Clean It Up
UK Floor Cleaning Forum => Carpet Cleaning Forum => Topic started by: Barry Livingstone on October 15, 2010, 02:02:05 pm
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does anyone do google ad words?
I can get my ads to 8/10 and 7/10 but can get them above that, wouldn't mind chatting to someone that gets good results from google ads.....IE 10/10 keyword ranking....
Cheers Barry
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Apparently it's more than keywords and they keep changing the rules :( :(
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Barry,
I've had four or five 10/10s on a friend's telecom site. The trouble is that I cannot take a screenshot to show you as he has moved away from adwords (some terms were £ 24.00 a click, seriously!).
Basically, it was for product specific pages (telecom equipment).
We took the product name / model number and built a landing page just for that (we are talking 200+ pages).
The title, description, internal links etc were also very specific. Only after that did we write the ads (four different ones), which were then split tested against each other. These were in Ad Groups of maybe two or three keyphrases only (not 400, Derek!).
To be honest, on something more general like a carpet cleaning page, 7 or 8 out of ten is pretty good. That will certainly keep your cost per click s down.
Hope that helps,
Garry
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Hi
I get 7/10 and pay between £2.50 and £4 per click.
To me this is a fortune, what figures are others paying?
Is it purely down to how much your competitors are willing to bid?
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Is adwords not like most other marketing, you run what you think will work and be cheap and then you get your response, you then take that information and make some changes, over time you get better and because others don't do this you end up surpassing them, or is technology based stuff different?
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oft am doing well then am on £0.92 per click have had cheaper ones, but a changed it one late night think the best one I have at the mo is £0.46 per click.
To be honest the net is not a big puller up here as it is for the guys down south, wish it was as I get good returns from it.
does anyone do pay per click on Facebook???
I did it once run up £32 in two days, hits to the website went up but no work from it....maybe i was paying to much that day...
Barry
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I ran an adwords campaign for a while and found it to be a very expensive waste of time.
I tried a pay per click campaign on Facebook too with similar results. However, just creating a Facebook business page and posting my details on various "buy and sell in..." groups has brought in a fair bit of work. Mainly low end cheap stuff, but every little helps.