Clean It Up

UK Window Cleaning Forum => Window Cleaning Forum => Topic started by: anthony eton on July 06, 2010, 04:22:41 pm

Title: What is the opposite to undercutting?
Post by: anthony eton on July 06, 2010, 04:22:41 pm
If you give a price that is cheaper than a competitor thats undercutting,but what if you give a price that is more than the competitor and still get the job?A silly question I know but would like to hear your thoughts ,views on this ,Cheers All.Ant. 8)
Title: Re: What is the opposite to undercutting?
Post by: Sir Squeaky on July 06, 2010, 04:26:45 pm
It means the last guy was crap or you wouldn't have got it, in a nutshell... ;D
Title: Re: What is the opposite to undercutting?
Post by: Ian Lancaster on July 06, 2010, 04:30:05 pm
Or you're an extremely good salesman, and the custy prefers your service to the one they're currently receiving, even though it may be perfectly adequate.
Title: Re: What is the opposite to undercutting?
Post by: anthony eton on July 06, 2010, 04:53:05 pm
I think its a bit of both,Ian and squeaky,I am a good salesman because I believe in the service I am selling and lucky for me some of the local guys are getting a bit complacent about their standards and reliability.Also I am very very hungry{to succeed}.Best wishes Ant
Title: Re: What is the opposite to undercutting?
Post by: Sir Squeaky on July 06, 2010, 04:54:16 pm
Good luck to you then. Provide the best service and you'll do fine.
Title: Re: What is the opposite to undercutting?
Post by: anthony eton on July 06, 2010, 04:57:23 pm
Cheers Mr Squeeky,Best wishes Ant. :) 8)
Title: Re: What is the opposite to undercutting?
Post by: Roy Harding on July 06, 2010, 05:34:21 pm
I have on several occasions been more expensive. As the example below.

I was approached to do a large contract, and was told the window cleaner turned up did an hour and then cleared off. Then came back another day and did another few hours and vanished. But billed them every month £100, I quoted £150 and stated the job would be done in one hit. I have now been doing this job 20yrs.

Roy

 
Title: Re: What is the opposite to undercutting?
Post by: anthony eton on July 06, 2010, 05:47:31 pm
Hi Roy, good example,I am on average about a fiver more than others,say for example a job is 15 I would quote 20 .Yet I would take about twenty mins more to do the job because of my attention to Detail {Little things like detailing with a scrim and checking I am satisfied with my work as I want to be asked back and I would like Customers to refer me to others as I am still building up my round.Best wishes Ant. 8)
Title: Re: What is the opposite to undercutting?
Post by: DaveG on July 06, 2010, 05:53:34 pm
I have on several occasions been more expensive. As the example below.

I was approached to do a large contract, and was told the window cleaner turned up did an hour and then cleared off. Then came back another day and did another few hours and vanished. But billed them every month £100, I quoted £150 and stated the job would be done in one hit. I have now been doing this job 20yrs.

Roy

 

I hope youve put the price up in 20 years Roy!!

ps Ive also been more expensive on a few occasions and got the job  ;D

Also "undercut " a few times without knowing it..ie quoted a fascia clean the other day at £120 and the custy says " is that all...the cheapest quote weve had so far is £320!!!!!!"
Title: Re: What is the opposite to undercutting?
Post by: Sunshine/Cleaning on July 06, 2010, 06:16:43 pm
Customers rarely choose a window cleaner on price alone. I did a pub today and was told by the manager that the local window cleaner had offered to do it for less. His reply to him was that he was happy with my work even though the price was higher.

I told the manager that I wouldn't be offended if he wanted to use this lad. (He does the whole village and used to clean the pub) The manager chose to stick with me. I do a other pubs for this chain and bill them monthly. It really depends what you offer them. Clean windows are a bonus with some cleaners, so if you do a spot on job you can command higher prices.
Title: Re: What is the opposite to undercutting?
Post by: Londoner on July 06, 2010, 06:27:05 pm
I am nearly always more expensive. Most customers are women and most (all) women are quite illogical. Being nice, friendly, smiling, asking about their holiday, patting the dog, taking an interest in her kids etc make a huge difference to them.

You can charge the earth and do a crap job but if they like you they will keep you. On the other hand if they don't like you it doesn't matter how good the windows look.
Title: Re: What is the opposite to undercutting?
Post by: anthony eton on July 06, 2010, 06:31:31 pm
Hi Mr H2ose,I did my first conny roof the other day,and boy did I get that wrong,I was just finishing off  this 20 quid house, a new cuctomer to me and the chap came out and asked how much to do the con roof . Well flushed with success and greed {joke ;)) I just said 20 quid. It was bogging,it took me an hour and was I thought a bargain price, for him, he was well pleased,and asked me to do the soffits next time in six weeks when I return. I did not give him a price for the soffit job because I said I would consult a colleeg about the price.Four bed detached,any ideas.Best wishes Ant. 8) PS,he the customer drives an DB9 so  he aint short of a few quid.Cheers Ant  :)
Title: Re: What is the opposite to undercutting?
Post by: dazmond on July 06, 2010, 07:49:25 pm
a few months ago i got a large country house yet i was £40 dearer than there last windy!

mind you the last guy was nearly 70 and missed most of the upper windows out!! :P :P

im actively canvassing work at higher prices from saturday on longer frequencies with all doors/ frames/ sills cleaned as standard and a annual option of fascia/conny roof clean.

im targeting compact 4/5 bedders and large country houses.
Title: Re: What is the opposite to undercutting?
Post by: 4Taz on July 06, 2010, 07:51:43 pm
I have on several occasions been more expensive. As the example below.

