Clean It Up
UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: Mike Halliday on February 01, 2008, 04:43:28 pm
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I get a monthly booklet put in my letterbox, it has a really nice advert for a leather cleaning company offering;
your leather suite cleaned, conditioned & Scotchguarded for £49
can you get a scotchgaurd for leather?
Mike
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you can get a protector
and as people recognise Scotchguard as a protector (albeit for carpets), this business is "selling" the idea
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unless you can get a scotchgaurd for leather then this company is lying not 'selling an idea'
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Hopefully it is a slip of the tongue, just like people saying they are going to 'hoover' the carpets ........... how many actually have a Hoover as their vacuum cleaner.
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Scothgard, Sellotape & Post-it note are all registered trademarks of 3M. However have made it into the everyday language of most people. Thats what you call serious brand awareness.
3M might have gone after BBC Blue Peter for saying Sellotape instead of sticky back plastic. I doubt they'd be interested in a small time cleaner. I use the phrase Scotchgard to alll my customers when talking about protection when I use a different brand. However using it your advertising is taking chances. Doubt he would get as much as a phone call from trading standerds if he was reported.
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you can't say you use 'scotchguard' unless you do actually use it,
if you had a decorator in to paint your house and he said he only uses the best Dulux emulsion then you saw his using B&Q own brand would you be annoyed and think you had been lied too, its the same thing.
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Scotchgard does not work on leather as it was a product developed to coat the fibres of a fabric.
A good leather protector works in the same way as a scotchgard but should only be used as an analogy.
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MIKE most decorator i know put B&Q paint in DULUX tin ;D ;D ;D
CHEERS TONY
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I know lots of carpet cleaners saying they scotchguard, whether they use the original (doubtfull because of cost) is another matter.
Think most people use an after market equivilent costing lots less that aparently does the same thing. Think it does if used correctly.
All the best,
Jason.
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Thought Scotchgard was withdrawn in UK ???
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I can remember that Derek said that it had been redeveloped for teh European market but I've seen Scotchgard leather protection cream but it was some time ago.
Shaun
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Chris,
Just got prochem 08 catalogue and scotchguard is back in carrying the scotchguard label instead of the 98 3m which was on last 2 years
Mark
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I think it's a bit strange that no one mentions the fact he's only charging £49, the ad must have cost him £200 so he's got 4 suites to clean, condition & 'scotchguard' before he makes a profit...idiot
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To be honest never found a scotchguard that actualy works ....yet
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Tony G
B & Q paint is either Crown or Dulux in branded containers
rob
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I think it's a bit strange that no one mentions the fact he's only charging £49, the ad must have cost him £200 so he's got 4 suites to clean, condition & 'scotchguard' before he makes a profit...idiot
Maybe he uses the Moss Method and knocks them out in 1/2 hour.
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Hi Guys. Anyone know how much?
http://www.prochem.co.uk/carpet_&_fabric_protective_treatments.htm
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Scotchgard does not work on leather as it was a product developed to coat the fibres of a fabric.
A good leather protector works in the same way as a scotchgard but should only be used as an analogy.
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On pigmented leather, anything that suspends liquids or protects the surface will only last a matter of weeks/months and needs regular application.
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Not true Paul. There are tested products that have a life span of about 2 years. Again just a sales pitch to sell more product.
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Some leathers I recommend a light clean and protect once a month, others a good clean and protect 1-2 times per year. There are so many finishes on the market at present that it is not wise to generalize. Experience and knowledge is the best guide.
Bottom line– to treat furniture with a good quality Leather Protector will probably cost £2-£3 more per average suite than a ‘conditioner’ or ‘food’ product but the benefits far out way this cost and the effects can be demonstrated for your customer to see.
©Andy Alcock LTT2006
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The Leather Training & Technical Department Ltd.
01423 881027 - http://www.LTTsolutions.net
Unless you are selling something else, it's the same as above isn't it?
Let's not get confused with 'my products are better than yours' albeit Paul isn't selling anything apart from expertise just like you are but to be 'top dog' your confusing the reader who only wants to be educated properly.
Shaun
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Judy, what products last 2 years ?
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Strange Judy when you make a statment against mine its very quick, yet when I ask you to defend it your response is very slow. Is that because you need to look it up on the net or because you have to phone Andy?
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And one hour later !! :D
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We have 2 protectors now the standard one and Ultra protect. Ultra protect has been tested to last for up to 2 years. The standard protector would need to be applied 1-2 times a year as stated. We tend to recommend the Ultra Protect on aniline leathers and pale colour pigments as it is more effective against dye transfer.
The Ultra Protect was brought on the market last year and so the details form 2006 are correct at that time.
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The Ultra Protect was brought on the market last year and so the details form 2006 are correct at that time.
If produced in 2007, you should have your two yearly result next year then. ;)
What other protectors are there?
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There are tested products that have a life span of 2 years
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Sounds good a 2 year protector is that the one you use in the warranty programme?
How much is it and what is its coverage?
We don't want cloak and dagger statements just good honest discussion, let's not forget that the audience is bigger than the posters that's what I meant about educating.
Looking forward to your answers and about your products.
Shaun