Clean It Up
UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: craigp on February 02, 2007, 07:49:28 pm
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i see Alltec now do a leaflet for there 'healthy home' range.
just wondered if anyone uses the healthy home as a selling point on there leaflets etc.
ie. "we use alltecs healthy home range, safe for kids, safe for pet etc."
in the same way that some people use m-power as a selling point, i think it has as much potential,
is there any real benifit?
anyone doing it?
Craig
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Tried it and its a good selling point but they will not pay more for it not in any great numbers. Im talking allerg stop here.
Some say just have your carpets cleaned once a year is healthy enough. If all my customers did that then Id be happy.
Mark
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Alltec have been offering the Healthy Homes option for almost 10 years !!!!!!!!!!!!!!!!!!!
They were, simply ahead of the market, but have failed to capitalise in recent years, which is a pity, as their products have been proven over a number of years.
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Hi guys
i think "healthy Home" is a good message to maket match but, we aproaching it from the wrong way.
The message has always been clean your carpets and keep the air clean in you home.
what it should be is carpets are the lungs of your home and hard flors can damage your health. this is a big message and one that all of should start to use. we the downfull of allergstop it has proved to me that people are getting the mesage that hard floors are ha
ealthier that carpets.
we have to start getting the message over that dust that they sweep up every day is blowing around and their kids are breathing it in due to their hight.
what need is somthing along the lines of the comsumer message about this with a big headline line hard floors are damaging your health.
this message will be hard to get across as people like asthma uk are telling people that carpets are unhealthy. their view is that the dust mite live in the carpet. right but much less that a mattress. you have to consider the benifits of carpet the fact that hard floors can be splippery and you know kids are always fulling over, in this day of health and safty and no win no fee a very inportant point.
on the subject of asthma uk they need to get their act together on this as they are wrong. and the proff is sweden. could it be all that advertising money they get from hard floor manafactors? the same people that might have had a hand in the sweden problem this country being the leading hard floor manafactor?
If we all started to put this message out we might start to get some attention and get attitudes changed and you never know see allergstop make some money?
When you say to people get your carpets cleaned and keep your house healthy you are saying that the carpets are making the home unhealthy and by this statment you reinforce the hard floor message. now change it around and say that hard floors are unhealthy and carpets are the lungs of a home you turn what is a negative message into a positve one.
One small point is that the asthma uk view about hard floors is fine if people have the time to mop twice a day. but they just dont. i watched a program last year where an expert from asthma uk whent into a sufferers home and told her to rip up the carpet and make other changes to her home and then when she did after then going back and saying great told her about how often she now had to clean to keep the standars up. this poor women just did not have the time n her busy day to clean. so from their own months they prove that hard floors are more work and unhealthy if you not mop.
i dont think she was talking about dust mites but all the other allergens blowing around.
message to market match guys its som important to get it right
respect
Ian Harper
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Exactly!
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Ian
http://www.cleanpro-services.co.uk/hard_flooring_allergies.htm ;)
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Hi Kev,
Excellent web site mate, thought you might like to know that some of the text is dissapearing on the bottom of the pages, so articles are not complete.
On odd occasions the text dissapears in the middle of the page.
Hope this is of help to you,
Blessings,
Graeme
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Ian,
well said mate i have been thinking along these lines recently and have been thinking of including a info page to give to the customer,could staple it to there invoice or something basically telling them what you have said above. Just think guys if we all did this we could put laminate flooring industry out of business and everyone will start going back to carpets which im sure is what will happen anyway. Im even thinking of taking it one step further and carrying out a demo of air born movement on a hardfloor surface then on carpet basically like what was talked about on here a little while ago. :)
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LETS BURN JOE POLISH AT THE STAKE ! NEVER SHALL IT BE MENTIONED AGAIN THE THEE SHALL HAVE DUSTMITES!
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Cheers Graeme ;D
I'm a bit worried now! it all looks fine on my pc, I've even gone on 2 others in my house, no wait 3 (got a spare laptop) and they all seem fine ???
Any ideas?
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ok on my PC Kev.
