Clean It Up
UK General Cleaning Forum => General Cleaning Forum => Topic started by: Mike Mahoney on October 21, 2011, 05:57:47 pm
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that should read are you busy
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I'm busy with re cleans and getting plenty of new work
Busiest time of the year surely???
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Definitely a lot of work here in London. :) Wish it was like this all year long.
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hi
yes im flat out, got last years recleans, and got them to introduce a friend for 10% discount on this yrs clean, also i sent a christmas card to all of my customers giving them this introduce a friend offer last yr, and if they didnt re book me on the day last yr i send them a little postcard reminding them that its that time of yr again and offering them a discount if the book for a clean this time they get a free hob clean or hood clean,
and i know its taking it a bit far but for a £1 you can get a cheap sellection box and if they have kids you can give it to them per child, the moral of this is dont let them forget you, if your allway on their mind you will get more work because if they talk to the people when they get the kids from school they will remember to get sweets for the kids and they will remember that you gave them a sellection box and in turn will talk to the other mum next to her and say " got my oven done today and guess what he gave us" "and he gave us this and this "
you can get really busy if you push it guys, its not rocket science its just marketing
so lets get out there and get them in guys
thanx jonny
sorry havent got time to sit here chatting got 4 ovens to do today ;D
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Hi Jonny
only 4 for the day, thought you had it down to 4 an hour these days, your all very generous up your neck of the woods, last year I checked out a ladies flu for her, just down the road from you, she gave me a present, unfortunately it took two trips to the clinic and horse strength antibiotics to get rid of it. ???
regards
MCM ;D
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Groupon deal an oven cleaner did:
No daily deal critics are perhaps more outspoken than Peter Shankman, a New York-based investor in several successful internet companies and an expert in marketing strategy.
"Groupon scares the living hell out of me," he told BBC News.
"How do you sustain a model where on average the customer, not the person who buys the coupon but the business itself, loses money?
"You get companies that don't know any better, they lose 10 grand, and they don't come back."
Among business owners, this is a common concern.
Massive, loss-making deals have been part of marketing strategies for many a year - but always with the underlying hope that once a customer is "in", they may stick around and buy something else or, at the very least, come back again another time.
Continue reading the main story
“Start Quote
I'm happy with the results. This is something to get people in the door.”
Art Harris Owner, Pizz'A Chicago
There is also the chance to upsell - that is, offer extra services on top of the voucherspecific deal to turn a loss-making offer into a positive one.
But for business owners like London-based Hannah Jackson-Matombe, this just simply isn't happening.
"It's been a disaster for us. We will never do a Groupon deal again," she told BBC News.
"They're dangling a carrot that's practically irresistible if you're a new business and you're desperate to get out there."
Her company, Spotless Organic, offered an oven cleaning service for £19, down from its usual price of £99. Three hundred people purchased a coupon, of which so far around 150 have taken up the offer.
Under its terms, Groupon (like most other deal sites) keeps the revenue from unclaimed vouchers unless the buyer requests a refund.
A screenshot of an offer on Groupon Some of the discounts are staggering
Of the ones that do get claimed, the money made is split 50-50 between Groupon and the business.
"Their approach is to get you excited about the coverage," Ms Jackson-Matombe said.
"They say they're going to get you 300 more customers. You're going to be able to upsell your business. But if you're suddenly inundated, you have no chance to upsell anything.
"You basically work for Groupon, delivering something that only they benefit from."
She estimated that, on average, she lost £35 on each of the 150 or so oven scrubs performed so far - with next to no return custom.
"We've had very good feedback from customers on the whole. But if you're paid £20 for a service that would normally cost £99, you wouldn't do it - I wouldn't do it!"
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Funnily enough i cleaned an oven of someone who works for groupon yesterday.
I told her not to even think of trying to get me to go with groupon
Thankfully she didnt bother ;D