Clean It Up

UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: mark_draper on February 01, 2008, 01:32:18 pm

Title: The more you tell the more you sell? Or not?
Post by: mark_draper on February 01, 2008, 01:32:18 pm

I was just wondering if some of you more experienced marketers could tell me what you find works better. A leaflet which is graphically good looking with nice pictures, special offers etc or a leaflet based around information which informs the customer why they should have there carpets cleaned, health benefits, why they should use you etc.

Title: Re: The more you tell the more you sell? Or not?
Post by: Mike Halliday on February 01, 2008, 05:02:32 pm

I thought I'd better answer as it looks like everyone ignoring your post ( 44 read, no answers) ;) ;)

I have big photos of me! looking smart & trustworthy :) hopefully my leaflet lets people know I'm their local carpet cleaner.

my aim for this year is to make sure every person in my home town knows my face and knows I'm their local carpet cleaner, my leaflet is going to play a big part in this.

Title: Re: The more you tell the more you sell? Or not?
Post by: Joe H on February 01, 2008, 06:02:23 pm

Mike, Apart from your photo and presumablt tel no/web site, what else to you put on the leaflet

Title: Re: The more you tell the more you sell? Or not?
Post by: Mike Halliday on February 01, 2008, 06:10:45 pm

quote from well known local companies saying what a fabulous person I am, important that they are from companies not unknown person like Mrs Smith or Mr jones

my 3 special offers

and my unique headline Needs a reliable local carpet cleaner ? then put your trust in me. Henry Halliday....... your local award winning carpet cleaner!!

Title: Re: The more you tell the more you sell? Or not?
Post by: Mike Osbourne on February 01, 2008, 06:26:14 pm

I thought I saw one said

I'm from Yorkshire and I say what I mean and mean what I say and if you don't like it you can....