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UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: Daren Morrish on February 05, 2013, 06:21:10 pm

Title: How big is the UK Carpet Cleaning Market?
Post by: Daren Morrish on February 05, 2013, 06:21:10 pm
As the title sugests.

I'm rewriting my old half hearted business plan, (this time correctly) and am trying to estimate the size of the UK carpet cleaning market.

Does any one have any researched figures, or can they point me in the correct direction where I can obtain such information?

Thanks,

Daren
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Craigp on February 05, 2013, 06:29:16 pm
Not sure but it's definitely over subscribed.

Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Carpet Dawg on February 05, 2013, 06:42:11 pm
Depends which part of the country your operating in. Do you have plans of going nation wide?

If you fill in your profile a bit more you might get advice.
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: wayne zabel on February 05, 2013, 06:49:43 pm
Dont only a very small percentage of the public actually have their carpets cleaned - there must be some filthy carpets and a huge market.
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Blacky on February 05, 2013, 06:52:31 pm
Domestically, the public spend for professional carpet cleaning in the uk per annum is One million, five hundred and seventy five thousand.

Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Phil @ Extreme Clean on February 05, 2013, 06:55:49 pm
said who ^^^^ that means 100 carpet cleaners make £16000 per year each don't think so some how for 1 i'd say theres a hell of a lot more than 100 carpet cleaner who earn more than £16000 a year.
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Fran84 on February 05, 2013, 07:15:58 pm
Really Blacky ??? ???

Why does it always seem to be you who has all these amusing figures???
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Carpet Dawg on February 05, 2013, 07:19:51 pm
blacky  ;D the more you post the more I laugh  ;D
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Len Gribble on February 05, 2013, 07:35:01 pm
Its huge only problem is how to crack it  :'(
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Daren Morrish on February 05, 2013, 08:06:54 pm
Blacky,

If your correct, and your not 'waffeling',

that works out that between a population of around 60,000,000 we each spend less than 2pence on carpet cleaning per year.

Which aint good.

Has anyone got anything to add to these figures which is 'hopefully' more realistic?

fingers crossed,

Daren
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Dan 123 on February 05, 2013, 08:35:10 pm
All I can say is there's about 25million homes in the uk according to bbc and certain other web sites so if someone could work out roughly how many of them houses have carpet, then work out how many of them people actually have their carpets cleaned then the answer will be ......... Not sure but hopefully someone else does  :)
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Griffus on February 05, 2013, 10:49:15 pm
In sq m or ft?  ;D
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Blacky on February 05, 2013, 11:12:23 pm
25000 uk house holds use a professional carpet cleaning company annually.

Our industry always hits a regular 0.001% take up and has been this way since 2007.

25325000 is the remainder of house holds that either DIY, replace or is of no concern.


The market for household cleaning products on a whole is worth around 1050000000 or in words - One billion eight hundred million. - that's every year.

Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Ian Gourlay on February 06, 2013, 12:14:24 am
£500 million

Or you could find out how many carpet cleaners and times that by 100k which could be average turnover

 ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ??? ???
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Mike Halliday on February 06, 2013, 07:32:21 am
why do you need to write a business plan? are you trying to get funding from the bank?

if i was writing a business plan all it would say was...

I have average or above intelligence . I have enough money to buy my equipment get some training and pay my bills for 1 year

anything else i put is just waffle, if you don't have the 3 items I mention then don't bother starting. people fail because they are thick, or don't have the money to start, the population or market share or demographic make up of your area  is unimportant..... these limitation won't make you fail
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Doug Holloway on February 06, 2013, 07:40:05 am
Hi Guys

The figures are meaningless for 2 reasons.

Firstly they are at best a guess and worse, complete nonsense.

Secondly as Mike has said whether you suceed is pyrely down to you.

Cheers

Doug
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Ian Gourlay on February 06, 2013, 08:20:15 am
Juat to say in case anyone thought i was SERIOUS  figures I suggested  were just plucked out of the air
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Hilton on February 06, 2013, 08:26:23 am
25000 uk house holds use a professional carpet cleaning company annually.

