Stuart its a case of using what i have at my disposal so to speak ...
Ive done leaflet drops for window cleaning and profited from it...
so with approximately 1m email addresses which have been gathered through the call center its worth a shot none of us have anything to loose financially...
Richard Have you tested this yet ?,
I love your ambition I was very like this when I was 18 too.
email marketing is not new though and the hit rates are worse than leaflets.
I would be interested if you could show me the bounce rates, the open rates of the emails and let me know what servers you will be using to send and track all emails as this really makes a difference.
Are these 100% targeted homes or just random opt in you have bought on a disk/file. I ask this as I am interested so not being negative