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UK Window Cleaning Forum => Window Cleaning Forum => Topic started by: Suffolkcleaners on April 25, 2015, 10:41:06 am

Title: Magazine advertising
Post by: Suffolkcleaners on April 25, 2015, 10:41:06 am
Right guys. Got a good deal with a local magazine to advertise and maybe looking into parish magazines also. Anyway i want to put a special offer on the advert. Any ideas? I don't want to say first clean half price in case you get the time wasters who just use you for the one clean. Maybe 25% of second clean? or 50% of third clean? I haven't got a clue. What ideas has anyone got? :-)
Title: Re: Magazine advertising
Post by: slap bash on April 25, 2015, 10:45:01 am
The best way offer a third clean with a 10% and the 6th clean at half price if committed to a years cleaning. Up your price by 10% over the year and it will cost you nothing.
Title: Re: Magazine advertising
Post by: wpclean on April 25, 2015, 10:26:15 pm
* All frames and doors cleaned free *
* High Windows , above garages, and conservatories cleaned *
* Each clean  guaranteed *
* Local , and mobile number included *
* Website address *
Title: Re: Magazine advertising
Post by: Ian Lancaster on April 26, 2015, 11:37:48 am
Don't want to P on your parade, but we've tried all sorts of advertising including these monthly local ad mags, golf club brochures, doctors surgery calendars etc etc.  Never had a single enquiry so made a rule never to get excited about them again and decline any offers, firmly but politely.

Only advertising that ever worked was in local parish magazines and even this has dwindled to almost nothing over the past few years.  If it wasn't so cheap these would have been given the elbow too!
Title: Re: Magazine advertising
Post by: wpclean on April 26, 2015, 08:29:43 pm
To be effective it has to be front page.
Title: Re: Magazine advertising
Post by: Suffolkcleaners on April 26, 2015, 09:19:25 pm
Ok thanks for comments guys. A Customer of mine does Tv/aerial installations and says about 80% of his business comes from this magazine. Yes it's a completely different line of work but it's worth a go. Only have to sign up for 4 months and about the monthly cost of using the telemarketing companies(which have not generated good results). Trial and error i guess :-)
Title: Re: Magazine advertising
Post by: SB Cleaning on April 27, 2015, 07:10:29 pm
I advertise in 2 parish magazines and get loads of work from them...nice big country houses just how I like them :P
Title: Re: Magazine advertising
Post by: colin bird on April 27, 2015, 09:09:04 pm
Don't want to P on your parade, but we've tried all sorts of advertising including these monthly local ad mags, golf club brochures, doctors surgery calendars etc etc.  Never had a single enquiry so made a rule never to get excited about them again and decline any offers, firmly but politely.

Only advertising that ever worked was in local parish magazines and even this has dwindled to almost nothing over the past few years.  If it wasn't so cheap these would have been given the elbow too!

Totally agree ,in my opinion canvass,or leaflets to gain extra work



Title: Re: Magazine advertising
Post by: deeege on April 28, 2015, 11:45:11 am
I advertise in 2 parish magazines and get loads of work from them...nice big country houses just how I like them :P

Same with me. Only advertise in the spring and summer magazines and get a decent number of £50+ country houses from it. Also a fair amount of one-off jobs too.
Title: Re: Magazine advertising
Post by: SB Cleaning on April 28, 2015, 08:06:29 pm
Don't want to P on your parade, but we've tried all sorts of advertising including these monthly local ad mags, golf club brochures, doctors surgery calendars etc etc.  Never had a single enquiry so made a rule never to get excited about them again and decline any offers, firmly but politely.

Only advertising that ever worked was in local parish magazines and even this has dwindled to almost nothing over the past few years.  If it wasn't so cheap these would have been given the elbow too!

Totally agree ,in my opinion canvass,or leaflets to gain extra work
I think leaflets are a waste of time...