Clean It Up
UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: Steven Butler on December 05, 2016, 08:14:52 pm
-
Do any of you market as eco friendly or offer eco friendly??
I've toyed with the idea before as people who have asked for eco cleaning have had cleaner carpets and seem willing to pay more....yet I'm a big believer in smells sells and deodorisers are what impress customers most!!
Today I was asked for a total eco friendly Clean with no perfumes etc...I. Buy my chems from restormate now (or local if I run out and need urg) but don't have their bio clean so had to use some old mpower I had... rinsed with plain water and genuinely results were good, waste water was bad as always and the room smelt fresh..
Point I'm making is would it be worth promoting the eco route as I spend a lot on deodorisers etc...
-
Never quite got this "eco friendly" marketing stuff.
If you were that EF you would be turning up in with a horse and cart instead of a fuel guzzling van to clean a carpet that is made from a plastic that is a by product of oil. ;D
Never been asked about EF products in 7 years.
-
You could always advertise that you have eco friendly products as well. Have the best of both worlds I've used mpower and also got good results.
-
Only been asked Mabye twice about Eco .
I think though a lot like to think of the company they use to be able to supply Eco products and like to think that they are Eco when really they arnt
-
People will pay for it though!
Like that job I took you on Neil, she was well impressed with the fact we cleaned eco....and paid a lot for it ha
-
definatly a good few customers out there with ecover on their kitchen sink , i stress the non toxic and organic natural product thing also ,mainly because i figured if so many carpet cleaners can believe the sales pitch presented to them then there must be customers out there who will go for it . Does eco overlap abit into the non toxic category also ? i definatly get plenty of the allergy hypochondriac customers who choose the lowest toxic sounding carpet cleaner they could find .
Still ,i dont have anything particually eco , i find they never ask for details ... and if they dio you have about half a sentence of concentration span before they butt in ask the next question , ' how long before i can walk on it ' or what ever . So i gave up on any explaination , i use citrus prespray a good bit ... i just something like ' its derived from orange peels' and that sounds natural enough to get an eco nod that they choose the right guy .
-
Steven Butler
just follow the big soap companies marketing they spend a lot on testing and market research.