: Community Magazines?
Post by: WCE on July 27, 2008, 07:01:17 pm
Thanks Andrew ive been offered a trial month for £39 in a mag that goes out to around 5000 houses .
Im going to give it a go and if i get a good response then ill sign up for a longer term.

NO! NO! NO!

Ask them for a "Try before your buy" deal.

They give you three months free advertising. Then, once you know that it works, you'll buy advertising every month.

NEVER offer to pay for advertising!!!!!!!!

ALWAYS ask for "try before you buy."

Simple rule: No try, no buy.
Not always true - Yellow pages would never of given me a free trial so therefore if I followed your rule I would of never placed an advert. What a mistake that would of been. I would say that in my case my work comes in from yellow pages and the internet almost 50-50. So in this case I think thats bad advice wally. However, I can see it working with the parish /village mags.......Maybe!
Title: Re: Community Magazines?
Post by: brett walker on July 27, 2008, 07:07:56 pm
I used to advertise in a village newsletter i got lots of work from it and the window cleaner who now advertises in it has also picked a lot of work up from it

Brett
Title: Re: Community Magazines?
Post by: DaveG on July 27, 2008, 09:29:41 pm
Thanks for the replies and advice guys!

When i say its £39 ..that is the price for a "one off" advert ....its a lot cheaper if i sign up for say 6 months.

Surely £39 isnt a lot to pay if i get maybe 10 nice regular jobs from it?

Cheers Dave
Title: Re: Community Magazines?
Post by: Bazzy1999 on July 27, 2008, 09:50:05 pm
Parish mags... is worth the money all day long  ;D

Got 75% of my work from them..


Bazz...

Title: Re: Community Magazines?
Post by: DaveG on July 28, 2008, 06:49:43 pm
Cheers Bazzy how many houses do they go to and how much do you pay?
Title: Re: Community Magazines?
Post by: Bazzy1999 on July 28, 2008, 09:15:01 pm
Cheers Bazzy how many houses do they go to and how much do you pay?


I think it goes to around 10,000 and i paid £175 for the year..

Bazz...
Title: Re: Community Magazines?
Post by: Dave Turley on July 28, 2008, 09:57:06 pm
i've advertised with the same ad in 4 different local  parish type publications. 2 have given poor results, 1 has brought in approx 6-10 good jobs a month and one is just going out at the moment.

they cost me £20/3500, £25/4500, £30/4500 and £20/10000

I think it just depends if there is a shortage of w/c in that area.

hope this helps, i'd just go for it, you'll soon know if it will do any good, and £39 isn't gonna break the bank. good luck