Our industry always hits a regular 0.001% take up and has been this way since 2007.

25325000 is the remainder of house holds that either DIY, replace or is of no concern.


The market for household cleaning products on a whole is worth around 1050000000 or in words - One billion eight hundred million. - that's every year.



Where is that data obtained from ?
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Craigp on February 06, 2013, 08:28:32 am
No one knows these figures as no one knows the turnover from carpet cleaning of 'other' companies only your own.
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Daren Morrish on February 06, 2013, 09:02:12 am
I seem to recall, from where i can't remember that, only 1 in 10 of UK households
ever get trhere carpets cleaned.

Does this figure ring a bell with anyone?

Probally the best thing will to be contact the 'nerve centre' of carpet cleaning, the NCCA, I'm sure they will know.

Cheers Daren
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: derek west on February 06, 2013, 09:15:13 am
£250,000,000 is spent on professional carpet cleaning each year.

































give or take £250,000,000 ;D
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Craigp on February 06, 2013, 10:57:55 am
Dont bother with business loan, it will be more expensive get a personal loan.

Dont invest massive amounts start off with cheap used portable and build up to better kit as you earn it.
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Ian Gourlay on February 06, 2013, 11:06:41 am
I do not believe your 1 in 10 figure regarding people who have carpets cleaned

How many houses in your area , how often do you see carpet cleaning van at neighbours.

If you said window cleaning could be.

If you must write a plan  why not base it on 25k turnover, 50k turnover, 75k turnover  and 100k

work out what you need to do  to achieve those targets and the outcome

All the above is possible the rest is meaningless
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: AshWhite on February 06, 2013, 11:07:16 am
Dont bother with business loan, it will be more expensive get a personal loan.

Dont invest massive amounts start off with cheap used portable and build up to better kit as you earn it.

Could be using it for a grant?
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: clarkson on February 06, 2013, 12:16:33 pm
why do you need to write a business plan? are you trying to get funding from the bank?

if i was writing a business plan all it would say was...

I have average or above intelligence . I have enough money to buy my equipment get some training and pay my bills for 1 year

anything else i put is just waffle, if you don't have the 3 items I mention then don't bother starting. people fail because they are thick, or don't have the money to start, the population or market share or demographic make up of your area  is unimportant..... these limitation won't make you fail


yes but business plans are full of waffle, and the bank love it.

it makes me laugh they ask for projections, which are completely made up figures and then lend on it.

one thing i dont agree though mike is it makes financial sense to go to the bank for a start up. if you have  no money but are stuck in a dead end job, borrow 10 k for a used van a porty and some training and away you go. even on a little work and with the repayments to make you will still be better of.

and are you saying the guys who have brand new titans in brand new vans paid cash for them?

john
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: benny d on February 06, 2013, 04:35:14 pm
When I did traing with Paul Pearce a few years ago. Im sure that he said that 14% of households have their carpets cleaned.
No idea if correct then, or now.

I have managed to do 0.0000000014%. But never mind...
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: wynne jones on February 06, 2013, 04:56:44 pm
Proving that carpet cleaning is a profitable industry on paper reminds me of when scientists say bumble bees shouldn't be able to fly, but they do.

It's definitely a shrinking market and more and more people are fancying their chances at it. But despite wood flooring, bissells, hire machines, the unhygienic English, beer money chancers and a flood of reluctant self employed, someone somewhere will start up tomorrow and make a ton of money.

Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Daren Morrish on February 11, 2013, 04:47:13 pm
Update:

Have spoken to the NCCA, and they have no idea of either the size or the value of the UK carpet / upholstery cleaning industy.
 
They passed me on to a company that organises things like the cleaning show etc.

They also had no idea but reckoned there are around 100,000 odd carpet cleaning companys out there.

This includes all the big cleaning companys which include carpet cleaning with in there services, right down to all the one-man-bands and even the bloke in the pub who does a bit of carpet cleaning for some extra income. They guessed this was around 80% accurate.