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Phew! cheers Craig
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Sites doesnt work in Firfox/Mozilla but works fine on IE7
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Now you got me Prodry. Aint got a clue how to get it working on those platforms!
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I assume you are using frontpage or Word. Then the code will only work well in explorer. It seems to be the image tags that are the problem.
Either learn XHTML or change program. I think the number of Firefox and browsers other then IE is high along with MAC users . this is a high number of potential custys.
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Hi Prodry
Yeh I use Frontpage, pretty idiot proof! Ive got Dreamweaver but not too sure how to use it LOL! The image tags are seo friendly, is this bad for Firefox, Mac etc?
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Your problem is this code which is though out the site and every page.
<!--[if gte vml 1]><v:shapetype id="_x0000_t202"
coordsize="21600,21600" o:spt="202" path="m,l,21600r21600,l21600,xe">
<v:stroke joinstyle="miter"/>
<v:path gradientshapeok="t" o:connecttype="rect"/>
</v:shapetype><v:shape id="_x0000_s1207" type="#_x0000_t202" alt="" style='position:absolute;
left:375.75pt;top:412.5pt;width:145.5pt;height:54pt;z-index:3' stroked="f">
<v:textbox>
<table cellspacing="0" cellpadding="0" width="168" height="54">
<tr>
<td align="center" height="54" width="168"><font size="4"><b>The Latest<br>
Technology</b></font></td>
</tr>
</table>
</v:textbox>
</v:shape><![endif]-->
Your problem has nothing to do with image tags.
As far as Gecko based browsers (Firefox, Mozilla, Netscape and Opera) are concerned. The above is merely comments, of which are invisible to the end user unless using IE and are used though out your code.
The only answer is too bin Frontpage and start again if you want Firefox users to see your site.
Frontpage sucks, microsoft thinks its so good it does not follow the web standards.
Read more here down the page on frontpage and the rubbish it puts out.
http://www.alttags.org/archives/2004/04/29/33/
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Take your site into dreamweaver then click on clean html, then delete front page.
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https://cleanersnetwork.wordpress.com/
http://callfree08001910263.wordpress.com/
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Very interesting stuff. Looks like I'll be learning how to live without Frontpage then!
Just for info, I've got Adobe Photoshop 7 too and I've noticed that on some web template sites that this is the preferred editor. Is it easier than dreamweaver ???
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Photoshop is for working on your images, then you import them into Dreamweaver.
If you know your way around Frontpage then Dreamweaver ain't too hard.
I think microp have dropped Frontpage.
I wish it would drop all its products and the we would all be using Macs. The best thing a have bought
in my life. Iv nothing bad to say about them.
Good Luck.
Rab
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IS ANYONE SPEAKING ENGLISH HERE ?
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http://www.carpet-upholstery-cleaning.co.uk/News/carpet_cleaning_news.htm
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Ian thought that was very good.
Back to main subject.
I have taken the Big Dust mite out of my leaflets.
Do wonder if it wise to mention them at all.
I have come to the conclusion that people are Buying Home Appearance . Marking their carpets last etc. So do we tell them about allergies indoor air quality etc
Thinking a bit more about it the people we are marketing to have carpets, so perhaps we should warn them about the Health risk by not having their carpets cleaned regularly.
I like the idea of leaving an Article on Hard Flooring and how that does not help in long term. But that is after initial contact.
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Hi Ian,
i've done 2 variations of the same leaflet,
could i send them your way, so you can say which one you think i should go with ;D
Craig.
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guys
tmessage should be hard floors are unhealthy and carpet are safe warm and kid frendly and keept clean will last for years. without all that nasty dust blowing around for us all to breath in.
on a safty point young kids or old people hard floors will do more damage if they full over.
respect
Ian Harper
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also they make rooms ehco -ey and walk accross them with outdoor shoes on and wake every one in the house up!
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one interesting fact that you might like to know is that the average person vacuums only once a week. how do i know that? well i done hundreds of cleaning audits for my maid services and it one of the questions.
and there are no differances between ladies that work and those that dont.
the reason i tell you is that most people dont want to clean and ripping up the carpet means that where they only vacuumed one they now have to do it i would estamte once every other day.