Clean It Up

UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: Carpet2Clean on December 10, 2011, 09:12:03 pm

Title: Up dating website
Post by: Carpet2Clean on December 10, 2011, 09:12:03 pm
Hi Guys....We need your help on up dating our website..Looking at getting the CARPET CLEANERS WEBSITE (Blackberry)...Please can we have your reviews on our old website......www.carpet-2-clean.co.uk    Is it best to have prices on the website? ANY HELP PLEASE.


(Richard & Tara)
Title: Re: Up dating website
Post by: Mike Halliday on December 11, 2011, 08:02:24 am
http://www.carpet-2-clean.co.uk/

always best to have a direct link.. people are too lazy to cut & paste ;) ;)

out to work ( on a sunday!! ) will comment later
Title: Re: Up dating website
Post by: Simon Gerrard on December 11, 2011, 09:25:03 am
Hi Richard,
The top section of your site looks great, (your van also looks the part) but then you spoil it by using stock photos that mean nothing to anyone. Why not use your own pictures (or video) so that as well as telling people what you do, show them too.
Publishing prices isn't a good idea in my view, as it removes the need for people to call you to find how much you charge. Answer that question for them on your site and they have no need to call you and that reduces your opportunity to win them over.

Simon
Title: Re: Up dating website
Post by: Carpet2Clean on December 11, 2011, 11:42:13 am
Thanks Mike for the link  ;)

Thanks Simon for the comments.I had before & after pictures but Yell phoned us and said it an insult to the persons in their eyes.If we did not remove the pictures they will remove us from Yell...We are no longer with Yell...One picture is still on my old site carpet2clean.com...Will remove prices and add the pictures back on  ;D.Thanks Simon.

(Richard & Tara).
Title: Re: Up dating website
Post by: Mike Halliday on December 11, 2011, 01:08:44 pm
you are selling your self as a husband and wife team, i would have a photo showing you both, the site only has 2 pages...... you mention dry cleaning, stain removal and stain protector  I would have a page for each of them at least.

I think your prices are very affordable, I think once people see them they will top searching and call you, its a matter of personal opinion but I would keep the prices page
Title: Re: Up dating website
Post by: Carpet2Clean on December 11, 2011, 04:32:33 pm
Thanks Mike...Hope you had a good day.....Thats the problem prices on or prices off....Regarding picture of me & the wife thats a good idea ,but the wife was not keen on it last year but we see more & more websites with pictures of hus/wife on there....The website i have at the moment is only a 3 page site so thats why i was thinking of going with the Blackberry site because its got 10 pages at a great price and it looks like a lot of people on here have got these websites & if their any good ?. Reason i have a carpet cleaner near me that has 10 websites in all areas & they are very strong on Google and he offers discount carpet cleaning... I spoke to him last week & he was booked up to the 28th Dec, Thats why we was getting a bigger site to explain our work etc.


(Richard & Tara)
Title: Re: Up dating website
Post by: garry22 on December 11, 2011, 04:56:24 pm
Why don't you just add some more pages to your site?
Title: Re: Up dating website
Post by: elliott cleaning on December 11, 2011, 05:01:30 pm
Not for me to comment on the layout of your site as I don't have one for carpet cleaning. I'm sure that Mike and Simon's advice is sound.
The only comment I would make, is for you to look at the text on your 'Home' page.
Couple of repeats, capitals where there shouldn't be, Prochem with a small 'p', stray brackets etc.

Title: Re: Up dating website
Post by: Carpet2Clean on December 11, 2011, 05:27:04 pm
Thanks Gary for your review.We paid for a 3 page site.

Hi Elliott i will email my web guy regarding this when he is back from his hols thanks for that..The problem with the web guy he just builds sites so that why we was thinking of going with Blackberry because they build a lot of carpet cleaning sites...But we do like this site and maybe just copy it over to them to improve it...Thanks Elliott.

(Richard & Tara)
Title: Re: Up dating website
Post by: garry22 on December 11, 2011, 05:32:59 pm
Quote
Why don't you just add some more pages to your site?

Ah, I've just looked at your designer's site. Naughty.

Do not pay for the extra pages. You will not be getting anything like value for money.
Title: Re: Up dating website
Post by: Carpet2Clean on December 11, 2011, 05:51:33 pm
Hi Gary..The web guy is local to us thats why we had one built  my him but every thing is now done by email were before we went round there to up date..The blackberry website  are offering a great deal at the moment for a 10 pager...We may copy site over and add more info like Mike said...Thanks for your review Gary it all helps.