Also, of all these companys only around 1000 are members of the NCCA, (a tiny amount)

Maybe Derek and TACCA can 'clean' up the remaining 99,000!!
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: John Kelly on February 11, 2013, 05:09:38 pm
£1,575,000 b******s there are carpet cleaners in the North East alone who total more than that.
When I did research a few years ago it was estimated there were 15,000 dedicated carpet cleaning companies and by adding other businesses such as contract cleaners, builder etc it was around 28,000.
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Paul Clapham on February 11, 2013, 05:17:32 pm
Update:

Have spoken to the NCCA, and they have no idea of either the size or the value of the UK carpet / upholstery cleaning industy.



  ???  You would think they would have SOME IDEA , what a joke !
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Doctor Carpet (Ret'd) on February 11, 2013, 05:36:50 pm
Update:

Have spoken to the NCCA, and they have no idea of either the size or the value of the UK carpet / upholstery cleaning industy.



  ???  You would think they would have SOME IDEA , what a joke !

Not neccessarily.

I bet if you were even able to ask HMRC they wouldn't be able to give you an accurate idea.

HMRC classify businesses by use of SIC codes-but there isn't an exclusive one for carpet and upholstery cleaning. I guess most of us would come under a SIC code for cleaning (general or specific) depending upon size of business and mix of services offered or area (of industry)of cleaning that we specialise in.

Rog
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Paul Clapham on February 11, 2013, 05:44:14 pm
.............but I believe the NCCA  has over 1000 members , and have been running for years and years, they are in a position to survey their members to get  SOME IDEA of the size of the industry,  ::)roll
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Max Campbell on February 11, 2013, 07:00:25 pm
Daren
If this is for a bank loan, then the only sensible thing to do is work backwards - you want the money, you have confidence it will work, so work out what turnover looks good enough to pay the loan and yourself, and then work back. At some point you'll be able to say "This is a market penetration of (tiny percentage)" and everyone will feel happy.
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: pristineclean on February 11, 2013, 07:01:12 pm
I don't know whether this helps anyone or not, but I'm trying to develop a product for contract cleaning (having spent years trying to buy it) and in support of my research had to find out the UK market size for cleaning. The British Business Library has market reports compiled by Mint (formerly Mintel) and Keynote and they largely agreed on the following figures which are based on, as mentioned in another post, SIC codes.

The commercial cleaning industry is reported as being worth about £6.5bn annually - interestingly, when I last did this exercise back in 2003 (when I thought you had to know this kind of thing to start a cleaning company) the figure was in excess of £9.5bn and one of the reports I read stated that the reason for the seeming drop in revenue is explained by the fact that many companies now tend to establish themselves as soft service providers and incorporate cleaning activities into a wider range of services including gardening, reactive maintenance and so on.

The figures, of course, don't include sole traders and partnerships but that kind of balances out that a huge proportion of the stated industry turnover will be heading towards the large companies who dominate the industry.

Right, I'll go and do the post I came on to do now..

Quick edit - to give some context, I also had to look up domiciliary care(home care as opposed to care homes) at the BBL. Thats a fairly easy figure for market researchers to get since care agencies have to be registered. 65 000 companies are registered in the UK and the total turnover is £3.5bn.
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Daren Morrish on February 12, 2013, 11:42:29 am
Max,

Lucky this research is not for a loan of any sort. Just as well as I would have a hard job convincing a bank to lend me money, without being able to demonstrate the size of the market.

What I find interesting is that plenty of companys bring out new equipment, which obviously needs considerable research and design costs, and don't probally  know the size of the market, for the machine they are developing. Sounds mental.

Daren
Title: Re: How big is the UK Carpet Cleaning Market?
Post by: Ian Gourlay on February 12, 2013, 03:50:31 pm
Thats another Subject

In my humble opinion what Advertising Companies , Machine Companies want are newcomers with redundancy money or a good credit rating to spend on their services.

Then they want the next wave etc etc etc