Clean It Up

UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: scott. on December 20, 2004, 06:57:34 am

Title: YELLOW PAGES...ANY GOOD?
Post by: scott. on December 20, 2004, 06:57:34 am

I've entered the yellow pages for the first time, however, my friend that runs a removal business reckons that most of his business comes from thomson local...with about 4 % from yellow pages... Is this a fact, or has anyone got a different opinion...i'm in the thames valley.

Title: Re: YELLOW PAGES...ANY GOOD?
Post by: Kinver_Clean on December 20, 2004, 08:30:23 am

I find YP works with a smaller ad. The other is poor, but it is a few years since I tried a display ad. I have a corporate NCCA ad in at the moment, I thought at £120 it was worth a bash, and have had 2 replies in 2 months, not exactly exciting!

Trevor

Title: Re: YELLOW PAGES...ANY GOOD?
Post by: Cleanersolutions on December 20, 2004, 04:39:24 pm

Hi Scott,

I have been in both YP and Thomsons.  Both generated interest and work, but there are so many entries under CC that it may be worth investing more of your money in direct marketing and referral offers etc.

I found a better return from yell.com as opposed to the YP book. 

I found that most of my clients had computer access either at work or at home and to be honest, its a lot easier to do a search on a website than look through that big heavy book imo.

Steve

Title: Re: YELLOW PAGES...ANY GOOD?
Post by: ashplays on December 21, 2004, 06:15:47 am

hi :) thought u might find this intresting  read ::) (yes i know i am sad and need to get life lol) over the past 4 weeks i hav noted were every booking has come from the results are this: tom=16 yellow=8 leaflet =11 old cust =4 recom =4 yell.com 2 van =1 tesco cards =0 tom web =0     did not note were inq came from but what i did note was best jobs tom and yellow worst was leaflets    i think most leaflet jobs are inpulse(reading the leaflet whilst looking at dirty living room carpet) were as yellow pages and tom are thought about (moving into new house or moving outer rented etc) and result in more carpets being cleaned, hope u can understand this ,think i hav lost myself lol cheers and merry xmas gary ;D

Title: Re: YELLOW PAGES...ANY GOOD?
Post by: stevegunn on December 21, 2004, 08:24:42 am

It works for some and not for others you can only try it & decide for yourself.

Title: Re: YELLOW PAGES...ANY GOOD?
Post by: scott. on December 22, 2004, 07:00:31 pm

yes chaps...I did wonder, as yp ad is costing £400+ and didnt want to waste more money on thomsons if it wasnt gonna work. I 'm not desperate enough to trapse around with leaflets, i'm afraid. I wonder if Most of the middle aged housewives would have access to the web, though, and may favour the old yellow book....aw well, time will tell...thanx for the input.