(Richard & Tara)
Title: Re: Up dating website
Post by: garry22 on December 11, 2011, 06:28:09 pm
Is that right? Basic SEO is a £ 600 extra "Pro" package?
Title: Re: Up dating website
Post by: JandS on December 11, 2011, 06:58:35 pm
As someone said the site looks good but
the text wants doing properly.
Think the prices page isn't really a prices
page when all the prices are "from" or "POA"

The site needs more pages too and nick a stain
protector video from you tube and put it on.

John
Title: Re: Up dating website
Post by: Simon Gerrard on December 11, 2011, 07:02:40 pm
The issue with publishing prices is that, yes, you can avoid the price shoppers and just get the people willing to pay your price, but you lose the opportunity to convert those that think it is all about price and all carpet cleaners are the same, except the price charged. A phone call is an opportunity to convert / educate these people and is lost by answering the price question without ever speaking to them, which is utter folly, in my view.

Simon
Title: Re: Up dating website
Post by: JandS on December 11, 2011, 07:02:55 pm
Wouldn't want to be paying those website prices for a firm
that can't even get the text and grammar right.
Get a Vista Print one and you can do it all yourself and it's
easy........it must be I did mine.

John
Title: Re: Up dating website
Post by: Carpet2Clean on December 11, 2011, 07:14:40 pm
Thanks John  (JandS).. When the web guy is back,will sort out website,may lost prices page use it for info about stain removal etc like Mike said ,then add a youtube video...Thanks for review it all helps  CHEERS.

Gary...Will call blackberry to find out more.   Thanks.


(Richard & Tara)
Title: Re: Up dating website
Post by: garry22 on December 11, 2011, 07:19:55 pm
Simon,

I'm not having a dig here.

Do you get many people go away after you have spoken to them for say, ten minutes or do most book?
Title: Re: Up dating website
Post by: Simon Gerrard on December 11, 2011, 07:23:00 pm
Gary,
Sorry, mate, I don't understand what it is you are asking. ???
Title: Re: Up dating website
Post by: Carpet2Clean on December 11, 2011, 07:36:27 pm
Hi Simon   Yes prices on or off websites is a nightmare i left it off my old site and all the people said "how much is a lounge" we said we will do a house visit to price up,they say why its a carpet..We then tell them we need to see what type of carpet you have etc..Then they say "i call someone else". You just can`t  win ever way.
Title: Re: Up dating website
Post by: Carpet2Clean on December 11, 2011, 07:40:35 pm
(JandS) John...Website looks good how much is it on Vistaprint ?


(Richard)
Title: Re: Up dating website
Post by: Tony Rowley on December 11, 2011, 07:40:59 pm
The issue with publishing prices is that, yes, you can avoid the price shoppers and just get the people willing to pay your price, but you lose the opportunity to convert those that think it is all about price and all carpet cleaners are the same, except the price charged. A phone call is an opportunity to convert / educate these people and is lost by answering the price question without ever speaking to them, which is utter folly, in my view.

Simon,

I'm not having a dig here.

Do you get many people go away after you have spoken to them for say, ten minutes or do most book?
Posted by: Carpet2Clean

You have to love the do show/dont show prices debate, we all get very passionate about our personal view and stance!!!!!

Tony
Title: Re: Up dating website
Post by: Len Gribble on December 11, 2011, 07:49:17 pm
Got a few of sites local to me ;D  http://www.diamondfloorcare.co.uk/ http://www.fabricandfibre.co.uk/services.php http://www.carpetcleanerinsidcup.co.uk/ http://www.servicemasterclean.co.uk/find-your-local/home/franchise/10752/dulwich/


Which one’s is better in you opinion remember you’re the wife
 ;) ;D
Title: Re: Up dating website
Post by: Simon Gerrard on December 11, 2011, 07:52:56 pm
Hi Simon   Yes prices on or off websites is a nightmare i left it off my old site and all the people said "how much is a lounge" we said we will do a house visit to price up,they say why its a carpet..We then tell them we need to see what type of carpet you have etc..Then they say "i call someone else". You just can`t  win ever way.

Richard,
That's a fair comment. So don't offer to do a home visit (because they think a high pressure salesman is going to call) but you can still quote over the phone and during the conversation make them aware of how good you are, any special offers you have etc etc, all of which is lost by telling them what they want to know on your website. If you do that you only have one chance at getting them to book you - purely on price.
The idea of a website is to get them interested enough in your service to call you for a quote.
My wife works in the office and takes all of the calls and she converts a very high percentage of price shoppers ( thenone's that say, oh!' when you tell them the price) because she makes them aware that not all carpet cleaners are the same. The common mistake cc'ers make is in believing that what people want is a low price, they don't - first and foremost they want a quality job done at a reasonable price, offer them that and they will say, 'yes!' but you don't have any opportunity of doing that if you publish your prices.