I was approached to do a large contract, and was told the window cleaner turned up did an hour and then cleared off. Then came back another day and did another few hours and vanished. But billed them every month £100, I quoted £150 and stated the job would be done in one hit. I have now been doing this job 20yrs.

Roy

 

Have you finished it yet??? The other guy was doing it bit by bit as well  ;D
Title: Re: What is the opposite to undercutting?
Post by: 4Taz on July 06, 2010, 07:54:29 pm
If you give a price that is cheaper than a competitor thats undercutting,but what if you give a price that is more than the competitor and still get the job?A silly question I know but would like to hear your thoughts ,views on this ,Cheers All.Ant. 8)

Or they are not telling you the last cleaner they had was ten years ago!  ;D
Title: Re: What is the opposite to undercutting?
Post by: anthony eton on July 06, 2010, 07:55:18 pm
Thanks Daz,your input greatly appreciated as per,Cheers Ant . ;) 8)
Title: Re: What is the opposite to undercutting?
Post by: DaveG on July 06, 2010, 09:03:00 pm
Hi Mr H2ose,I did my first conny roof the other day,and boy did I get that wrong,I was just finishing off  this 20 quid house, a new cuctomer to me and the chap came out and asked how much to do the con roof . Well flushed with success and greed {joke ;)) I just said 20 quid. It was bogging,it took me an hour and was I thought a bargain price, for him, he was well pleased,and asked me to do the soffits next time in six weeks when I return. I did not give him a price for the soffit job because I said I would consult a colleeg about the price.Four bed detached,any ideas.Best wishes Ant. 8) PS,he the customer drives an DB9 so  he aint short of a few quid.Cheers Ant  :)

Hi Ant , as a rough guide I go for £25- 30 a side  :)
Title: Re: What is the opposite to undercutting?
Post by: anthony eton on July 06, 2010, 09:16:10 pm
Hi Mr H, that sounds good{for me} is that the going rate then,cos you know Im new to all this and pricing jobs is a bit of a headache. :-[ Regards Ant. 8)
Title: Re: What is the opposite to undercutting?
Post by: DaveG on July 06, 2010, 10:10:45 pm
Ant, the going rate is whatever you can get away with!! Once you get used to them you will be able to estimate how long it will take and multiply by what you want to earn per hour,,but the "£25-30 a side rule" has always worked well for me.
Title: Re: What is the opposite to undercutting?
Post by: anthony eton on July 07, 2010, 12:55:40 am
Okydoky,Mr H,thanks for your valuable{just got back from the pub} input<best wishes Ant. ;) 8)
Title: Re: What is the opposite to undercutting?
Post by: james44 on July 07, 2010, 05:18:49 pm
Ant i don`t get this you take 20min more for an extra £5?

Quote
good example,I am on average about a fiver more than others,say for example a job is 15 I would quote 20 .Yet I would take about twenty mins more to do the jo

Title: Re: What is the opposite to undercutting?
Post by: richard jagger on July 07, 2010, 05:54:56 pm
I might over charge and undercut at times as my price is what I what for a job. If  it more and they are happy to pay, good. If its less they I might just get the business. I quoted on a few houses the other day and my price was 12 pound each as the houses only had 6 windows and only one door has glass. The fellow just happened to charge 18 quid I have take over 8 of these houses. Is it my fault he wants more. I did not have any idea what he would charge and don’t want to know. As it might screw up my pricing. . Its just business.
I make a price for what I do and not negotiate on my prices as if I wanted less I would have made the price lower in the first.
Title: Re: What is the opposite to undercutting?
Post by: anthony eton on July 07, 2010, 06:33:06 pm
Hi James 44,Sorry if I was not clear,I mean I would take an extra 20 mins on the first clean,to do a really pucker job and to lay the foundations {if you like} for the next clean ,a maintainance clean I think you Pros call it,that I would do loads quicker than the first clean.  ;)  I hope this makes sense,Cheers Ant  8)
Title: Re: What is the opposite to undercutting?
Post by: james44 on July 07, 2010, 07:16:29 pm
Yep gotcha!
Title: Re: What is the opposite to undercutting?
Post by: anthony eton on July 07, 2010, 10:14:54 pm
Thanks for the info Mr Wizkid,Best wishes Ant. 8)