Clean It Up

UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: clarkson on September 24, 2012, 03:38:08 pm

Title: adwords
Post by: clarkson on September 24, 2012, 03:38:08 pm

 hi
 i have not been very active on adwords recently concentrating on leaflets and organic listings, but as we are quite slack at the minute thought i would bite the bullet and try and grab the top spots.

 which keywords are you finding get the best bang for buck in your areas?

 cheers

 john

Title: Re: adwords
Post by: *Hector* on September 24, 2012, 03:56:46 pm

Salisbury  ;D

Title: Re: adwords
Post by: John Higgins on September 25, 2012, 06:04:40 pm

We have been test marketing adword for carpet cleaners using landing pages and geolocated adds
the average result has been £11 click costs for 1 confirmed job in the bag average job price been about £120.00

http://uklocal-trader.co.uk/carpet-cleaning/carpet-cleaners-rushden.html

http://uklocal-trader.co.uk/carpet-cleaning/carpet-cleaners-wellingborough.html

http://uklocal-trader.co.uk/carpet-cleaning/carpet-cleaners-guildford.html

http://uklocal-trader.co.uk/carpet-cleaning/rug-cleaners-northampton.html

So not brilliant still profitable

mark

Title: Re: adwords
Post by: feldon on September 25, 2012, 06:36:15 pm

Blimey John you cover a large area, Northampton to Guildford ;D  I am assuming you are more than just a one man band, just curious.

Title: Re: adwords
Post by: John Higgins on September 25, 2012, 07:06:42 pm

This is mark from DP Print and Blackberry

The landing pages and campaings where created for customers

Thought the info might be usful - but is not a product we are going to move forward with has takes to much work and effort to be a profitable line for us

mark

Title: Re: adwords
Post by: feldon on September 25, 2012, 09:34:43 pm

Quote from: John Higgins on September 25, 2012, 07:06:42 pm

This is mark from DP Print and Blackberry

The landing pages and campaings where created for customers

Thought the info might be usful - but is not a product we are going to move forward with has takes to much work and effort to be a profitable line for us

mark

Ah that makes more sense now.  Funnily enough I've been looking at your website tonight with regards to ordering some more leaflets. :) 

I've just started a google adwords campaign and have it has started to get some results, to early to say at this stage if it is worth it but having been stung in the past I've done a bit of research this time and I am getting decent impressions which are starting to generate click through's just hope they are not other carpet cleaners :(. One week in and it has only cost me £2.34, last time using a £50 google voucher I blew the lot within one week.

I was speaking to my computer repair man last week and his sole form of advertising now is adwords and he spends the grand some of around £37 per month, so it shows if you know what you are doing it is possible.

Title: Re: adwords
Post by: John Higgins on September 25, 2012, 10:16:30 pm

Hi Spend 25k plus a year on adwords for the print and web company

Adwords can be very profitable if done correctly a good starting point is book below

http://www.amazon.co.uk/Advanced-Google-AdWords-Brad-Geddes/dp/1118194500/ref=sr_1_1?s=books&ie=UTF8&qid=1348607664&sr=1-1

A bit of an hard read but knowing how to use adwords corectly is a skill all business should aquire

mark