Simon
Title: Re: Up dating website
Post by: JandS on December 11, 2011, 07:53:01 pm
I pay, off the top of my head, just checked £16.52 per month.
That's for the top package including multiple pages, 3 e mail
accounts, submission to Google and a few other search engines,
site activity page telling you how many visitors, views, which
search engine for each view, which area the website views
where from etc all in graph or pie style charts.
The best thing about it for me is that you do it all yourself
text, pictures, videos the lot so you control the quality, grammar
etc and it's p*ss easy, it must be I did it.
They offer a free 1 month trial of their basic package so you can't
lose, and they submit it to Google.

John


Title: Re: Up dating website
Post by: JandS on December 11, 2011, 07:57:14 pm
Len

Fabric and fibre by a mile
Title: Re: Up dating website
Post by: elliott cleaning on December 11, 2011, 08:16:13 pm
Agreed - yes- yes - agreed.  Never thought I'd have to see eye to eye with Mr Gerrard on four points ;)

... but!!   all of us are good at some things and possibly less adept at others.
Would I ever publicise my prices - no.  Maybe Mrs Gerrard and my strengths lie in being able to talk people into going along with us. We're possibly lousy at cleaning carpets :-\

Richard's strength may lie in producing the top class finished product but provisionally lacking in confidence during the telephone pitch.

If this is the case, which way should he & Tara go -'Publish (or not) and be damned' - as the quotation goes. ;)
Title: Re: Up dating website
Post by: Tony Rowley on December 11, 2011, 08:23:08 pm
Simon

Sorry to disagree but "talk is cheap" and the most important thing is delivery of the service being offered, we should all be offering the same thing, a clean carpet, the customer is very rarely concerned how we get there just that we do!

Tony
Title: Re: Up dating website
Post by: Carpet2Clean on December 11, 2011, 08:30:11 pm
Hi Len hope all is will.


Simon  Yes fair point will go with prices off.Thanks for your advise.

John (JandS)  I still do my old website its a Mr Site (the beginners one) Yes the Visaprint looks a good way to go to control it yourself like the Mr Site ones.Cheers John.

Elliott    Tara mainly takes the calls its tough in our area at the moment.Shes working the new way tomorrow. Thanks Elliott.
Title: Re: Up dating website
Post by: Simon Gerrard on December 11, 2011, 08:54:36 pm
Simon

Sorry to disagree but "talk is cheap" and the most important thing is delivery of the service being offered, we should all be offering the same thing, a clean carpet, the customer is very rarely concerned how we get there just that we do!

Tony

Tony,
Can't agree with you on that.
The issue is converting people to saying 'Yes' to you, which has got nothing to do with the quality of the job, which is yet to be done. If price is the only decision making tool you give them then that is what they will make their decision on. Following that logic they may well search around your competitors sites to see if they can get it cheaper. The point of having people call you is to give you more opportunities of converting people who are in the first instance 'price shoppers,' the only reason they are price shoppers is because that is how published prices website present the service, so it is one dimensional, whereas if they have to call you they have the opportunity of getting to know you and gives you the opportunity to sell yourself and your service. We convert an awful lot of them and if they don't book there and then they call back later and book, not because of the price but in the majority of cases because they liked what they heard on the phone. All that is lost with just a bland price.

Simon
Title: Re: Up dating website
Post by: Tony Rowley on December 11, 2011, 09:01:41 pm
Simon

Or alternatively the opposite is true, the fact that you offer no price in the begining leads to price shoppers calling you to find out your price, which you may or may not be able to convince them is the price they should be paying.

The disagreement here, to make myself clear is not the end price that the customer pays but the way in which we secure that price.

Tony
Title: Re: Up dating website
Post by: Simon Gerrard on December 11, 2011, 09:15:16 pm
Simon

Or alternatively the opposite is true, the fact that you offer no price in the begining leads to price shoppers calling you to find out your price, which you may or may not be able to convince them is the price they should be paying.

The disagreement here, to make myself clear is not the end price that the customer pays but the way in which we secure that price.

Tony

Tony,
We get an awful lot of people who have been on our website and have already chosen us and very rarely quibble at the price. Hence our difference of opinion and the reason I wouldn't dream of publishing our prices, but totally respect your opinion.

Simon