Clean It Up

UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: DanielWelford on September 11, 2007, 07:38:32 pm

Title: THE INTERNET
Post by: DanielWelford on September 11, 2007, 07:38:32 pm

A question for those of you that have websites. What is your click/conversion ratio? i.e how many jobs do you get from those that click on your website.

Many thanks

Dan

Title: Re: THE INTERNET
Post by: lands on September 11, 2007, 08:15:19 pm

Thanks for the question Dan (had never thought of this one). Will ask my IT bod. Perhaps we should all respond so we can asess our sites together and look at strengths and weaknesses by comparing.

Pete

Title: Re: THE INTERNET
Post by: Mark Roberts on September 11, 2007, 08:56:14 pm

Stats are hugely mis-leading which makes it impossible to tell. A visit to your site is classed as a individual i.p address,  robots and spiders from all sorts of sites will visit you and be classed as vistitors, some of these can be identified but a lot cant, yahoo spiders are the main headache as they can send a 1000+ at one time, all with unique i.ps  every month/day.

Your better off comparing how many actual jobs it gets you to the phrases you target.

Title: Re: THE INTERNET
Post by: Shaun_Ashmore on September 11, 2007, 09:25:46 pm

Well put Mark!

I prefer the 'old money' way of calculating money in the bank.

Shaun

Title: Re: THE INTERNET
Post by: Chris R on September 11, 2007, 10:26:56 pm

The only way to be sure is to ask each customer on completion of the job.

Make a note on your copy of the invoice, and then add them all up once a year.

I write;
rec
pre
y/p
net
van
leaflet

i can tell you exactly how much brass each form of advertising earned me in a year  :)

regards

Chris