Clean It Up
UK Window Cleaning Forum => Window Cleaning Forum => Topic started by: Andy@w.c.s on January 18, 2008, 11:17:04 am
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Hi all
As in the title
Would you pay for genuine window cleaning leads? £1 £2 £5 or more
these would be genuine leads from customers who are looking for quotes
Just as a ball park figure
What would it be worth to you bear in mind the alternatives
Canvassing company, A small fortune
Weekly advertising, A small fortune
Door knocking Time consuming
Leaflets delivered , expensive
your thoughts
Andy
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Ewan
so what if you spend your money and don't get any responce from your advertising
How much are you willing to throw at it to get the responce you want ?
What would you pay One for a genunie lead
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depends what value the freeking house is don't it if it is a fiver a month then if you gave me that lead I would by you a drink down the pub if it is a £50 bi weekly house full of Playboy bunnies I would pay for sure ;D
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The idea is that if you had a continuous stream of leads coming in and you had the option to take them or leave them would you pay,and as asked what level
as it is at the moment if you have a call you still don't know if its a good job or not until you get to see it
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One way is to have someone you can trust and who is smart in appearance, (I have someone who is retired) give them a little training as to what to charge go as high as you can, if they get the customer, give them the first clean money and its yours from then on, job done. ;D
Gazza
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You forgot to add leads from websites. I get about five a week from google of which I (on average) convert 3 to a sale. I have paid a fair amount in course fees to build my own sites and Search Engine Optimization work has in some cases been done by others.
If you add the cost of all this together a lead is worth about £3.00 but just from google alone I have made much more than I payed out. However I have not tried Google Adwords yet.
I have tried most forms of advertising but networking and the web works for me but once upon a time yellow pages did too. It seems to be always changing.
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Nothing if it was just the odd house.
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sounds like your not in the market for more customers mike
what type of advertising do you do ?
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andy i have a tele sales lady i use she charges £12 per hour and £5 per commercial lead/quote £1 per residential so i guess that answers the question :)
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andy i have a tele sales lady i use she charges £12 per hour and £5 per commercial lead/quote £1 per residential so i guess that answers the question :)
Ronnie
Just out of curiosity how many leads can she get you per hour
If hypetheticly you had a email from a company that you had signed up to gave you the option to buy say 10 leads a week in you area
would you be interested
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the answer to your question is difficult i got 8 in 1 hour once and got 1 in 1 hour once?????
and yes i would but only if they were serious leads ie had no window cleaner wernt happy with the window cleaner or wanted someone more proffesional and health and saftey minded!
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Thank you Ronnie
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were is the post going andy???
thought yoy was going to offer me this kind of service?
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Sorry Ronnie
I am trying to do a little market research as i have an idea that is bugging the hell out of me at the moment
you know window cleaning is not the most taxing job on the old brain
and this has been nagging for a while
so i am trying to get some feed back to see if by generating leads for people they would be interested in buying them
Andy
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Ronnie
If you pay someone a good hourly rate will they really be as keen to get you more leads.
I would pay them less per hour and give them more for each lead
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I would pay for good leads at athe following rates at least for a trial period, then it would depend on conversion rates.
Domestic one off exterior 10%
Domestic repeat customer exterior 10% x number of cleans in the year devided by 3
eg €25 6 weekly =€21.60(10%) / 3 €7.20 per unit
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Thanks Bluez
i hadn't thought of doing it that way
the problem is that i would have no way of seeing the job
this would just be a lead in the form of an email to you with all the customer details
it would be down to you to call and price the job and meet the customer for the first time
based on that what sort of payment would you be willing to pay per lead ?
Andy
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john these were her terms and she does this has her own business simalar to us stipulating a price for a customer and taking no less she does the same.
It is well worth it John(or has been) i only had two hours b4 xmas and she ids starting again next week and i picked up around £300 of commercial for £74 which i think is great :)
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why not use your existing customers, make up a flyer offering a percentage discount to the current customer if they recoment a new customer. cover yourself by saying the discount applies after the second/third clean of the new cust. that way if nothing longterm comes of it you don't give the discount :o