Clean It Up
UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: Bedfordshire Oven Cleaning on November 16, 2011, 05:03:53 pm
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Hi,
Does anyone have any experience of these local sites or similar? Please see link below.
Have been offered a great sounding deal to advertise on my local one and 30 or so around me. Quoted as 350,000 page impressions a year?
Some of my areas are quite specific and there seems to be a site for even the smallest village.
Any opinions appreciated.
http://www.2day.ws/
Many thanks
Paul
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Paul,
In theory, this MAY be fine. A large site like that has a lot of age and authority.
How many people actually use it to look for a cleaner however, is a different story.
Using their accountant in Plymouth as an example, that page does not figure in the top 1,000 Google results for their keyword.
You may get people who are looking at the local site find you but I cannot see that many doing that. Page impressions is meaningless. You coul be in 1,000th position and the page impressions could be really high. It's just that nobody creating those impressions would ever see you.
Like gambling, if you can afford to lose the money, fair enough.
If in doubt, contact a few people that are already using it and see what they think.
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Hi,
I have been offered a front page ad on 2 specific locality sites which I am targeting and 30 local sites where I live for £195 a year for all of them. Or £17pm.
I operate in military camps and the 2 I work on mostly have their own '2day' portal.
Not long been operating on my own and have only done leaflet drops so far and cant afford as I am sure none of us can to waste money.
Do you think it will be of any use?
Many thanks
Paul
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Paul,
The honest answer is that I do not know. Sorry.
There is a poster on here (I think it is Cozy) who deals with services personnel and he will have more idea. It appears to be a bit specialised.
If this was a "normal" market, I would say give it a wide berth but I may be wrong in this particular situation.
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Hi Paul
As Gerry was saying he was 100% right about it. If they are saying 350 000 impressions thats nearly a 1000 a day. I doubt very much if these are targeted at local people in your area as 1000 impressions a day from something like that is a lot. Your best staying away from these type of Sites unless they can show you proof of who is clicking on your add and if they are able to break down the actuall demographics. Impressions means nothing if there not targeted.
Even on Facebook you would stuggle to get 3-5000 impressions a day if you really targeted it down to your area and certain specifics and Facebook got a lot more people on it than that advertising site you listed
Your always better to have your business on the first page of google for the keywords for your business.It dosnt get much more targeted than that
Hope that helps you
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Paul,
Following on from the above,
Here are so real stats from a recent promotion. This was basically, getting vistors to a small site and then (hopefully!) have them buy something from the merchant I referred them to. Sadly the merchant did not do a very good job of converting those leads.
If you look at the image you will see 3,000 odd clicks from over 580,000 page impressions and a shocking sales conversion (outside my control) of nearly one in seven hundred (I would normally expect say, one percent minimum).
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Hi Paul
As Gerry was saying he was 100% right about it. If they are saying 350 000 impressions thats nearly a 1000 a day. I doubt very much if these are targeted at local people in your area as 1000 impressions a day from something like that is a lot. Your best staying away from these type of Sites unless they can show you proof of who is clicking on your add and if they are able to break down the actuall demographics. Impressions means nothing if there not targeted.
Even on Facebook you would stuggle to get 3-5000 impressions a day if you really targeted it down to your area and certain specifics and Facebook got a lot more people on it than that advertising site you listed
Your always better to have your business on the first page of google for the keywords for your business.It dosnt get much more targeted than that
Hope that helps you
Ok, am a facebook virgin! Havent got a clue. Will take advice on that from by sisters who practically live on there.
I have managed to get to the first page on google but with very specific keywords.
i.e march out cleaning, I come up on page 3, but march out cleaning Henlow I am first.
I want to be first in just march out cleaning but its proving very difficult.
Regards
Paul
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Paul,
Following on from the above,
Here are so real stats from a recent promotion. This was basically, getting vistors to a small site and then (hopefully!) have them buy something from the merchant I referred them to. Sadly the merchant did not do a very good job of converting those leads.
If you look at the image you will see 3,000 odd clicks from over 580,000 page impressions and a shocking sales conversion (outside my control) of nearly one in seven hundred (I would normally expect say, one percent minimum).
Wow, ok so all that glitters then.
The guy is ready to go, has my ads ready but with such a specific market I am seriously thinking of not going ahead now. The chances of anyone looking there in the first place and for what I do is looking pretty slim isnt it.
Regards
Paul
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Paul,
I got my sums wrong last night. The conversions were actually one in one hundred and thirty eight. The relationship between page impressions and clicks is still the same though.