Clean It Up

UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: Steve Gunn on November 25, 2011, 07:40:46 am

Title: Customer Loyalty
Post by: Steve Gunn on November 25, 2011, 07:40:46 am

I still do a few customers who I've had since I started 11 years ago, do any of you reward this type of loyalty if so how?

Title: Re: Customer Loyalty
Post by: Phillip Mold on November 25, 2011, 10:56:07 am

Yes, and yes I do reward them - I don't increase the price I charged , ok only 4 years ago but it goes down well.

Title: Re: Customer Loyalty
Post by: Colin Day on November 25, 2011, 01:04:10 pm

Yes, I have plenty of loyal customers. I've had some that weren't loyal, used someone else (cheaper) and come back to me... Which is immensely satisfying.... ;D

I reward them by sticking to the original price I first charged. But, like Philip, I've only been carpet cleaning for a few years.... 

Title: Re: Customer Loyalty
Post by: Dennis on November 25, 2011, 01:19:11 pm

I'm working for someone on Monday who I did in my first month 21 years ago.
I'll reward her by keep doing what I'm doing because it must work.  ;D

Title: Re: Customer Loyalty
Post by: Simon Gerrard on November 25, 2011, 06:16:11 pm

I'm not sure keeping your prices the same is a good idea. It's ok if you've only been going a few years but any more than that then past customers on low prices become less attractive and if you suddenly realise that and increase them you could lose them anyway. As opposed to new customers on current prices.
A better way is to give them a lifetime discount card, say 10%, that way you can keep your prices current but still offer a saving to your loyal customers.

Simon

Title: Re: Customer Loyalty
Post by: Shaun_Ashmore on November 25, 2011, 06:46:39 pm

I cleaned for my very first customer today of 20 odd years I have done work for her and her family for years she actually showed me my first business card that she had kept it even had my parents telephone number on and she had also kept my first bill it was £45 for a 3pc suite.

Shaun

Title: Re: Customer Loyalty
Post by: derek west on November 25, 2011, 06:52:52 pm

Quote from: Shaun_Ashmore on November 25, 2011, 06:46:39 pm

I cleaned for my very first customer today of 20 odd years I have done work for her and her family for years she actually showed me my first business card that she had kept it even had my parents telephone number on and she had also kept my first bill it was £45 for a 3pc suite.

Shaun

stop lying shaun, youve just weathered well, it was 10 shillings and sixpence, ;D

Title: Re: Customer Loyalty
Post by: Shaun_Ashmore on November 25, 2011, 07:28:06 pm

I'm afraid I was born with a decimal point (1970) the missus uses her finger to point the 'dot' right at my forehead or in one of my eyes.

Shaun